Bridge Point Recognised as Cisco TelePresence Video Express Authorised Technology Provider Partner in Australia

Brisbane, Australia, 17 September, 2012 – Bridge Point Communications announced today that it has achieved TelePresence Video Express Authorised Technology Provider (ATP) status from Cisco. This designation recognises Bridge Point as having fulfilled the training requirements and program prerequisites to sell, deploy and support Cisco TelePresence Video products and solutions at the Express level.

The Cisco TelePresence Video Express ATP Program is focused on providing a new way of working, in which everyone, everywhere can be more productive through face-to-face collaboration with TelePresence Video solutions. The Express-level program’s goal is to enable partners to market Cisco TelePresence Video endpoints, offer targeted infrastructure solutions, and differentiate themselves based on their breadth of unique audiovisual integration skills.

“We are delighted that our skills, industry experience and commitment to providing the highest level of service to our customers have been recognised by Cisco. According to the Cisco Visual Networking Index (VNI), business videoconferencing is forecast to grow sixfold between 2011 and 2016. Business videoconferencing traffic is growing significantly faster than overall business IP traffic, at a compound annual growth rate of 48 percent,” said Rob Siganto, Managing Director, Bridge Point Communications.

“As a Cisco TelePresence Video Express ATP, Bridge Point is well positioned to meet our customers’ growing demand for video. By implementing this technology, our customers can benefit from reduced travel costs, being ‘greener’ and increased employee productivity through faster decision making.”

“The Cisco TelePresence Video Express ATP Program is designed to enable partners to take advantage of the tremendous market opportunities ahead—not only in the telepresence space but also in the overall collaboration market,” said Richard McLeod, senior director of collaboration for worldwide channels at Cisco. “As a Cisco TelePresence Video Express ATP Partner, Bridge Point has made an investment in the sales, technical and life cycle services capabilities to deliver the industry’s most comprehensive and interoperable Cisco TelePresence Video portfolio.” 

 The Cisco Authorised Technology Provider (ATP) Program is part of the Cisco go-to-market strategy for emerging technologies. The program helps Cisco to define the knowledge, skills and services that channel partners need to successfully sell, deploy and support an emerging technology. As the market changes, an ATP designation may be discontinued or may evolve into a Cisco specialisation.