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Otter Products Announces New President, CEO

Announcement posted by Otter Products 24 Mar 2016

Strengthens regional team with two key appointments to drive APAC growth
SYDNEY, Australia – 23 March 2016 – Otter Products, LLC, a leader in protective cases for mobile technology, has announced a number of key appointments, including Jim Parke as CEO, and Steve Nisbet as president, of the global company. In the APAC region, Bonnie Soon has been promoted to general manager for Otter Products APAC and Rob Kovacs is now vice president of business development for Otter Products APAC.

Nisbet joined Otter Products in 2010, and led the company’s expansion into strategic APAC markets, now the fastest growing region for the company outside of North America. In his role as president, Nisbet will oversee daily operations as well as global growth.

Soon successfully expanded the business into more than a dozen countries during its first year of operation in 2011. As vice president of Otter Products APAC operations, Soon developed the e-commerce channels throughout the region and most recently developed strategic relationships with key partners to drive the regional sales strategy in her role as the vice president of Otter Products APAC business development. Otter Products APAC has grown more than 100% year over year for three consecutive years in key markets and continues to see high potential growth opportunities in Asia.

With over 10 years’ experience in the technology industry, Kovacs will lead the business development team and all business partner activities across the APAC region in his new role. He was previously the business development executive for Australia and New Zealand.

“This is an exciting time for Otter Products as we aggressively grow our global and regional sales, building our strategic relationships with key partners,” Nisbet said. “With their extensive knowledge and experience in the market, Bonnie and Rob will continue to deliver strong leadership in the region to ensure the company is well-positioned for its next phase of growth.”

About Otter Products:
Founded in 1998, Otter Products has become a global innovator of premium protective solutions for smartphone and tablet devices. The company’s mission to protect, connect and enable a mobile world is executed through its popular OtterBox and LifeProof brands. An eight-time honoree on the Inc. 5000 list of fastest growing private companies in the U.S., Otter Products was also named one of “America’s Most Promising Companies” by Forbes Magazine and one of the “Healthiest Companies to Work For in America” by Greatist. The company is headquartered in Fort Collins, Colo., with offices in San Diego; Cork, Ireland; and Hong Kong.

For more information, visit www.otterproducts.com.

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Media Contact
Srishti Bakshi
+852 3720 1600
srishti.bakshi@otterproducts.com