The PRWIRE Press Releases http:// 2017-03-29T22:25:56Z Forget the books. Give mum an experience to remember this Mother's Day with DreamTrips 2017-03-29T22:25:56Z forget-the-books-give-mum-an-experience-to-remember-this-mother-s-day-with-a-dreamtrip Many of the best-selling books such as Eat, Pray, Love, Under the Tuscan Sun, and Wild all have one thing in common - transformational travel.   With Mother's Day fast approaching and the price of flights more attractive than ever before, rather than giving mum a book to read - gift her an experience of a lifetime.   WorldVentures is a travel membership company that offers thousands of Aussie travellers the chance to experience fun, freedom and life fulfilment on specially designed and curated DreamTrips holidays.   There are a range of Australian and international DreamTrips holidays available to satisfy mum's wanderlust this year. Whether it turns into a family holiday, or a mum-only getaway, DreamTrips holidays offer the perfect blend of sightseeing, relaxation and cultural appreciation.  Australian Mother's Day Getaways  Australia is renowned for its furry wildlife, but many Australians haven't taken the time to see their own backyard and get up close and personal with a koala or kangaroo. Get mum to tick these iconic experiences off her bucket list on these amazing Aussie DreamTrips.  Melbourne14-17 May 20173 Nights Tour Phillip Island Nature Park and take in all the beauty of the island. Enjoy an unforgettable experience at the Koala Conservation Centre where you will wander the treetop boardwalks and come face to face with charming koalas in their natural habitat. You will also visit the Churchill Island Heritage Farm where you can appreciate the restoration of the farm and cottages of early Australian settlers. The Phillip Island Penguin Parade is the world’s only commercial venue where you can see penguins in their natural habitat and you will have the opportunity to see these tiny, flightless fowls waddle home at sunset. You will have plenty of free time to enjoy the local sights and attractions. Take the time to visit the amazing Fitzory Gardens or the Queen Victoria Market which is the largest open-air market in the Southern Hemisphere.  Gold Coast, Queensland16-21 May 20175 Nights Sun, surf and sand is what you can expect from this DreamTrips holiday. Give mum the thrill of a jet boat ride along the scenic Broadwater estuary before heading to the Currumbin Wildlife Sanctuary where you can wander through open animal enclosures, feed kangaroos and get up close to koalas. Within the Sanctuary you can also experience the bird show that features an Australian pelican and colourful parrots, or tour the sanctuary on a miniature train. To top off an already amazing holiday, enjoy a full-day visit to Wet'n'Wild and Warner Bros. Movie World® to entertain the whole family.  Spend Mother's Day Abroad  Make the most of cheap airfares and enjoy some truly unique experiences and some time for R&R this Mother's Day on these international DreamTrips holidays.  Brazil13-21 May 20178 Nights The dream destination for many mothers, this DreamTrip will have you revelling in the tropical charms of the Bahia coast in Porto Seguro. Sail to the 12,000-square-meter coral platform Recife de Fora, a marine sanctuary where you can observe a wide variety of tropical sea life at low tide. Then head down the coast to Trancoso to lounge in the surf and sand at one of its pristine beaches or live like a local as you stroll through the local village. You can tour the historical city of Porto Seguro to see popular sites like the full-size replica of the ship led by Pedro Álvares Cabral, the discoverer of Brazil before getting a taste of adventure as you trek down forest trails to Taipe Beach on an ATV. Leave land behind again for a relaxing boat trip that takes you to a natural coral formation for a scuba diving excursion and take advantage of your full-day pass to Arraial d’Ajuda Eco Park, where you can enjoy the waterpark’s thrilling rides or just relax by the water. Santorini, Greece15-18 May 20173 Nights Ranked as one of the most beautiful islands in the world, mum will love this island getaway to Santorini for Mother's Day. On this DreamTrip, marvel at the Santorini landmarks as you enjoy a sunset catamaran cruise and even have the chance to enjoy an evening dip in the Aegean Sea. While cruising, feast on a traditional buffet dinner, including Greek salad, grilled chicken, pork skewers, roasted vegetables, pasta with red sauce, stuffed vine leaves, local fruits, Santorinian wine and more! You will have ample leisure time to browse local shopping strips  to find some handmade souvenirs, or simply relax and take some time out to yourself.Gift Mum the holiday of a lifetime  If you plan to spend Mother's Day at home with family and friends, then gift mum - and the family - an amazing holiday experience later in the month when there is more time to kick back, relax and enjoy. Koh Samui, Thailand21-24 May 20173 Nights One of the most picturesque and awe-inspiring holiday destinations that features on many people's bucket lists, this is a DreamTrip to remember. For the thrill seekers, this DreamTrip holiday starts with action packed adventure with a full day Koh Tao trip by speedboat. You will visit Ao Muang and spend the morning on this bay’s tranquil, uncrowded beaches and snorkel among colourful coral beds. You will then hop on over to the neighbouring island of Koh Nang Yuan where you can also enjoy some snorkelling and water fun or take a short hike to the top of a peak for a view of unimaginable vistas.Fiji22-28 May 20176 Nights Mum won't mind taking the entire family along to enjoy this DreamTrip to Denarau Island, Fiji. A sightseers delight, this DreamTrip will have you exploring the exquisite Garden of the Sleeping Giant, Viseisei (widely believed