Tech Savvy Australian Teens Reckon They've Got Their Parents In the Dark About Their Online Behaviour
Announcement posted by McAfee 28 Jun 2012
McAfee has today announced research into ‘The Secret Life of Teens’ which
investigates teens’ online behaviour, and even more interestingly, how much
parents know about what their children are doing online. In a study of 500
Australian teens and 500 Australian parents, McAfee has found that of the 95%
of teens engaging in social networks around 1/3 are breaking the law through
piracy and an alarming number are involved in risky behaviour such as sharing
personal information online or even meeting up with a stranger who they met via
social networks.
According to McAfee, the research shows a real need for a cyber education
program to ensure that children better understand the implications of their
actions in the online world. As such, McAfee is very excited to have today
announced a partnership with Life Education Australia to incorporate cyber
education into its national health and wellbeing program. View this
announcement here.
To download an infographic showcasing some of the key findings of this
research, click here.
For more information, please contact Spectrum via mcafee@spectrumcomms.com.au or 02 9469 5700.
TECH
SAVVY AUSTRALIAN TEENS RECKON THEY’VE GOT THEIR PARENTS
IN THE DARK ABOUT THEIR ONLINE BEHAVIOUR
“Secret Life of Teens” Survey Reveals Australian teens hiding online activity from their parents, kids are socially networked by the age of 13, and one third of all teens are breaking the law through piracy, demonstrating the need for cyber safety education
SYDNEY, Australia, 28 June 2012 – Australian teens are tech savvy,
socially networked and mobility is second nature. Long gone are the days of all
the kids using the one family computer, with over 80 per cent of teens using
their laptop, tablet or smartphone to access the internet. Almost 95 per cent
of Australian teens have access to a social network with 72 per cent accessing
Facebook daily, and on average they’re opening up their first social networking
account at the tender age of thirteen, almost half of them without parental
assistance or supervision.
In fact, though over 80 per cent of parents trust their teens not to access
age-inappropriate content online, and over 50 per cent believe their teens tell
them everything they do online, that is certainly not the case.
Teens Hiding Online Behaviour
- 66.5 per cent of teens said their parents or guardians don’t know everything they do online.
- Almost 40 per cent of teens would change their online behaviour if they knew a parent or guardian was watching.
- Over 40 per cent of teens said they know how to hide what they do online from parents and guardians, and use a range of methods to do so. Interestingly, an additional 20 per cent of US teens are confident they know how to hide what they do online from their parents.
Steve Redman, President McAfee Asia Pacific said, “Whilst most kids feel
safe online and the majority of parents don’t feel the need to control or
restrict teens access, one third of teens surveyed are breaking the law though
piracy, just over two-thirds post personal information online leaving them
vulnerable to cybercrime, and almost one quarter intentionally access nude or
pornographic images.”
“These teens don’t realise or properly understand the consequences of their
actions. They also don’t understand that once personal information has been
posted online, it can’t be taken back. Clearly, we have a problem that needs to
be addressed,” said Redman.
Risky and Inappropriate Online Behaviour
Over 30 per cent of teens admit to pirating music or movies online. 68 per cent
said they’d posted some kind of personal content online such as email
addresses, phone numbers, school information and home addresses. Around 20 per
cent intentionally access nude or pornographic images – four times as many male
respondents as female – with just over 12 per cent viewing online pornography a
few times a week. Over half say they do so a few times a year.
Some teens are engaging in potentially dangerous behaviour, including: meeting
up with a stranger in real life after meeting online (5.8 per cent); entering
into private chat with strangers they’ve met online (8.5 per cent); and sending
or posting revealing photos (6 per cent). Girls were shown to be three times
more likely (than boys) to post revealing photos of themselves online – 8.5 per
cent compared with 3.1 per cent.
“While only a small number of teens are engaging in the riskiest of behaviours,
such as meeting strangers from the internet, it’s still happening, with one in
twenty teens engaging in this dangerous activity. As a parent, this number is
both terrifying and unacceptable. We don’t want our children to be putting
themselves in these very real, risky situations,” said Redman.
Cyber Bullying is a Reality for Australian Teens that Parents Need to Better
Understand
More than a quarter of teens have been victims of cyber bullying with over half
of teens witnessing mean or cruel behaviour directed at a classmate or friend
online. Over 90 per cent said that this cyber bullying happened on Facebook; not
surprising given Facebook is the social network of choice. Thankfully, it’s not
all bad. Over 40 per cent of teens indicated they confronted the bully online
or in person, with a similar number of teens also talking to their parents,
teachers or other adults about the behaviour. Girls are almost twice as likely
to talk to adults about online bullying than boys, though that may be due to
the fact that over 60 per cent of girls have witnessed online bullying,
compared with 45 per cent of boys. Still, this is tough for kids to deal with
and many expressed feelings of anger, depression or fear for their own
safety.
