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New Data Governance Industry Association Launches in Australia

Announcement posted by Association for data-driven marketing and advertising (ADMA) 04 Oct 2016

Data Governance Australia to establish industry standards and benchmarks around the collection, use and management of data in Australia
Former ACCC Chair Appointed Chairman of the Board
 

Melbourne 4 October 2016 – A new independent data governance industry association, Data Governance Australia (DGA) was launched today at a breakfast panel, the Future of Data.

 

The new not-for-profit association will be chaired by former ACCC Chair and current Monash Business School Professor Graeme Samuel and comprises twelve founding board members from a cross-section of Australian industry, including major financial institutions, leading retailers, law firms, real estate corporations, airlines, and specialist data suppliers including technology, software and consulting service providers.

 

DGA will establish best practice industry standards and benchmarks around the collection, use and management of data in Australia. It will provide education, thought leadership and advocacy services to its members to promote and foster understanding of how data can be used responsibly to drive innovation and competitive advantage whilst complying with all regulatory requirements.

 

Chairman of the Board of DGA Graeme Samuel commented, “Advances in data technology and capabilities have transformed the way that Australian businesses use, store and manage data over the last decade. Used effectively and managed responsibly, data can drive innovation, revenue growth and customer experience. However, in a world of almost infinite data storage and use, it is incumbent upon all sectors of industry to ensure that stringent self-regulation and best-practice is applied to retain consumer confidence and avoid heavy-handed federal regulation.”

 

Founding board members of DGA are;

 
Ben Ashton Group Executive Quantium
Warren Billington Managing Director AU/NZ & SEA Signal
Thomas Dobson Head of Marketing Planning & Performance NAB
Leif Evensen General Manager Business Performance & Analytics Westpac Banking Corporation
David Lamond Director Scentre Group
Lionel Lopez Chief Data Officer Veda, an Equifax Company
Ingrid Maes Director Loyalty & Customer Data Woolworths
Paul McCarney Co-Founder & CEO Data Republic
Michelle Pinhiero Director of Intellectual Property & Data Management IAG
David Rohan General Manager Loyalty Analytics Qantas Loyalty
Gavin Smith TMT Sector Head Allens
Adam Story General Manager Flybuys, Loyalty & CRM Coles

DGA will provide advocacy, education, support and thought leadership on all aspects of data usage and will operate alongside its sister associations ADMA, AIMIA and IAPA, all of which operate as separate associations, powered by a central expert team and resource base.

 

In a joint statement, Jodie Sangster, CEO ADMA and Murray Hyde, GM DGA added “Data is driving whole of business strategies, not just media and marketing, and so the timing is right to launch an association to serve the whole spectrum of Australian business and not just their marketing function.”

 

To find out more about Data Governance Australia;

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