to be the 1st-ever Fijian village), and the Hindu temple Sri Siva Subramaniya. Enjoy the hustle and bustle of Nadi's fresh fruit and vegetable markets and immerse yourself in the Fijian culture and experience the authentic tastes of the region. You will then set sail to Tivua Island for a full day of activities highlighting Fiji’s unique culture and natural surroundings. On the island, take a medicine nature walk, learn to husk and weave coconut fibres and participate in a traditional kava ceremony. You can also snorkel around the island and drift through 500 acres of vibrant coral beds and marvel at the diverse marine life. The whole family will be entertained with activities such as volleyball, building sandcastles and joining a treasure hunt all on the itinerary for young family members. As with all DreamTrips holidays, you will have ample leisure time to explore on your own or sit back and relax.Bali, Indonesia24-28 May 20174 Nights A favourite holiday destination for many Australian travellers, this post-Mother's Day getaway to Bali will have you savouring stunning sights and indulging in the fragrantly spiced cuisines. . Enjoy a visit to Tanah Lot, the home of an iconic temple set on a rock close to shore. Built in the 16th century, the temple is an important site for religious pilgrimages. You will have plenty of time to explore on your own during this DreamTrip. Take in more of the Balinese culture and sights, or make the most of resort facilities such as enjoying a massage or remembering your experience with a picture of you in traditional Balinese costume.Cairns, Queensland23-28 May 20175 Nights Rated the top holiday hotspot for DreamTrips Australian members, you must take mum on this DreamTrip to Cairns to enjoy some of the beautiful scenery and spectacular sights of her own backyard. Discover one of Australia’s ecological marvels, the ancient Daintree Rainforest, with a cruise of the Daintree River and a full-day tour of Mossman Gorge Centre, including a Ngadiku Dreamtime Walk (a private tour along easy-graded tracks). Equally breathtaking is the Great Barrier Reef, the world’s biggest coral kingdom and a UNESCO World Heritage site. Spanning more than 2,092 kilometres in the Coral Sea off north-eastern Australia’s Queensland coast, the Great Barrier Reef is the only one of the world’s 7 natural wonders that can be recognised from space. You will have the chance to snorkel and sail the Great Barrier Reef's life-rich waters on an Ocean Spirit cruise — an exciting daylong getaway that also includes informative presentations by marine biologists, snorkelling demonstrations, and more. Finally, you’ll visit Hartley’s Crocodile Adventures, located within the Wet Tropics World Heritage Area, where you’ll learn about the relationship between Australia’s animals and their natural habitat. Within this sanctuary there are paths and boardwalks for you to explore and become completely immersed in the surroundings among dense flora and protected wildlife.For more information, please contact: Maria Crema Closer Communications E: Rachael Blasina Closer Communications M: 0428 073 703 E:   Justin Ferguson Property Specialists rebrands to Ferguson Property Agents in 2017 2017-03-28T23:44:28Z justin-ferguson-property-specialists-rebrands-to-ferguson-property-agents-in-2017 Cammeray property experts, Justin Ferguson Property Specialists are proud to unveil their new name and look for 2017. The agency founded by Justin Ferguson in 1998 will now be know as Ferguson Property Agents. The rebrand will see the team grow in their soon to be renovated premises at 514 Miller Street, Cammeray. The new company logo is modern and precise, just like the service the agency offers. In addition to the new name and new look, Ferguson Property Agents will continue to grow their I Love Cammeray community social media pages and will also be one of the sponsors of Norths Rugby Club Juniors. About Ferguson Property Agents: Ferguson Property Agents pride themselves on achieving outstanding results. Their proven history of delivering record prices for residential and commercial properties ranges from individual vendors to government authorities and project developers. Justin Ferguson established the high profile office in 1998. It is strategically located in Cammeray Village. Today, it is the dominating agency in Cammeray, with a large sales team and a substantial property management portfolio. Their longevity in the market means they have strong support throughout our neighbouring suburbs: Northbridge, Crows Nest and North Sydney. For further information go to: LASER celebrates 30 years as home-grown consumer electronics success story 2017-03-28T22:35:00Z laser-celebrates-30-years-as-home-grown-consumer-electronics-success-story Sydney, Australia, March 2017 – LASER, the Australian-owned electronics company with a focus on affordable, innovative technology for all, has this month celebrated its 30th Anniversary celebrations with the unveiling of a range of new products set to take the company into its next decade.   Launching a new $50 selfie drone and extensive range of power banks, USB-C accessories and Navig8r dashcams, it is a long way from the small shopfront in Sydney’s Surry Hills that opened in 1987 to sell floppy disks, computer keyboards and mice.   With more than 300 product lines and 50 local employees, LASER puts its commitment to continuously evolving its product range at the centre of its longevity.   “From a very early stage we instituted an internal challenge to turnover our range by at least one-third every year, sourcing new products based on market needs and feedback from our retail partners. This is a huge number by any measure, and constantly forces us out of our comfort zone both in terms of new technologies and evolutions of existing ones.” said Chris Lau, Managing Director of LASER.    “Without having control of our manufacturing and being able to swiftly react to opportunities, this wouldn’t be achievable, yet we continue to see our range constantly and quickly evolving.”   Over the course of three decades, LASER has built its reputation among retailers and consumers alike as the value brand of choice, with long-standing relationships with Harvey Norman and Big W to name a few who look to LASER as enabling consumers to access technology at an affordable price point.   “We know exactly who we are and what our benefit is to consumers, and play an important role in helping many Aussies enter the market for new technologies, while providing affordable, reliable and quality options across the board for both new and ongoing technologies. We proudly wear the moniker ‘value brand you can trust’,” continued Lau.   LASER took its name from the optical media it sold as it commenced trading and has continued to evolve over the years. Today, LASER has market-leading positions, including dashcams via its Navig8r brand, powerbanks, and affordable AV.   “Our Navig8r sub-brand, itself 10 years old this year, is the best-selling dashcam brand in the country. Consumers can enter the market for just $60, while we also deliver on innovation with the 818 Pro X, which offers Australian State-specific school zone data, something unique to the market as it was built specifically to order for Australian consumers.”   “Looking ahead, we also see Affordable AV and USB-C as key drivers, and are also launching Wi-Fi wireless speakers, premium certified UHD HDMI cables and Ultra HD streaming box media centres.”   “We are proud to have proven longevity in the market, especially as many brands and technologies have come and gone in this industry over the 30 years we have been in business, and thank our partners, employees and broader industry stakeholders for their support. While we celebrate today, our focus remains firmly on the future, and the next 30 years.” concluded Lau.   LASER are celebrating 30 years by reveling in the success of products from key categories including:  Navig8r Selfie Drone Lightweight and portable, this four-propeller Wi-Fi enabled Selfie Drone is accessed and controlled by an easy-to-use smartphone app (iOS/Android). Boasting a one-button take off, land and 360-degree flip, users can adjust the drone’s speed and altitude all from their smartphone. With the ability to take photos and videos as it follows you around, the Navig8r Selfie Drone offers 8-minutes of flight time within a 30m control range.RRP $50 from Big W  Navig8r 818 Pro X Crashcam A cutting-edge dash camera that takes in-vehicle incident recording to the next level, the Navig8r 818 Pro X Crashcam features Super Full HD image quality that delivers meticulously detailed footage. Built exclusively for the Australian market, the 818 displays the vehicle’s actual speed (as measured by GPS) as well as speed cameras, red light cameras and school zones which are preloaded with correct Australian state school zone times to warn drivers of an impending change in speed (and possible infringement). The Navig8r Crash Cam Pro X also features journey review with Google maps, automatic event recording and park mode which activates camera recording even when your car is unattended. Using the included software, drivers are able to review video footage, speed, time, date and location information on Google Maps, making it easy to prove at fault incidents.RRP $299 from Harvey Norman and  LASER PB-CJ6000 Portable Power Bank and Car Jump Starter | RRP $79.95 | Harvey Norman As the latest addition to LASER’s extensive portable power range, the PB-CJ6000 is compact and portable enough to fit almost anywhere, from the glovebox to your satchel or your back pocket. A handy gadget that can charge all USB-enabled devices, this multi-purpose accessory also connects with the supplied car jump cables to kick-start a fully flat battery. With 6,000mAh of power, a 4-in-1 USB charging cable (Mini and Micro USB, 30pin and 9pin Apple to USB) for smartphones, tablets and cameras, the PB-CJ6000 also offers security benefits thanks to a high intensity LED light with strobe function for attracting attention. Built-in safety features that protect the consumer, their car and the power bank, a high efficiency cell from the quality Lithium battery boasts 75% retention after 12 months, making this a durable companion in the glove box or in your bag.RRP $79.95 from Harvey Norman and  ImageryLASER 30th Anniversary Image Library  About LASER In 1987 LASER started out in a Surry Hills garage, importing and selling 5.25” floppy disks and storage cases. Today, we’re one of Australia’s fastest growing and most trusted consumer IT and consumer electronics solutions providers. Specialising in bespoke solutions, our product range now spans more than 13 categories and 500+ products. Autumn Property Trends with Cameron Nicholls 2017-03-27T01:03:22Z autumn-property-trends-with-cameron-nicholls From record-breaking temperatures to all time high rainfalls, the shift from summer to autumn has certainly been quick! With a new season brings a change in the property market as well as an opportunity to maximise the cooler weather and end of day light savings. In order to make the most of what autumn has to offer, Cameron suggests: Clean your windows: With the recent downfalls Sydney has experienced this is even more important. You’ll be amazed at the difference it will make! Introduce autumn colours and hues: Throws, cushions and even lightweight curtains are a great way to give a home an instant lift and won’t break the budget. Twilight opens: The autumn sky sets the scene for ambient twilight property showings. Turn the end of daylight savings into a positive. Update the exterior: Trim all trees back, clear the leaves out of the gutters and make sure