Interview Opportunity: APD Glenn Cardwell to discuss new findings on vitamin D research

Food Standards Australia New Zealand (FSANZ) has published new data around vitamin D levels in food, on the government website:
http://www.foodstandards.gov.au/science/monitoringnutrients/nutrientables/Pages/Data-provided-by-food-companies-and-organisations.aspx
 
The new data published by FSANZ show Mushrooms, like people, absorb vitamin d and we can achieve our daily intake just by eating them. In fact, they are the ONLY food to provide 100 per cent of the vitamin D you need in just one serve (three mushrooms + 1hr of sunlight).
 
"As we approach the middle of winter, now is the time to be increasing vitamin D rich foods. These findings are extremely timely as one in two Aussies will be deciecient in vitamin D by the end of next month," says Acredited Practicing Dietitian, Glenn Carwell. 
 
APD Glenn Cardwell is available for interview, to discuss:

• The new figures from the National Measurement Institute
  • One serve of store-bought mushrooms can provide 20 per cent of an adult’s daily vitamin D needs
  • One serve of mushrooms left in the sun for an hour, as well as ‘vitamin D’ labelled mushrooms, will provide more than 100 per cent of your daily vitamin D needs
• More than four in five (84%) Australians don’t know they can achieve vitamin D through food they eat and many aren’t aware of the health risks associated with low vitamin D levels
• Who is most as risk of a dificiency: Women, 18-34 year olds, those who live in southern parts of Australia, city dwellers

Do let me know if you wish to arrange an interview, or would like to see copies of the research. 

Ashley Mawer
Account Director, Porter Novelli
amawer@porternovelli.com
0403 133 699
02 8987 2130