Lively Debate Continues: Do High Quality Uniforms Affect Team Performance?
Announcement posted by Imagepak Marketing 14 Jul 2014
Custom team uniform provider in Perth reveals why so many people believe that uniforms can make a difference in team performance.
Perth, WA, 14 July 2014 - Although nobody has ever done a double-blind study because it may be impossible to do in sports, there is growing support for anecdotal “evidence” that high quality uniforms can affect team performance on all levels, from recreational to professional sports.
In elite professional sports, all teams have high quality uniforms. Shoddy uniforms are not an option because they present an unprofessional image. Teams looking for every edge they can get, both from a competitive and a promotional standpoint, put a lot of money into their uniforms, from design to materials to the final product.
Once the uniforms are delivered, professional leagues and teams have strict rules as to how uniforms must be worn. From the promotional end, this allows teams and leagues to present their product in a standardised manner and allows for ultimate quality control.
From a playing standpoint, most professional and elite amateur athletes are very proud of their uniforms. When an athlete retires from competition, there is almost always a reference to “putting the uniform on for the last time.” This is no accident. The uniform, while it may seem to just be a few articles of clothing, represents the fact that an athlete is playing for the team whose uniform he or she wears.
What It Means to the Recreational Athlete or Sponsor
Look Great, Play Great
Numerous studies have shown that appearance has an effect on self-confidence. In other words, people tend to feel the most confident when they look the best. In sports, it is universally accepted by sports psychologists that there is a direct correlation between self-confidence and performance.
All for One, One for All…
All research leans toward uniforms increasing the individual’s identification with their team. When everyone is dressed in a uniform of which they are proud of, it tends to make a team more cohesive and can increase camaraderie. These are all generally accepted as factors for higher performance.
Pride
From recreational to professional, most athletes wear high-quality uniforms with pride. From a sponsor’s point of view, this can be important, because the recreational athlete will wear their uniform to and from events and often when they practise, especially in the case of bicycling, running or triathlons.
But Does it Make a Difference?
Scott Eaton, owner of ImagePak Marketing, provides custom team uniforms in the Perth area. He has provided uniforms for numerous teams, including the Port Hedland Darts team. According to Mr Eaton, “I don’t think anyone is going to say that a uniform can magically turn someone with no talent into a star, but I do think that a high quality uniform helps people play their best.”
Mr Eaton continued, “A high quality uniform makes people look better, and when you look better, you feel more confident. We can’t guarantee looking great will help, but it certainly can’t hurt.”
ImagePak Marketing is a custom team uniform provider based in Perth. Besides uniforms and other personalised apparel, they provide a full line of personalised promotional items such as stubby holders, Javacups and banners. For more information, call 1300 658 745 or visit their website: http://www.imagepak.com.au/.
In elite professional sports, all teams have high quality uniforms. Shoddy uniforms are not an option because they present an unprofessional image. Teams looking for every edge they can get, both from a competitive and a promotional standpoint, put a lot of money into their uniforms, from design to materials to the final product.
Once the uniforms are delivered, professional leagues and teams have strict rules as to how uniforms must be worn. From the promotional end, this allows teams and leagues to present their product in a standardised manner and allows for ultimate quality control.
From a playing standpoint, most professional and elite amateur athletes are very proud of their uniforms. When an athlete retires from competition, there is almost always a reference to “putting the uniform on for the last time.” This is no accident. The uniform, while it may seem to just be a few articles of clothing, represents the fact that an athlete is playing for the team whose uniform he or she wears.
What It Means to the Recreational Athlete or Sponsor
Look Great, Play Great
Numerous studies have shown that appearance has an effect on self-confidence. In other words, people tend to feel the most confident when they look the best. In sports, it is universally accepted by sports psychologists that there is a direct correlation between self-confidence and performance.
All for One, One for All…
All research leans toward uniforms increasing the individual’s identification with their team. When everyone is dressed in a uniform of which they are proud of, it tends to make a team more cohesive and can increase camaraderie. These are all generally accepted as factors for higher performance.
Pride
From recreational to professional, most athletes wear high-quality uniforms with pride. From a sponsor’s point of view, this can be important, because the recreational athlete will wear their uniform to and from events and often when they practise, especially in the case of bicycling, running or triathlons.
But Does it Make a Difference?
Scott Eaton, owner of ImagePak Marketing, provides custom team uniforms in the Perth area. He has provided uniforms for numerous teams, including the Port Hedland Darts team. According to Mr Eaton, “I don’t think anyone is going to say that a uniform can magically turn someone with no talent into a star, but I do think that a high quality uniform helps people play their best.”
Mr Eaton continued, “A high quality uniform makes people look better, and when you look better, you feel more confident. We can’t guarantee looking great will help, but it certainly can’t hurt.”
ImagePak Marketing is a custom team uniform provider based in Perth. Besides uniforms and other personalised apparel, they provide a full line of personalised promotional items such as stubby holders, Javacups and banners. For more information, call 1300 658 745 or visit their website: http://www.imagepak.com.au/.