your property looks low maintenance, even if that isn’t the case! Create an outdoor dinning room: Use pavers to create a dedicated outdoor dining space, this time of year it’s slightly cooler and there are less insects to battle. Present an outdoor room to potential buyers before winter hits. About Nicholls & Co Estate Agents: Nicholls & Co is a boutique modern agency focused on the person first and foremost and then the property. They do not work with clients, they work with people. Through personal attention and connecting with people on a deeper level they are able to comprehensively understand how best to deliver the results desired. For further information go to: Catchi further expands team with Senior Digital Analyst professional Isikeli Raicebe 2017-03-20T02:27:51Z catchi-further-expands-team-with-senior-digital-analyst-professional-isikeli-raicebe Having 10+ years of business and digital analytics knowledge, Isikeli brings a highly specialised view of Data analysis and digital insights, which is an excellent addition to the highly specialised team at Catchi.  His unique experience will help clients understand their data better, ensure their tracking is set correctly and to its full potential and that it is interpreted the right way, leading to advanced insights and opportunities for action. Isikeli also has extensive experience with platform installations, such as Google Analytics Premium and Adobe Analytics which he will be able to apply straight away after Catchi signed a large Google Analytics Premium implementation project with a large Australian Company being the only Google 360 partner.  Isikeli will also be working across the Catchi client base in New Zealand. “Over the last five years, we have built an amazing track record here in New Zealand and more recently in Australia as the only dedicated Optimisation Specialist. Our Digital Conversion Specialists pioneer Conversion Programs for our high profile clients such as IAG, Fairfax, Southern Cross and Les Mills , however we’ve seen a growing awareness of and demand for in-depth Digital Analytics work, which lead to the decision to create a dedicated Digital Analyst role in our team. Acquiring a strong player like Isikeli with substantial skills and knowledge is a very exciting step in solidifying and growing our market position and enables us to offer even more diversified, data-driven programs”, says CEO Cornelius Boertjens. Isikeli says, "Joining Catchi made sense to me given how integrated digital analytics is to the Catchi methodology and our approach to Conversion Rate Optimisation.  Bringing in analytics into our product offering is a natural fit and it's very exciting for me to not only help our clients but also contribute to Catchi's vision of being an agency that is performance driven, data-orientated and seen as the SME in the field.  Personally, I see New Zealand following the same path in terms of digital analytics maturity that Australia, where most of my professional career has been, has forged and I see it as a great opportunity for local businesses to learn about and optimise their website towards their customers, moving beyond pure inbound traffic strategies." About Isikeli Raicebe Having worked in corporate and agency roles in both Australia and New Zealand, Isikeli brings with him 10+ years of business and digital analytics knowledge.  He sees analytics as a tool that drives insights into helping businesses achieve commercial outcomes and is passionate about commentary around what the numbers actually mean. His experience within analytics is broad from implementation, planning and execution to presenting to clients on customer journeys.  Coupled with his CRO experience, Isikeli has a unique perspective and is able to advise our Specialist team how digital analytics can drive optimisation programs and use data to identify points of opportunity to increase ROI. About Catchi Catchi helps companies to optimise their website(s), resulting in a higher percentage of visitors taking the action their clients desire. They are Australasia’s leading specialists in Digital Conversion Optimisation (Conversion Rate Optimisation or CRO), which is a science and an art that requires a specialist team to get you the best and fastest results. Catchi is the chosen CRO partner for companies such as Fairfax, Les Mills International, Health 2000, Lotto NZ, Southern Cross Health Society and NZTE, amongst others. 7 Ways to Create Quirky and Fun Kids’ Rooms 2017-03-20T01:18:17Z 7-ways-to-create-quirky-and-fun-kids-rooms These days there is no end to the cool, quirky and fun style parents can inject into their kids’ rooms. Designer and DIY parents alike are keen to add magic to their little ones’ special spaces and these hot trends are sure to inspire. To stay on trend with the latest kids’ room trends, Justine Wilson, Director and Principal Stylist at Vault Interiors shares her top tips: 1. Neon Colour Pops – Neon is back! We love the fun way in which neon accents can add zing to any kids’ space. But beware! Use in moderation to avoid overpowering the room. 2. Shared Spaces – Space is at a premium these days and whether you have decided your little ones should share for that reason, or merely for the fun that sharing with your sibling can offer, shared spaces don’t have to be rigid in design. 3. Geometric Patterns – The geometric trend isn’t going anywhere! We love how these bold graphic prints and patterns are becoming a classic look but also add a playful but ordered style to the space. They can easily be adapted to any gender and also suit-shared spaces. Removable wallpaper is a great way to add some geometrics! 4. Monochrome – Monochrome is the new neutral! This palette is cool and edgy while also remaining classic in style. Using bold prints, beloved icons, like our friend Miffy or Nordic/wilderness influences, make this trend perfect for nurseries to teen rooms. 