Hotondo Homes launches HOT new website

In this new-age of technology consumers want their information delivered short, sharp and easy to find. Given the change in consumer behaviour Hotondo Homes launched their brand new website with an exciting online promotional video yesterday.

The dynamic online advertisement perfectly showcases the new features of the Hotondo Homes website in less than one minute sending a succinct and eye-catching message.

According to the Nielsen 2014 Australian Connected Consumer Report, Nielsen revealed Australians are spending over 23 hours a week online with a significant percentage dedicated to social media.

As a result of these findings the new video is set to be pushed primarily through social and digital media, targeting those engaging with the brand online.

Hotondo Homes’ National Marketing Manager Jodie Flower believes the digital world is the perfect stage to reach the selected market.

“We’re aiming to drive a greater audience to our website, what better place to do so than online?” Jodie said.

“With viewers already on a desktop, tablet or smartphone it will be as simple as clicking on a link rather than seeing it on television and forgetting about it.”

Perrycallen Director John Perry was excited to be a part of the new website launch and short video project.

“Hotondo Homes has created a total ‘end-to-end’ online buying guide to finding, viewing and tailoring the perfect family home for people interested in building,” John said.

“Hotondo Homes really has made what can be a complex buying decision, very easy with their new site.”

By visiting the new website consumers will have the opportunity to try Hotondo Homes’ new features including 3DExplore, the Home Navigator and the online home planner.

To view the new video visit https://www.youtube.com/watch?v=ETxNeuNpPfs

To visit Hotondo Homes’ website visit http://hotondo.com.au