Aspect Software reignites its Australian and New Zealand presence with the appointment of Kristen Pimpini as Managing Director
Announcement posted by Aspect ANZ 16 Sep 2015
Sydney, 16 Sept, 2015 - Aspect Software, a global leader in customer contact management and workforce optimisation, has announced the appointment of Kristen Pimpini as Managing Director for Australia and New Zealand (ANZ).
Pimpini, who is based in Sydney, is responsible for reigniting the ANZ business, ramping up brand awareness and implementing an aggressive growth strategy. Previously, he was managing director of LiveOps ANZ, a global cloud-based contact centre solutions provider.
Pimpini shared “Over the past couple of years, Aspect has gone through a global transition, establishing a strong leadership team, reinvesting in the business, recruiting top talent across the globe and building on its technology platform as customers transition to cloud-based solutions.
"As a result, the Asia Pacific region is gaining traction and I am looking forward to driving this momentum in ANZ.”
Aspect is also realigning its go-to-market strategy, moving to a 100% indirect sales model. "My key priority is to strengthen existing alliances with market-leading channel partners, Call Design and Premier Technologies, to actively recruit new channel partners; and to develop a lively partner community."
Jagan Narendran, senior vice-president for Asia Pacific and Middle East said: “We are excited to have Kristen on board. His experience, passion, ability to think creatively and drive for more effective market traction will reignite our business in ANZ. We are confident that under his leadership, our ANZ business will grow exponentially.”
Aspect is also announcing the launch of the Aspect Software User Group ANZ (ASUGA) to provide a platform for partners and customers to access the latest updates, pre-release product roadmaps and new content.
According to Pimpini, customers and partners want a forum where they can engage with the Aspect’s ecosystem, exchange ideas, share information and become part of the company’s growing community.
“The ASUGA is an essential part of Aspect’s strategy to proactively engage with customers and partners, and to grow the business in ANZ. It will offer our ecosystem timely and relevant news, information and updates as and when they needed,” he said.
“By re-investing in the business in this region, we are also building on the momentum underway with on boarding our cloud deployment partners and with industry consultants and analysts, which will enable us to gain more traction in the market.”