5. Outside In – The spirit of adventure is strong for little people, so it is only natural they love spaces that reflect this. The use of versatile wallpapers makes it easy to create a magical space. Bold wallpapers can be limited to one wall so it doesn’t overwhelm the room. 6. Playhouse Beds – Forget dollhouses! We love playhouses and cubby beds almost as much as kids do! No matter if it’s for sleeping or as a reading nook, playhouse beds are fun for any child. We love the DIY version of this teepee bed by blogger and mummy Sarah of Hello Bowsers. 7. Designer Furniture – When it comes to selecting furniture for any part of your home, well designed and functional is a must, so buying for your child’s room is no exception. For a long time kids’ bedroom furniture was limited to one or the other. Pioneers like Lilly and Lolly changed that and Incy Interiors has both beautiful and long-lasting pieces. For further information please go to: New Real Techniques Diamond Sponge 2017-03-13T22:50:46Z new-real-techniques-diamond-sponge The hugely popular Real Techniques Bold Metals Collection™ adds its first sponge to the collection – introducing the Miracle Diamond Sponge. Designed by internationally renowned professional makeup artists and beauty vloggers, Sam and Nic Chapman, the new sponge offers precision application when blending shadow. Erica Galea, Marketing Manager of Chemcorp International, says, “We’re pleased to announce this gorgeous new sponge is now available in Australia! The Bold Metals Collection has been popular since launching in July 2015, and we expect this sponge will be loved just as much! The marble swirl pattern is very on-trend, too.” The multi-faceted Miracle Diamond Sponge is designed to work with multiple products on different areas of your face. No two sponges are alike – each has its own unique swirl design. How to use the new Miracle Diamond Sponge: TOP: Buff and blend out makeup for a flawless finish LARGER FLAT SIDES: Function as a wedge to apply makeup to larger areas like the forehead and cheeks SMALLER FLAT SIDES: Great for precision contouring around the eyes, mouth and brow bone POINTED TIP: Covers small imperfections Use the sponge damp for dewy application and dry for full coverage powders. For best results and hygiene, it is recommended to replace the sponge every 1 – 3 months. The new Real Techniques Bold Metals Collection™ Miracle Diamond Sponge is available now for an RRP of $24.99 at Priceline and online at New 1000 Hour Instant Brows: Eyebrow Mascara 2017-03-13T05:10:41Z new-1000-hour-instant-brows-eyebrow-mascara 1000 Hour is excited to announce the launch of their brush-on tinted eyebrow mascara. Now you can create beautiful brows in an instant! Enhance your beauty with brows that frame your face and define your eyes. 1000 Hour Instant Brows provides buildable, long-wearing colour. The coloured gel tints the brows to provide a natural, even and comfortable hold, whilst the buildable colour boosts brow depth. The light gel base tames and sets eyebrows for naturally full and defined arches. It is easily applied with the mascara wand without the clumping and flaking. Erica Galea, Marketing Manager at Chemcorp International says, “Brows can make or break an entire makeup look. Bold brows are very on-trend right now; and I don’t think we’re going to see them disappear anytime soon! Brow products are now an essential for beauty enthusiasts right through to the professional makeup artist. “There was so much demand for this product to be developed. It’s so convenient to be able to pull the wand out of your bag for a quick and easy application. Plus, the Clear is fantastic to groom and set even if you already tint your brows.” adds Erica. 1000 Hour Instant Brows application steps: Choose the 1000 Hour Eyebrow Mascara that best matches your natural brow/hair colour Apply using light upward and outward strokes to define the shape Gently blend with the tip to the outer edge to form an arch To remove simply use cleanser or makeup remover 1000 Hour Instant Brows is available in four shades: black/dark brown, medium brown, light brown/blonde and clear. 1000 Hour Instant Brows is available now for a RRP of $9.99 at Priceline and online at How to find the right property stylist for your home 2017-03-08T03:59:04Z how-to-find-the-right-property-stylist-for-your-home Not all property stylists are the same. Cameron Nicholls, Founder and Principal of Nicholls & Co Estate Agents provides his tips to match-make the right property to the stylist. Engage more than one – It’s better to have at least two or more who have different styles and looks. Let them work their magic – You don’t need to be there, they are the experts so let them do what they do best. Remember you can use existing items – Stylists can work with existing furniture and simply add some sparkle, colour and freshen up. Make sure there is and extension option – Just incase the auction or campaign doesn’t run to plan you need a buffer. Have options – Budget and premium stylists and or packages. “You wouldn’t wear Dior to the rugby so make sure you find the appropriate match when it comes to presenting a property,” says Nicholls. Women's Magazines Are Failing Women! 2017-03-07T07:36:22Z women-s-magazines-are-failing-women Shar Moore says despite the great leaps women have made in society, the way women are portrayed in magazines still has a long way to go. Her response is to create a publication that is everything that mainstream magazines are not.   “On March 8, it’s International Women’s Day with the theme ‘be bold for change’, yet on the magazine stands are glossies filled with petty, mindless and frivolous articles which demean women,” Mrs Moore said.   “Women and girls do not need to read about how they need the perfect ‘bikini body’ or how they can drop three sizes in 7 days’.   “While some big-name magazines are moving away from this, it is not fast enough and is doing damage to women. The magazine industry needs a shake up and I am going to shake it up.”    Mrs Moore, CEO/Founder and Editor-in-Chief of YMag, is the founder of the successful networking group YNetwork, which had 7 branches across the east coast, International Award Winning Business Mentor, best-selling author of From Broke To BMW, and the brains behind the Elysian Experience.    Mrs Moore’s offering ‘YMag’, is set to hit the newsstands midyear. “We launched a crowdfunding campaign recently and are totally blown away by the support we are getting,” she said.   “This magazine will stand out on the news stand, as it has a heartbeat and countless women are awaiting its arrival.    “It really shows the void in the market for publications filled with articles and images that do not talk about how a woman looks, or how she acts, or how she need to be competing against men.”   “Even in the 21st century, women are still paid less and in some places, treated as the inferior sex. I’m not saying everyone does this, but it is still happening enough that there needs to be a change in messages, in the media.   “Look at how the mainstream media treats women who are successful – the reporting is not about their achievements; it is about their wardrobe, their hair, who their partners are, or their body shape.”   YMag is about being the best version of ourselves. ‘Just the way we are,” Mrs Moore said. “The articles will be about everyday people doing amazing things – people we can all relate to.   “It should not always be about the rich and famous celebrities, gossip, or the latest unaffordable fashion. Sometimes it can be about women in business, who are doing amazing things and Y they’re doing them!”.   “YMag is on the cutting edge of the new global movement of women on the rise into business. Our core focus is to share Y people do what they do, how they do it and how anybody, at any stage of life or business, can do it to.”   ENDS.   About Shar Moore: ( Shar Moore is an International Gold Stevie Award Winning Mentor, Author, Keynote Speaker and Founder & CEO of YMagazine. An accomplished businesswoman, with an extensive background in executive positions in the Middle East & Asia, and has been an entrepreneur for more than 12 years, Shar has been the creative force behind a number of successful ventures. Shar took all the lessons from the adversities she faced (and there has been many!) and created a business network group, became an Author, Keynote Speaker, Business Mentor and is also the CEO & Founder of a new publication launching nationally in print form in July, YMag.  A magazine focused on empowering women to become the best version of themselves, by living their Y.   Shar has also just been invited to be a guest speaker on the P&O Cruise Ships, with her first adventure sailing off in April 2017. Decadent Bathrooms – DIY tips that won’t break the bank! 2017-03-06T02:49:26Z decadent-bathrooms-diy-tips-that-won-t-break-the-bank Bathrooms are no longer merely functional spaces lacking personality! Introducing the new 2017 bathroom, where we are spending more and more time on beauty application, personal care, detoxing and de-stressing. To stay on trend with the latest bathroom trends, Justine Wilson, Director and Principal Stylist at Vault Interiors shares her top tips. Justine’s top 9 DIY tips for decadent bathrooms that won’t break the bank: Tap Ware Feature – Make a statement! Consider matt black, gold or rose gold tap ware for an on-trend statement feature. Upsized Tiles – Use large floor tiles and repeat the floor tiling as a feature wall to create a modern and glamorous look bathroom. Gloss Away – Choose a darker colour or gloss finish for your floor or feature tile to create a luxurious feeling. Neutral Palette – Opt for a neutral palette so your bathroom won’t date quickly. Floating Design – The “floating” design element is popular with vanities now and it a great way to create the illusion of space. Oversized Mirror – An easy and affordable way to enhance the sense of scale and space in the bathroom. Natural Material – Introducing natural material like marble will always give your bathroom and upmarket and glamorous feeling. Metallic Accessories – Scented candles, gold bowls for soaps and beautiful hanging feature lighting pendants give a glam pop. Accent Colours – Introduce accent colours with bath towels and flowers to help add decadence to the bathroom. For further tips and information go to: Can sharks be taught not to attack humans? 2017-03-05T19:00:59Z can-sharks-be-taught-not-to-attack-humans Shark Attack Training Can sharks be taught not to attack humans? Shark Shield, the world’s only scientifically proven and independently tested electrical shark deterrent technology, is challenging the status quo by posting the question ‘Can sharks be taught not to attack humans?’ at the upcoming International Surfing Symposium. Held on Monday, 13th and Tuesday 14th March on the Gold Coast Australia, Shark Shield Managing Director Lindsay Lyon will pose the question as part of a panel discussion with some of the world’s leading shark experts. “In psychology, classical conditioning is best known from the experiments by Ivan Pavlov where a stimulus was presented and then the dog was given food, after a few repetitions when the stimulus was presented the dog would salivate without food,” Lindsay says. “CSRIO scientists have noted that tracked sharks often follow the same route annually stopping at the same beaches along the way, literally to the day. Could the longer-term use of proven electrical deterrents on surfboards over time generate a conditional response in sharks? “If a shark’s electrical receptors spasm uncontrollably from the FREEDOM+ Surf