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Erdigroup Appoints New PR Agency

Announcement posted by WordPlay Public Relations 22 Jun 2017

ErdiGroup Hotel Collection has appointed WordPlay Public Relations as PR agency for its portfolio of hotels, corporate enterprises and philanthropic activity through the Eva and Les Erdi Humanitarian Charitable Foundation

Founded by the late Eva and Dr Les Erdi OAM, The ErdiGroup collection consists of seven hotels in Victoria, Queensland and New South Wales.

WordPlay Public Relations will focus on assisting ErdiGroup’s marketing team with increasing brand awareness for Hotel Urban Sydney and Hotel Urban Brisbane. The agency will also support ErdiGroup with executive and business profiling and highlighting the significant contributions of the foundation.

Penny Smits, Founder and Principal Consultant of WordPlay Public Relations said “ErdiGroup was founded on the life lessons of hard work, love, ethics and self-belief. We are delighted to support the group with communicating the Erdis ongoing philanthropic vision and business legacy.”