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Catchi becomes first 3 Star Solution Partner for Optimizely in New Zealand and Australia

Announcement posted by Catchi 28 Jul 2015

New Zealand based Conversion Rate Optimisation firm Catchi has just joined the elite group of only 7 companies worldwide that have so far managed to become 3 star Solutions Partner for “Optimizely”, the leading web optimization platform, founded by two former Google product managers, Dan Siroker and Pete Koomen. Optimizely is an optimisation platform that provides businesses with the ability to conceive and run experiments that help them make better, data-driven decisions. Acquiring this position further strengthens Catchi’s leading position in the rapid growing Conversion Rate Optimisation industry in New Zealand and Australia.

Cornelius Boertjens, Catchi’s Managing Director expresses excitement about this milestone and states; “Acquiring the level of 3 star Solution Partner status was accomplished by taking an important strategic position whereby Catchi advices and educates its clients on the Optimizely platform. We help them to invest in the best Optimizely plan for their situation and budget, ensuring they get the specific features they need and the traffic allowance that will serve them best. Our close relationship with Optimizely also ensures we can get you the best pricing possible, potentially saving companies thousands of dollars”.

To complete their services, Catchi also offers support with Optimizely implementation and staff training to ensure the platform is used correctly and to its full capability. Combining the power of the Optimizely platform with the extensive CRO expertise of the Catchi team is proving to be a strong winner.  

“As Optimizely grows its presence in the New Zealand and Australian market we are thrilled to announce that Catchi is Optimizely's first 3 Star Solution Partner in the region. The 3 Star status indicates Catchi's strong technical and strategic capabilities with conversion rate optimization, expert utilization of the Optimizely platform, and a history of delivering excellent results for clients.”, says Optimizely’s Strategic Partnership Manager, Chris Samila.  

With their unique specialist focus on Conversion Rate Optimisation and their strong partnership with Optimizely, Catchi responds to a fast growing demand of companies for a more systematic, quantitative approach to Website Conversion Optimisation. Catchi has teamed up with clients such as Air New Zealand, ANZ, Consumer NZ, NZTE, Powershop, Lotto NZ, IAG, AA, Southern Cross Health Society, Child Cancer Foundation and NZ Immigration which have already started to see the huge advantages of this approach, reporting significant, lasting improvements to their bottom line. As a result, CRO is now being incorporated as a key discipline within their overall digital marketing strategy, with Catchi being their dedicated, ongoing CRO partner.

Catchi is an Auckland and Sydney based Website Conversion Optimisation firm focused on helping its wide range of clients to turn more of their website visitors into quality leads and sales resulting in a better return on their existing traffic and online marketing campaigns. They use a unique 5 step approach to optimisation covering various site elements that influence conversion rates. Their well-received services include website assessments, digital insights, A/B testing, CRO tool implementation, workshops and training, user testing and surveys. For information on how you can team up with Catchi too, please visit Catchi’s New Zealand website (which has free resources as well) can be viewed at Catchi’s New Zealand website: www.catchi.co.nz or Catchi’s Australian website: www.catchi.com.au.