A new look Rydges with Free WI-FI? WI not!
Announcement posted by Event Hospitality & Entertainment 20 Oct 2014
Australasian hospitality and entertainment heavyweight Amalgamated Holdings Limited (AHL) has cemented its reputation as an industry leader in the hotel guest experience with a refreshed look, feel and service offering through Rydges.
Known for being the hotel operators that consistently seek ways to add more for less, the current revitalisation of their high value Rydges brand concept heralds the introduction of a wide range of additions to the mass-market accommodation offering.
The brief for the Rydges revitalisation was to offer genuine service, unique offerings, world-class facilities and top-shelf amenities all at surprisingly affordable prices. The result is a multi-faceted overhaul of the guest experience, which is expected to strike a chord with the brand’s predominantly leisure and corporate guests.
Guests to the new look Rydges properties will enjoy:
- Free WI-FI for all guests - whether visiting overnight or just for a coffee.
- A new ‘Rise Breakfast’ concept, which takes a nod from nutritionist recommendations around a healthful breakfast being the most important meal of the day. While still buffet-style in nature, the Rise Breakfast includes freshly-squeezed juice shots, made to order smoothies & juice blends, super healthy cereals and fresh fruit as well as a great range of hot options including eggs cooked to individual preference.
- In trademark AHL style, even the mini-bar has undergone a quirky designer overhaul with Rydges branded sweets, nibbles & potato crisps plus fun games & add-ons add to the offering.
- An expanded wine list showcasing a broader range of Australian and international varietals will cater to more discerning taste buds.
- Stylish new uniforms with a relaxed yet ultimately professional vibe.
- A refreshed Rydges website that includes a blog with location specific information. This enables guests to keep their finger on not only the Rydges pulse, but also what’s on in the local area that might be of interest.
David Seargeant, Group Managing Director of AHL said, ‘The Rydges brand served our iconic Australasian hotel chain well for many years, but as we embarked on a project to expand the hotel offering, we felt the brand needed refreshing also to suitably reflect the significantly improved guest experience.’
Underpinning the expanded offering is a refreshed new brand, modern and inspired logo, colour palette and Rydges.com website. The upgraded website sees a refreshed design with a booking engine including very handy flexible-date search feature which allows the guest to search for the lowest room prices of the month and plan their trip around the most competitive rates.
Revitalised website content has also been introduced and leaves no questions unanswered when it comes to finding out everything you need to know about each property without having to pick up the phone.
No strangers to taking the lead with their hotel brands, AHL who also operate the multi-award winning hip QT Hotels & Resorts and new urban, industrial and art-inspired Atura Hotels guests to their properties complimentary WI-FI.
“AHL is committed to staying in touch with its guests and offering them an overall hotel experience which is world-class whether it is at a Rydges, QT or an Atura property,” said David Seargeant added. “Through offering a complete hotel experience with Free WI-FI, our guest can be assured of a stay which is genuine value.”
Become a Priority Guest Rewards member, and to start receiving these and other benefits today at all AHL hotels and resorts - www.priorityguestrewards.com.au
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About Rydges Hotels & Resorts:
Rydges Hotels & Resorts operates quality city, suburban and resort style hotels in key destinations across Australia and New Zealand, and London in the United Kingdom.
The group accommodates over one million guests each year across a range of market segments including corporate, conference, government, leisure, inbound and domestic groups and international travellers. Delivering exceptional service is a priority for the Rydges group with a genuine passion to accommodate guests and exceed their expectations.
Rydges Hotels & Resorts participates in the free to join Priority Guest Rewards Program. This popular hotel club offers guests the ability to earn free room nights, 10% discount on our best flexible rates and leisure packages, food & drinks benefits, and reward points at over 45 hotels and resorts across 4 brands in key destinations across Australia, New Zealand and London, UK.
About QT Hotels & Resorts:
QT Gold Coast, QT Port Douglas, QT Falls Creek and QT Sydney each adopt a unique personality and positioning. Their design, features and facilities is a reflection of each town or city, ensuring integrated, locally-focused service and ambience. QT Hotels and Resorts deliver an eclectic design experience teamed with bold entertainment offerings and unsurpassable service for corporate and leisure travellers.
About Atura Hotels:
Urban. Industrial. Art Inspired. Atura Hotels are where modern business and leisure travelers escape the predictable to embrace a new style of travel. This fresh take on the mid-market travel experience fuses dynamic spaces, hip styling and the latest technology at surprisingly affordable prices ensuring guests feel connected and energised. Expect free Wi Fi and a host of other benefits each time you stay. Engagement with surrounding communities and active support of the local music & art scene are fundamental to the Atura brand philosophy. Over the next few years, Atura Hotels will be launched across Australia in select CBD locations, business park precincts and regional hub. The first to open was Atura Blacktown in October 2013 and in July 2014 the property won Mid-Range Hotel Accommodation of the Year at the TAA (NSW) Awards for Excellence. Atura Dandenong is scheduled to open in September 2014 and Atura Albury will open in late December 2014.
Atura Hotels participates in the free to join Priority Guest Rewards Program. This popular hotel club offers guests the ability to earn free room nights, 10% discount on our best flexible rates and leisure packages, food & drinks benefits, and reward points at over 45 hotels and resorts across 4 brands in key destinations across Australia, New Zealand and London, UK.