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Sanity In Tune with OKI for Retail Printing

Announcement posted by Oki Data Australia 20 May 2013

OKI Data Australia, a global manufacturer of business range printers and multi-function devices, today announced that it has been selected to deploy its productive, high performance mono printers at 120 Sanity retail locations nationwide.
 
Sanity is one of Australia’s largest entertainment retailers specialising in music and movies.  It selected the OKI B431dn networked mono printers based on the solution’s quality and productivity, three-year warranty, and nationwide technical services support.   Also critical was OKI’s 30-minute average printer break fix time enabling Sanity to maintain its strong brand promise for customer service excellence.

The OKI B431dn printers feature 1200 x 1200dpi resolution which delivers fine, crisp detail.  This is supported by a powerful 330MHz processor and 64MB of memory (expandable to 320MB), and a paper supply that can be increased to 880 sheets to mirror productivity demands.

The printer is also shipped with a 100-sheet multi-purpose tray, supporting a range of paper sizes, to meet everyday office printing requirements. Built for speed and maximum efficiency, the B431 produces the first printed page in less than 4.5 seconds and the rest at an impressive 38 pages per minute.

The compact design of the B431 means it can be placed on any desktop within the retail environment.  Other essential features include ultra-reliable digital LED technology with fewer moving parts for exceptional durability, automatic two-sided printing and a ‘Power Save’ mode that reduces energy consumption to just 8W.   As the toner cartridge and drum are all separate, store managers only ever have to replace what needs replacing at the moment of need.

“We are delighted that Sanity, one of Australia’s leading entertainment retailers has selected OKI to help improve productivity and deliver a superior customer experience,” says Antonio Leone, ANZ Marketing Manager, OKI Data Australia.
 
“These easy to use desktop printers give Sanity advanced productivity features in a robust and compact design that’s perfect for the store environment.  At the same time, Sanity will be able to reduce costs by tracking and controlling printer usage and generating detailed reports for assigning costs to individuals and store locations.”

About Oki Data Australia
Oki Data Australia is a global manufacturer of business range printers and MFP’s. The company commenced operations in Australia in 2009 following the acquisition from long-time master agent and distributor, IPL.
 
Over 30 years ago OKI pioneered LED printing technology, an advanced form of printing using fewer parts compared with the more widely known laser printing. This in turn provides many benefits to users including longer product life, fewer operational issues, increased reliability and better image quality over the entire life of the print engine.
 
All OKI printer products are supported by Australian-based technicians and a three-year warranty.