One year old scoops the group buying pool
Announcement posted by The PR Group 12 Apr 2011
In Telsyte’s latest report into the Australian online group buying sector, the one-year-old Scoopon leads competitor group buying websites despite the fact it does not have the promotional power of large media conglomerates.
Jon Beros, general manager of Scoopon attributes the site’s phenomenal growth to the quality of deals on offer and strong vendor relationships.
"We offer exceptional deals," said Beros. "The average discount customers can enjoy is 67 percent. Over one year that means Scoopon customers saved more than $124 million.”
In the past year, Australia's favourite Scoopon deals were:
• Movie tickets (more than 20,000 sold in 24 hours)
• Rendezvous hotel packages (more than 7,000 sold in 24 hours)
• Melbourne attraction passes (more than 5,000 sold in 24 hours)
• Swim with the dolphins packages (more than 2,500 sold in 24 hours)
With almost 830,000 Scoopons sold – far more than any other group buying site in Australia – Scoopon supports more than 1,500 small businesses as vendors, with February 2011 figures revealing the site sent on average one new customer to a local business every 13 seconds.
"Close to half of our vendors are repeat users of the site. We'll also be close to registering our one millionth Scoopon sold in the next few weeks. It's exciting for us to be able to provide this service to so many customers and so many businesses," added Beros.
To celebrate the milestone, Scoopon is offering five lucky members a chance to live large, with five prizes that include a year's worth of pampering, dining out, house cleaning, movie tickets or car washing up for grabs. Entry is free and open to all Australian residents.
The Scoopon birthday competition ends at midday on 15 April. Entry is online at www.catchoftheday.com.au/scooponbday
Scoopon is the sister site to daily deals leader Catchoftheday.com.au. Both sites were founded by Melbourne brothers Hezi and Gabby Leibovich,who together continue to work in both businesses.
- ENDS-
Notes for Editors:
Media enquiries: Melissa Shawyer: +61 412 066 048 melissa@prgroup.com.au
About Catch of the Day / Scoopon
Catch of the Day is Australia’s number one online retailer*, offering one highly discounted deal a day to customers. Founded by brothers Gabby and Hezi Leibovich in 2006, the business quickly expanded to include sites wine.catchoftheday and group buying site Scoopon to target the wine and services sectors respectively. Catch of the Day and its related sites boast a membership base of around 900,000 active and engaged shoppers. Each day the e-commerce group receives over 150,000 visitors to its sites, with one item being purchased from Catch of the Day’s website every 15 second and one Scoopon being purchased on average every 13 seconds. Headquartered in Melbourne, Australia, the companies employ over 100 staff.
For more information visit:
* Experian Hitwise
About the Australian group buying sector
Figures provided by Telsyte
Group buying market continued its rapid growth from $45 Million in Q4 2010 to $73 Million in Q1 2011. This represents a quarter-on-quarter increase of 62%.
The revenues generated in Q1 2011 alone exceeded the full year 2010 industry revenues of $63 Million.
The market is growing faster than anticipated and is on track to exceed $400 Million this year.