The Alchemy Network to Host an Internet Marketing and Social Media Day: Gold Coast: June 22, 2010
Announcement posted by Alchemy Network 11 Jun 2010
The Alchemy Network, a business consulting organization, will conduct an Internet Marketing and Social Media Day for select business consultants and business owners on the Gold Coast on Tuesday, June 22.
The program is aimed at providing an Internet Marketing roadmap and at putting in place an internet marketing plan that is going to work for business and its bottom line.
You all know about Facebook, twitter, blogging, but how can you make it all work for your business and drive revenue up?
Date: Tuesday, June 22nd, 2010
Time: 8.45am – 4.15pm
Location: The Chancellor, 19 Lake Street, Varsity Lakes, Gold Coast (Lake Room)
Cost: $475/p if you register and pay by Wednesday, June 16
Program Description:
Why you should be online- An evolution you cannot ignore.
How to plan your online marketing strategy to grow your revenue.
We’ll show you how to plan your website and how to use it to increase conversion rates.
Align your business strategy with your online objectives
Design considerations of a website- The Headline, the body, the call to action, design elements, etc.
Case studies: How to assess a website
How to get to the top of search results-
Cost effective ways to achieve this and get to YOUR customers.
How to get to the top of natural search results
How to use Adwords to drive traffic to YOUR site
How to get your local customers to find YOU
How to write web content that ranks well
How to get BIG business branding on a small business budget.
What is social media about? Discover the myths versus reality
How can you make social social media work for you? Blogging and social media sites
10 essential elements to a thriving social media plan
How to get more online sales without spending a cent more on advertising.
Email marketing that drives your bottom line up.
A simple guide to Google analytics- Make decisions going forward based on the numbers.
Topic Summary:Search Engine and Social Media Optimisation (‘Page Rank’, Google Places, Google News, Twitter, Facebook); Keyword Research Tools (Google Keyword Tool, Google Insights, Google Trends); Analytics (Google); Online Press Releases (PR Wire); Online Brand Monitoring (Google Alerts, Google Reader, iGoogle); Interactive Maps (Google Earth, Google Maps).
Program Presenters:
Matt Forman is founder and Managing Director of Traffika. Matt has over 12 years experience in Internet Marketing, online media and ecommerce. He successfully managed and owned many leading online businesses in Queensland. He is a Google Certified Advertising professional.
Sylvie Danoy is Managing Director of the Alchemy Network Australia. Sylvie has experience in product development and management, communication, copywriting and marketing. She holds undergraduate studies in business and public relations, as well as post-graduate qualifications in organization communication and a Master in Business Administration.
Takeaway:
Promotional $50 Adwords Voucher
Great tools to grow your business
About The Alchemy Network
The Alchemy Network is an organisation of business consultants and business coaches, who assist small and medium size businesses to attain business and financial success.
Venue Information
Easy parking- Morning tea, lunch and afternoon tea provided.
Payment
Via direct deposit- We’ll send you our bank account details when you register.
Discount
Cost: $497/p if you register and pay by Wednesday, June 16
(Full price $847)
Phone Enquiries: 07 5580 9997
Email Enquiries:Australia@Alchemy-Network.com