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Pizza Hut's new campaign sticks to Sydney



Pizza Hut’s Sticky Fingers and Universal Pictures’ latest smash Bourne Legacy have today made two lucky Aussies winners of thousands of dollars in cold hard cash thanks to their ‘Sticky Situation’ competition.

Anshuman Sohal from ACT, represented by his wife Francesca, and Ken Oh from NSW took home $4,680 and $3,730 cash respectively, in an eye-catching spectacle at Wynyard Park this afternoon.

Sohal and Oh were covered in sticky sauce before being sent in to the glass box, with $10,000 inside. After spending one minute each trying to collect as much money as possible, they walked away (and straight to the shower no doubt!) with all the cash they grabbed.

The winners were chosen from the Pizza Hut Facebook page, where they had to submit a picture of themselves creating, or reliving a sticky situation – just like the ones Jason Bourne faces in the hit movie series.

The first winner was selected after receiving the most votes on the site, with Pizza Hut choosing the second winner. Both were invited to Wynyard Park in Sydney today for their opportunity to collect a share of the $10,000.

The Sticky Fingers and Bourne Legacy promotion attracted hundreds of people to the CBD location, and was also covered by Nova’s Street Team who attended on the day. A third participant, Joe Barrett was then selected at random from the crowd by Nova, for his chance to win $2,500. He managed to secure $2,320.

“We’re so thrilled Anshuman, Ken and Joe went home with so much cash today. It was a huge success, with hundreds of people coming down to support them. It was a really fun day, and a great turnout. Sticky Fingers are a customer favourite, and this competition was a way to give something back to our loyal fans,” said Pizza Hut Head Marketing & Food Innovation, Anup Jain.

About Pizza Hut

As the world’s largest pizza restaurant company with more than 13,000 restaurants around the world, Pizza Hut is a subsidiary of Yum! Brands. The company’s 50-year legacy of leadership and innovation has made it the recognised leader in the $37 billion pizza category. Those hungry for more information can go to the official Pizza Hut website www.pizzahut.com.au.