Australia’s Brain Resource Opens San Francisco Headquarters and lists on U.S. market
Announcement posted by Perception Partners 12 Oct 2011
SYDNEY (October 12, 2011) Brain Resource (BRC: ASX, BRRZY: OTC US), developer of innovative web products used by clinicians, employers and consumers to improve brain function, announced today that it has opened its U.S. corporate headquarters in San Francisco.
Coinciding with the move, Brain Resource has also listed on the U.S. Over-the-Counter (OTC) bulletin board.
“These twin initiatives reflect a growing mainstream adoption of brain health products and the new San Francisco office and local listing allows us to better compete in the brain training and behaviour change markets”, said Evian Gordon, Ph.D., MBBCh., chairman and chief executive of Brain Resource.
“The choice of San Francisco was strategic as it’s the global centre of technology and innovation, enabling Brain Resource to attract high-profile talent and continue to expand our scalable web-based brain products.
The move to the U.S. follows the recent $10 million investment from Och-Ziff Capital Management Group, one of the world’s largest institutional asset management firms with $29.9 billion under management. Other investors include Blue Square Capital Management, LLC.
"Brain Resource is leveraging its deep understanding of the brain and brain function, and their relationship to diseases such as ADHD and depression," said Jonathan Bulkeley, former chief executive at Barnes & Noble.com and founder of Blue Square Capital Management.
"They are primed to take advantage of the personalized medicine trend, giving them a real opportunity to make a difference in the health care industry, as well as in people's lives."
Currently, the company offers a variety of tools for clinicians, employers and consumers, including:
MyBrainSolutions: A web-based brain assessment tool that identifies an individual’s brain profile and recommends training games/exercises and interactive videos to help optimize their brain wellness, reduce stress and increase productivity. MyBrainSolutions is offered to consumers and through employers, including Cisco, AstraZeneca, Accenture and Nationwide who have provided MyBrainSolutions to more than 100,000 U.S. employees. For more information, please visit www.mybrainsolutions.com.
WebNeuro: A web-based clinical decision support tool that uses a standardized methodology to help healthcare professionals objectively determines a patient’s brain strengths and deficits.
BrainNet: BrainNet is an independent US based not-for-profit foundation that grants free access to Brain Resource’s world’s largest brain database for non commercial scientific research to more than 350 academic researchers worldwide. The Brain Resource database includes comprehensive data on thousands of ‘normal’ subjects and people with 10 different brain ‘disorders’ to help further fundamental insights in neuroscience, including depression, anxiety, ADHD, post-traumatic stress disorder, schizophrenia and traumatic brain injury, among others. An average of one academic paper per week is published based on its database.
Treatment Prediction Research: Brain Resource also has large scale studies underway to discover treatment prediction markers. The International Study to Predict Optimized Treatment (iSPOT) is the largest “personalized medicine” study in mental health. Its goal is to predict, based on genetics or brain biomarkers, which patients may respond positively to the most commonly used medications for depression and ADHD. The first 1,200 patients are currently being analyzed.
“Our substantive U.S. presence and highly skilled clinical, marketing and sales teams will enable us to better leverage the significant opportunity that exists in the brain health market”, said Dr. Gordon.
Since establishing its U.S. headquarters, the company has made a number of notable hires, including:
Tom Clements, Vice President of Sales
Clements leads the Brain Resource sales team, targeting employers, consumers, clinicians and channel partners. With more than 20 years in sales experience in leading sales teams at web-based companies, his expertise lies in taking companies from the first sale to million-dollar revenue streams.
Savannah DeVarney, Vice President of Product Marketing
DeVarney leads the team of Brain Resource designers, game engineers, web developers, mobile phone developers, information technology experts and statisticians to apply the latest insights from integrative neuroscience in designing applications that help people change their brains and lead better lives.
Phil Dixon, Vice President of Learning and Development Solutions
Former director of IT worldwide and head of leadership development and management at Apple, Dixon specializes in the areas of leadership and management development, organizational change and development and executive coaching, which he will focus on at Brain Resource.
Russell Phillips, Ph.D., Discovery Science Manager
Phillips focuses on finding new funding opportunities for future iSPOT studies and working with top-tier academic institutions. After completing his postdoctoral work at Stanford University in Neuro-Genomics, Phillips spent the past decade in biotech and pharmaceutical development.
William Rekshan, Lead Biostatistician
Rekshan was carefully selected to help mine the Brain Resource database and discover new brain and behavior markers that can support differential diagnoses, treatment results (drug and non-drug) and real-world functional predictions. He is an expert in analyzing large, interconnected data sets and reporting results in a meaningful way.
Joakim Vinberg, M.A., Product Manager
Vinberg spent the past eight years developing computational tools for neurotechnology research and clinical settings. He is a graduate of Stanford University with a focus on neuroscience, human biology and computer science.
"The scientific arm of Brain Resource translates new brain findings from our international database into scalable products for assessing, training and improving brain function. As interest in simplifying the most useful insights about the complexity of the brain and its fitness continues to grow, our focus on the whole brain will empower people to learn and improve their brain health. It is gratifying to know we are helping people while growing our company”, said Dr. Gordon.
About Brain Resource
Brain Resource (BRRZY: OTC US, BRC: ASX) translates new findings about the brain into engaging products for consumers, employers and clinicians to improve cognition and brain function.
With offices in San Francisco and Australia, and agents in Europe and Israel, the company is underpinned by an international consortium of scientists and clinicians that bring together all aspects about the brain that are usually assessed independently. For more information, please visit www.brainresource.com.
For more information contact Julian Brophy +61 408 276 749