electrical deterrent every time it swims by a surf break, will it stop swimming by that particular break. Can electrical deterrents be used to teach sharks to avoid humans?” Lyon hypothesizes. In 2016 the UWA Ocean’s Institute released the third independent scientific research paper proving Shark Shield as the only device that effectively turns sharks away. This peer-reviewed paper showed adventure sport participants can significantly remove risk in activities like diving, spearfishing, kayaking and surfing. In reviewing the UWA research, The Australian Geographic magazine wrote “Great White Shark deterrent almost 100% effective.” In 2012, Dr Charlie Huveneers from the South Australian Research and Development Institute (SARDI) and Flinders University tested the effectiveness of Shark Shield. Part of this independent scientific testing used a seal decoy off the coast of South Africa, with white sharks consistently aborting shark attack charges on a seal decoy with the Shark Shield device turned on. Dr Vic Peddemors, a renowned shark scientist who has been working with sharks since 1987, was also involved in statistical testing of Shark Shield’s effectiveness back in 2003 in South Africa on white sharks. During this testing it was shown that by using a Shark Shield the probability of an attack was reduced from 0.70 to 0.08 with no sharks taking the bait during testing. Choice Magazine, an independent leading Australian Consumer Research organization, published their own review of shark deterrents in January 2016 confirming Shark Shield as the only deterrent with scientific evidence of its effectiveness. “Shark Shield’s effectiveness is as proven as Pavlovian theory, the theory of teaching sharks has significant merit and it’s now a case of working with the scientific community and governments to test it, and in the process make a difference to improving local economies and tourism without sacrificing human or marine life,” added Lyon. Click here to see an animated video demonstrating how the FREEDOM+ Surf creates a protective electrical field which is proven to turn sharks away. About Shark Shield Shark Shield is for professional adventurers. It is the world’s only scientifically proven and independently tested electrical shark deterrent. Sharks have small short-range electrical receptors in their snouts used for locating food. Shark Shield’s unique three-dimensional electrical waveform turns sharks away by causing unbearable spasms in these sensitive receptors. Used by professionals, such as navies around the world, Shark Shield is a safety device providing peace of mind, while supporting the conservation of sharks. If you’re serious about adventure, you wear a Shark Shield. For further information or to set up and interview with Lindsay Lyon from Shark Shield, please contact: Rachel King @ 360 PR: +61 2 9571 4448 / +61 423 833 814 or New Lifefactory Baby Collection 2017-02-28T02:52:43Z new-lifefactory-baby-collection VGM International is pleased to announce a beautiful new range of colours to join the Lifefactory Baby Collection. Loved globally by celebrities, bloggers and social influencers, Lifefactory glass bottles are responsibly made with healthy materials, authentic heritage and durability by design – perfect for infant feeding. Mikaela Barratt, Marketing Manager at VGM International says, “Lifefactory baby bottles have been designed to take your baby from cradle to table, with interchangeable lids that will accompany your baby’s growth every step of the way! In fact, Lifefactory was founded as a baby bottle company by a Pediatric Feeding Specialist with over 17 years of hospital experience and an award- winning integrative designer. Both of them combined smart design, years of pediatric experience and quality materials to deliver products that not only beautiful but safe and practical too. “Lifefactory products are made from the finest materials available: virgin glass (no impurities) and teats are all made in France and the medical-grade silicone sleeves are made in the U.S.” adds Mikaela. Environmentally friendly and easy to clean (you can see inside and know your bottle is clean!) Lifefactory bottles have been designed to be dishwasher safe with no narrow openings. The best part is that glass requires no liner (aluminum), uses no harmful chemicals (plastic) and has no taste transfer (stainless steel). Each piece is BPA/BPS-free, phthalate-free and FDA approved! Lifefactory’s bottles don’t only offer a beautiful array of colours, but they also provide a comfortable, non-slip gripping surface to improve durability and protection from life’s occasional bumps. As they are made from medical-grade silicone, they are absolutely safe to gnaw on! Baby Bottles available in the Lifefactory Baby Collection: 120ml Baby Bottle with Stage 1 Teat (0-3 months) – RRP $34.95 250ml Baby Bottle with Stage 2 Teat (3-6 months) – RRP $39.95 Teethers (2 pack) - $34.95 Available in a range of colours: Blanket, Cantalope, Lavender, Mint, Pink, Blueberry, Papaya, Royal Purple, Kale and Raspberry Baby Accessories are also available separately: Flat Cap (2 pack) – RRP $7.95 Teats (2 pack) – RRP $12.95 Sippy Lids (2 pack) – RRP $19.95 The Lifefactory Baby Collection is available now at as well as local independent kitchenware and gift retailers. For further information, images or product requests, please contact the 360 PR team: Rachel King – P: 02 9571 4448 or 0423 833 814 E: Cairns Beats Global Destinations As Number One Choice for Aussie Travel Club Members 2017-02-28T01:42:04Z cairns-beats-renowned-international-hotspots-to-take-out-destination-of-choice-for-travellers-2 Sydney, February 28, 2017 – Queensland is the destination hotspot for members of international travel membership company, WorldVentures, with Cairns rated the top holiday destination for those holidaying through the organisation's popular travel club, DreamTrips. According to the latest results of WorldVentures Australian Membership Survey for 2016, Cairns trumps other Australian and international locations as the global holiday destination of choice for Australian travellers(1) and proves extremely popular among global travel club members.   