Red Rock to Implement new Trade Promotions Solution for Heinz and Watties
Heinz Australia and Heinz Watties have announced the selection of Red Rock Consulting, a UXC company and Oracle’s only Platinum Partner in Australia and New Zealand, to manage the implementation of Demantra Trade Promotions and Claims Management solution for their Trans-Tasman businesses.
Michael Jones, Sales Director Heinz Australia said “Heinz is transforming its promotional planning processes to drive greater effectiveness and efficiency from our trade spend. Key to achieving our objectives is to replace the existing Trade Planning, Deductions & Claims Management system and to provide a single platform across Australia and New Zealand. We have invested over eight months in evaluating best in class Trade Promotions solutions from around the world before coming to our decision to partner with Red Rock Consulting to implement Oracle Demantra.”
Fast moving consumer goods companies are realising the importance of effectively planning promotions to optimise the investment in trade spending. They also recognise that planning is only half the story, execution of the promotion efficiently through the supply chain is critical to ensure on-shelf availability of product for customers.
“Heinz investment in people, process and systems will enable on-going, improved effectiveness from Trade Promotions Management,” said Ross Bradley, GM Red Rock Consulting. “Heinz’s strategy, supported by transformational change across the ANZ business will deliver competitive advantage, a more efficient process and support entry into new markets.”
Red Rock is helping many organisations to revolutionise their approach to managing Trade Promotions. In helping companies get smarter, improving information flow across the interrelated areas of the business, Red Rock customers are seeing greater value, increased efficiency and on-going returns from their investment in trade promotions.
“We are very proud to partner with Heinz Australia and Heinz Watties in this very important business initiative” said Jonathon Rubinsztein, CEO Red Rock Consulting. “Our delivery combines world leading technology from Oracle with the implementation, industry experience and deep Trade Promotions Management best practice processes from Red Rock” said Rubinsztein.
The solution will allow business units across Australia and New Zealand to leverage a single platform instance, based upon a consistent set of standardised data and processes.
About Red Rock Consulting
Red Rock is a wholly owned subsidiary of UXC Limited (UXC) and is the largest independent provider of Oracle consulting and managed services in Australia and New Zealand. Established in 1998, Red Rock provides a complete service continuum around the Oracle stack, including Applications (E-Business Suite, JD Edwards, PeopleSoft & Demantra), Fusion Middleware, ECM, BI and Database including sales, strategy and design, to implementation, project management, licensing, upgrades and managed services.
Red Rock partners with Oracle to deliver comprehensive Supply Chain solutions covering the full Order to Cash cycle. Red Rock’s Supply Chain Management services provide competitive advantage through industry specific solutions including Fast Moving Consumer Goods (FMCG), Retail and Distribution, Asset Intensive Industries, Make to Order Manufacturing, Project Management, Seasonal and Fashion and Spare Parts. Red Rock is a member of the Australian Food and Grocery Council.
For more information go to www.redrock.net.au
About Oracle Value Chain Planning
Oracle is a best-in-class provider of demand management, sales & operations planning ,trade promotions management, advanced supply planning and optimisation and real time supply chain analytics solutions. With the Demantra solution companies can build and operate world class value-chains for profitable growth. Oracle Demantra provides leading capability for demand management, trade promotion and account planning, claims management, sales and operations planning, and promotion optimisation.
For more information go to www.oracle.com