They’re Using the Internet for Good, Too
Over half of Australian teens classify themselves as ‘engaged’, using social
networks to talk with others and post their own thoughts and opinions. Many
remain in the observer category, and less than 4 per cent identify as Trolls
(people who posts inflammatory messages).
While some experienced arguments with friends, and even had friendships end
via social networks, more said they actually resolved arguments online and
almost half said they’ve gotten help with homework or assignments thanks to
social networking. Almost 20 per cent said they turn to online search to
educate themselves about sexual topics or sexually transmitted diseases, or for
resources about getting help with eating disorders and general advice, such as
the Kids Helpline.
Parents Underestimate the Riskiest Behaviour
Australian parents understand how much time their teens spend online, with
teens admitting to 3.6 hours a day and parents guessing 3.5 hours of use. This
shows a greater awareness when compared to the five hours a day spent online by
US teens whose parents think they are online for only three. Aussie parents
were spot on when they commented on how their kids are accessing the internet,
whether it be desktop, laptop or smartphones and they know that one in five
teens are now using their smartphones to access the internet.
Redman said, “There is no doubt that the web and related social media bring
many benefits to Australian teens, so restricting access is not the answer. And
parents have shown themselves to be fairly savvy in their understanding of
their children’s time spent online. However, parents underestimate how often Australian
teens are engaging in risky online behaviour and the negative impact witnessing
cruelty online has on their teens.”
Parents misjudged how much teens are pirating music or movies online (13 per
cent versus 30), meeting up with strangers they’ve met online (3.6 per cent
versus almost 6) and entering into private chats with strangers they only know
online (4.4 per cent versus 8.5). US research showed similar results around
teens pirating music or movies however almost twice as many US teens have met up
with or entered a private chat with someone they met online, despite their
parents having no greater awareness of this than Aussie parents.
62 per cent of Australian teens have had a negative experience of some kind on
social networks. Over half have witnessed cruel behaviour online, though only a
quarter of parents said they were aware of this, and just over 17 per cent of
parents thought their teen had been the target of cyber bullying.
Parental Controls
Even though almost 70 per cent of teens believe their parents are monitoring
their online behaviour in some shape or form, they also believe they can hide
their online activity and almost half take active steps to do so. In actuality,
less than half of parents are using any form of online monitoring – be it
access to their teens’ passwords, parental controls etc. – and only 10 per cent
are setting parental controls on frequently used mobile devices such as tablets
and smartphones.
Education is the Key
“It was great to see from the research that almost 80 per cent of parents are
having conversations with their teens about being safe online, but it’s also
vital to clarify how often such risky behaviour is actually happening so
parents understand the importance of cyber education,” said Redman.
According to Redman, “Teens are spending more time online than ever before,
which only makes sense in this digital age, and disturbing behaviour such as
cyber bullying is even more of a reality than parents know. Arming our kids
with the information they need and talking even more openly about the risks
involved and how to deal with them, is a big part of cyber safety.”
“It is critical that government and industry continue to work together with
parents and educators to teach our kids about cyber safety from a young age,”
said Redman. “We are relentlessly committed to protecting Australians online
and are dedicated to improving cyber education in the region.
“McAfee regularly has policy discussions with the Australian government and
acts as an advisor on issues of security and defence. As a global organisation,
we develop and share content for cyber education, to raise cyber security
awareness and to help keep individuals, businesses and families safe online.
Today we announced that we are taking an active role in providing cyber
education to Australian children, through a partnership with Life Education
Australia that will help us reach up to 620,000 students per annum. We are
seriously committed to this endeavour.”
###
About McAfee
McAfee, a wholly owned subsidiary of Intel Corporation (NASDAQ:INTC), is the
world's largest dedicated security technology company. McAfee delivers
proactive and proven solutions and services that help secure systems, networks,
and mobile devices around the world, allowing users to safely connect to the
Internet, browse and shop the Web more securely. Backed by its unrivalled
Global Threat Intelligence, McAfee creates innovative products that empower
home users, businesses, the public sector and service providers by enabling
them to prove compliance with regulations, protect data, prevent disruptions,
identify vulnerabilities, and continuously monitor and improve their security.
McAfee is relentlessly focused on constantly finding new ways to keep our
customers safe. http://www.mcafee.com/au
Note: McAfee is a registered trademark or trademark of McAfee, or its
subsidiaries in the United States and other countries. Other names and brands
may be claimed as the property of others. 2011 McAfee All rights reserved.
The product plans, specifications and descriptions herein are provided for
information only, subject to change without notice, and without warranty of any
kind, express or implied.
![]()