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HAIR EXPO AUSTRALIA TAKES HOME BEST SHOW 2016 AT EEAA AWARDS FOR EXCELLENCE

Announcement posted by Hair Expo Australia 01 Dec 2016

Hair Expo Australia continues to uphold its status not only as the premier trade event for the professional hairdressing and beauty industry, but one of the foremost trade expos in Australasia...

Thursday 1 December 2016, Sydney – Hair Expo Australia continues to uphold its status not only as the premier trade event for the professional hairdressing and beauty industry, but one of the foremost trade expos in Australasia, after securing the awards for Best Show and Best Show under 10,000M² in the 2016 Exhibition & Event Association of Australasia (EEAA) Awards for Excellence.

“We are elated and so proud of this recognition from the events industry. Winning Best Show proves our dedication to ensuring that we bring the hair industry’s heart and soul to Hair Expo, highlighting the passion and excitement for all things hair. We think it’s this deep connection that we have with our audience that gives us the best show in Australia and is the way of the future for events.” said Julia Erben, Hair Expo Australia Event Director.

The EEAA Awards for Excellence were presented at a gala ceremony at Sydney’s new International Convention Centre (ICC) on Wednesday 30 November, which was attended by more than 300 people representing organisers, associations, venues and suppliers from across Australia and New Zealand.

Entries were assessed by a panel of 32 independent judges covering 20 industry categories, from pop culture to IT, energy and resources, and health. Nominations entries in the 2016 awards increased by nearly 20 per cent from 2015, meaning increased competition across all categories. The award wins attest to Hair Expo Australia’s position as a leader in the Australian events industry and as the premier hair and beauty event in Australasia.

“The quality of submissions continues to improve. This year there was an almost 20% increase in award entries and this meant the competition in some categories was very tough.” said Chair of Judges, John Trevillian.

The EEAA Awards for Excellence have been running for more than 10 years. The EEAA is the foremost association for the exhibition and event industry in Australia and New Zealand, representing all aspects of the exhibition and event industry.

These wins add to Hair Expo Australia’s recognition in 2016 as a bar-setting event, after being awarded Best Exhibition 2016 at the Australian Event Awards in September.

Hair Expo Australia 2017 will take place at the ICC Sydney, Darling Harbour, on 10-12 June. Hair Expo Pop Up, a pop-up event designed to exude the fun and flair of Hair Expo, will be appearing alongside Beauty Expo Melbourne from 25-26 March at the MCEC, Melbourne.

ENDS

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For all media enquiries please contact:
Belinda Craigie, PR & News Editor
Belinda.Craigie@reedexhibitions.com.au
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