RISE IN SOCIAL MEDIA USE AMONGST EVENT PLANNERS
Announcement posted by Pulse PR 30 May 2013
Brisbane based event management company, j2 ideas & events is predicting an increase in social media use by professional event planners over forthcoming months.
The company, who has worked with a number of notable brands including Stockland, Australia Post, Peet and Economic Development Queensland, believes the role of event managers is changing with a large emphasis now falling upon effective communication and planning through social media platforms.
J2’s Managing Director, Joanna Jordan, advised that when used correctly, social media was a standout tool for coordinating, promoting and enhancing events.
She said, “From conferences and webinars to public, sporting and special events, social media is an invaluable and affordable solution for connecting with target audiences, sharing information with stakeholders and promotion.”
Joanna has outlined a number of useful ways that event managers can use social media to enhance their next event.
She suggests:
♣ Live streaming events
♣ Collecting RSVPs online
♣ Coordinating events and information while onsite using cloud technology
♣ Promoting an event and encouraging audience buy in using Twitter hash tags
♣ Marketing via Facebook using both viral and PPC programs
♣ Creating event listings on social networks
♣ Creating promotional videos and podcasts
♣ Uploading event highlights to YouTube
♣ Sharing presentations and blog posts
♣ Collecting photos and showcasing events on Pinterest and other social sites
♣ Using social polling and monitoring to collect feedback
For further information regarding j2 ideas & events or to read their event management blog, visit www.j2events.com.au.
-- ENDS --
ABOUT J2
j2 ideas & events is a creative team of event management professionals specialising in creative direction, event planning and event design.
The company has delivered many of the State’s iconic events including the Toowoomba Carnival of Flowers, MS Brissie to the Bay bike ride, 20th Anniversary World Expo 88 Charity Dinner and Riverfire, Queensland’s biggest annual public celebration.
j2’s skill and unprecedented reputation has been formally acknowledged with the company winning the Cause Related Event of the Year and Corporate Social Responsibility Award (QLD) at the 2010 Meeting & Events Industry Awards and the 2008 National BT Publishing e-awards for Excellence in Events for Charity Event of the Year (20th Anniversary World Expo 88 Charity Dinner 2008). j2 ideas & events is also a past Telstra Business Awards Winner, having been named as Micro Business of the Year (QLD) in 2007.
The company, who has worked with a number of notable brands including Stockland, Australia Post, Peet and Economic Development Queensland, believes the role of event managers is changing with a large emphasis now falling upon effective communication and planning through social media platforms.
J2’s Managing Director, Joanna Jordan, advised that when used correctly, social media was a standout tool for coordinating, promoting and enhancing events.
She said, “From conferences and webinars to public, sporting and special events, social media is an invaluable and affordable solution for connecting with target audiences, sharing information with stakeholders and promotion.”
Joanna has outlined a number of useful ways that event managers can use social media to enhance their next event.
She suggests:
♣ Live streaming events
♣ Collecting RSVPs online
♣ Coordinating events and information while onsite using cloud technology
♣ Promoting an event and encouraging audience buy in using Twitter hash tags
♣ Marketing via Facebook using both viral and PPC programs
♣ Creating event listings on social networks
♣ Creating promotional videos and podcasts
♣ Uploading event highlights to YouTube
♣ Sharing presentations and blog posts
♣ Collecting photos and showcasing events on Pinterest and other social sites
♣ Using social polling and monitoring to collect feedback
For further information regarding j2 ideas & events or to read their event management blog, visit www.j2events.com.au.
-- ENDS --
ABOUT J2
j2 ideas & events is a creative team of event management professionals specialising in creative direction, event planning and event design.
The company has delivered many of the State’s iconic events including the Toowoomba Carnival of Flowers, MS Brissie to the Bay bike ride, 20th Anniversary World Expo 88 Charity Dinner and Riverfire, Queensland’s biggest annual public celebration.
j2’s skill and unprecedented reputation has been formally acknowledged with the company winning the Cause Related Event of the Year and Corporate Social Responsibility Award (QLD) at the 2010 Meeting & Events Industry Awards and the 2008 National BT Publishing e-awards for Excellence in Events for Charity Event of the Year (20th Anniversary World Expo 88 Charity Dinner 2008). j2 ideas & events is also a past Telstra Business Awards Winner, having been named as Micro Business of the Year (QLD) in 2007.