Mani Thiru Joins Marketo as Senior Director, Alliances

Sydney, Australia – February 18 2016 – Marketo, Inc. (NASDAQ: MKTO), the leading provider of engagement marketing software and solutions, today announced the appointment of Mani Thiru to the position of Senior Director, Alliances.

A Stanford University alumna, Mani has an impressive track record in consulting including senior digital transformation and customer experience roles at Capgemini, Optus, NetApp and Vodafone. Mani joins Marketo from Cognizant Technology Solutions, a global provider of business technology services, where she was Practice Director for their Digital Works division.

“We seek to hire people who understand business and the role technology plays in driving efficiencies and revenue,” said Greg Taylor, Managing Director, Marketo Australia. “Mani has a clear understanding of the digital marketing landscape and is able to humanise how clients can leverage technology. She will be an incredible asset to Marketo’s technology partners, systems integrators, agency ecosystem and our collective success.”

In her new role, Mani will identify high impact technology and service partners that drive influence, create preference for Marketo and create differentiated solutions to our shared customers.

“I see Marketo as a tool that blends creativity with technology, ideas with processes. My role is to act as a catalyst, helping to harness the power of Marketo to create and sustain a long-lasting relationship with the most important asset of any business – the customer,” said Mani Thiru.

Mani’s is based in Marketo’s Sydney office.

ENDS

ABOUT MARKETO

Marketo (NASDAQ: MKTO) provides the leading engagement marketing software and solutions designed to help marketers develop long-term relationships with their customers – from acquisition to advocacy. Marketo is built for marketers, by marketers and is setting the innovation agenda for marketing technology. Marketo puts Marketing First. Headquartered in San Mateo, CA, with offices around the world, Marketo serves as a strategic partner to large enterprise and fast-growing small companies across a wide variety of industries. To learn more about Marketo’s Engagement Marketing Platform, LaunchPoint® partner ecosystem, and the vast community that is the Marketo Marketing Nation®, visit www.marketo.com.