Australia Launch Of The World’s Largest Secondary School Cultural Brand Polyfest

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FOMUDA Pty Ltd 

April 15th, 2017, 09:47pm AEDT

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SYDNEY, April. 15, 2017 

FOMUDA Pty Ltd www.fomuda.com.au, today announced the official launch of Polyfest Australia in 2018.

Polyfest was originated from NZ some 42 years ago, from humble beginnings the brand is now the world’s largest Secondary School cultural festival of its kind. The purpose of Polyfest arose from the vision of students, to demonstrate a student's pride in their cultural identity and heritage, and to bring together many different schools, as well as the different cultures. It gives Secondary School students the opportunity to express themselves through cultural performances and it also gives them the experience of performing to a large audience, and achieve standards of excellence.

Polyfest provides a traditional cultural dance experience for the Indigenous and Pacific Island community as well as the general public, increasing public awareness of culturally based dance art forms. This allows people throughout Australia to celebrate diversity as different races, nationalities, religions and sexes come together to honour the event, encouraging social interactions. It also enhances all stakeholders' experience and objectives. Engaging with stakeholders helps ensure potential problems are being addressed, or changes communicated and understood. For these reasons, it is important for corporate companies to find ways and means of engaging with all their stakeholders through events like Polyfest Australia. It promotes cultural awareness and understanding as it brings the pride and passion of the Indigenous people and Pacific Island communities to life.

Sy Lagaaia, CEO, Fomuda Pty Ltd., said, "I am personally excited by this opportunity in launching such a strong NZ brand in Australia and working closely with the current events management group from New Zealand to ensure the launch of Polyfest Australia is a huge success”.

With the shared synergies we acknowledge the commitment by Fomuda combining the celebration of cultures, creativity and education as the driving force of ‘Polyfest Australia’ says Theresa Howard, Events Director of the ASB Polyfest.

About Fomuda
From creative concepts to logistical execution, we produce seamless and exciting programs for high schools and the multicultural community delivering real results. Our dedicated, in-house Fomuda marketing team makes Fomuda Events Management an ideal partner to bring your brand and your concept to life. Our industry market knowledge of consumer behaviour, the environment of an experience and how best to create memorable interactions allow us to craft dynamic, engaging high school and multicultural programs for our clients. From initial concepts, to the myriad of details required for a successful event, we take great pride in getting the job done, and done right. Our hands-on approach ensures that the messaging consumers will receive is in line with the brand and the core values of our clients. We are invested in our clients’ success and are committed from conceptualization through post program proof of performance, with all the bells and whistles included in between.

For expressions of interest in sponsorship, please email info@polyfest.com.au

Photo credit to PCC