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The latest QuickBooks software puts the spotlight on customers

Announcement posted by Reckon Limited 05 Apr 2012

The standout new feature in the latest QuickBooks software launched in Australia by Reckon this week is a new tool for analysing customers.

The new QuickBooks Customer Snapshot is one of several additions to QuickBooks 2012/13 which is now available in major retail stores across Australia; the Customer Snapshot will also be included in the updated QuickBooks Hosted software to be made available by 17 April, 2012.

Reckon says the new tool is designed to help users quickly see insightful information about their customers and identify trouble spots before they become more problematic. The Customer Snapshot offers a graphical view of individual customer’s activity such as their purchasing history, average payment period and outstanding money owed.

“Bad customers can not only cause great frustration, they can also impact your bottom line. The new Customer Snapshot in QuickBooks will help you identify those customers who never pay on time, as well as those that are always great to deal with,” says Gerald Chait, Reckon’s Group General Manager, Marketing.

“The new Customer Snapshot looks like a simple addition to the program, but it is actually a powerful analysis tool that draws data from within QuickBooks to provide you with a graphical view of your customer’s activity. It can be particularly helpful for speeding up the payment cycle, or improving direct marketing.”

The Customer Snapshot tool has been integrated with the customisable Company Snapshot released with QuickBooks last year which offers an overview of business performance. Both snapshots give users the ability to easily ‘click’ on the graphs and charts to drill into specific data.

Updates to QuickBooks for the 2012/13 release include:

new Customer Snapshot

new available credits alert

new toggle tax function within the general journal

enhancements to the Reckon GovConnect BAS/IAS lodgement application

as well as over 20 smaller improvements to the program.

Reckon Accredited Partner Deb Williams operates Business Bookkeeping in Victoria said the new available credits alert will be the most useful new feature in QuickBooks 2012/13 for her small business clients.

“The new credit alert pop-up in the latest QuickBooks will help a lot of my small business clients. It can be hard to remember which suppliers have credits, but the pop-up will remind them and ensure they are applied,” said Williams who was part of Reckon’s Beta testing group.

QuickBooks Hosted, to be updated by 17 April, will include the same new features found in the QuickBooks desktop products as well as the new Reckon Financial Statement Designer. The new designer provides statutory reporting across all types of entities in the online accounting program. Users will be able to meet statutory reporting obligations such as AIFRS and XYZ reports, and customise a range of financial statements such as income, cash flow and balance sheets, all in the QuickBooks Hosted multi-user, online environment. Reckon says this will dramatically improve the efficiency of meeting obligations.

The QuickBooks 2012/13 range includes QuickBooks EasyStart Lite, QuickBooks EasyStart, QuickBooks Accounting, QuickBooks Plus, QuickBooks Pro, QuickBooks Contractor, QuickBooks Premier and QuickBooks Enterprise. Prices start at $59.