The survey revealed that the sunshine state is attracting a majority of Australian DreamTrips travellers, with Hamilton Island and the Gold Coast also listed in the top five preferred holiday locations.   These three Australian destinations bumped popular international holiday hubs such as Bali into fourth position for desired DreamTrips by Australian members.   "This indicates the growing appeal of 'staycations' for Australian travellers as they look to explore home soil," said Anthony Fitzgerald, General Manager, Asia Pacific, WorldVentures.   “Cairns hits the spot for our adventurous DreamTrippers, with its white-sand beaches, rainforests and coral reefs, so it is no wonder it continues to be the number one destination for Australian DreamTrips members. As a company, WorldVentures hopes to further strengthen our relationships with Cairns tourist operations into the future to continue fulfilling dreams of those wishing to explore the tropical city of Cairns,” he added.   To cater for growing interest in DreamTrips holidays by Australian members, WorldVentures opened their first Australian office in Homebush, Sydney in late 2016.   “As our membership grows, we continue to see thriving interest in Cairns from both our local and global membership base,” said Mr Fitzgerald. "We have over 500,000 members worldwide and we are on track to deliver some 250 DreamTrips coming in to Australia this year alone. This will represent vacations for thousands of members right here in Australia. After all, there is no place like home!"    The Cairns DreamTrips curated holiday package is an attractive offering for travellers. The Cairns DreamTrips includes a full-day cruise to Michaelmas Cay through the Great Barrier Reef, snorkelling and ecological presentations conducted by Marine biologists. Accommodation is at the luxurious Hotel Pullman Cairns International, in its noteworthy location in the heart of the Cairns central business district which provides easy access to the Great Barrier Reef and other famous attractions. WorldVentures' success can be attributed to the team's ability to offer desirable itineraries that benefit the industry and its members alike.   Out of the global database of DreamTrips members travelling to Australian destinations, 25% were domestic travellers with the remaining 75% foreigners.   Last year saw 8.1 million international arrivals into Australia, spending $38.8 billion AUD, with each international traveller contributing an estimated $4,790 to the industry(1).   "With both international and domestic travellers flocking to Cairns, it is certainly still one of the most important hubs for Australia’s tourism industry, and WorldVentures through our DreamTrips holidays is pleased to be able to play a role in the tropical city’s continued success," Mr Fitzgerald commented.  About WorldVentures WorldVentures is an award-winning international lifestyle and travel membership company based in Texas, United States. Founded in 2005, WorldVentures sells memberships with perks to a diverse set of lifestyle products such as unique customized vacations known as DreamTrips, value-added dining experiences and deals at exquisite hotels at members’ only prices. With over half a million members globally and still counting, WorldVentures has presence in over 29 markets across North America, Europe, Africa and Asia. In Asia Pacific, offices are established in Hong Kong, Taiwan, Malaysia, Singapore and Australia. For more information, visit   About DreamTrips DreamTrips is a travel club community where Members experience customised travel opportunities and valuable deals at selected restaurants, hotels, excursions and entertainment venues in destinations all over the world. The DreamTrips membership appeals to the unique mindset of the traveller who experiences the world through the DreamTrips community, with the idea that “the best way to experience the world is together.”   Please find hi-res imagery via the following link:  For more information David Wolf Closer Communications +61 (0)411 111   (1) International Tourism Snapshot September 2016 Media Release - 360 PR Turns 5 2017-02-22T02:33:12Z media-release-360-pr-turns-5 Australian PR Agency Turns 5: Celebrating 5 years of exceptional service & real results This month marks the 5th Birthday of Australian PR Agency, 360 PR. Born in Sydney, 360 PR is one of the leading boutique public relations agencies in Australia and has a history of working with some big name brands, including; Real Techniques, EcoTools, Bounce Natural Energy Balls and Shark Shield. Lisa Solomons, 360 PR Director says, “Over the past five years we have been building our portfolios across beauty, home & lifestyle, along with developing and nurturing our strong relationships with key media, influencers and brands alike. A big thanks goes to all of our clients, past and present… We are excited to celebrate this milestone and look forward to what the next five years bring!” Representing over 30 brands from start-ups to global leaders in their category, 360 PR pride themselves on providing customised strategies to each and every client. This approach combined with working closely with the CEO to warehouse teams has ensured they consistently deliver and provide clients with real results. Some key results over the past five years have included: Chemcorp International: Achieved over 750 pieces of coverage in 2016 across all key brands. VGM International: Achieved over 80,000,000 impressions and 150 pieces of coverage in 2016 across all key brands. New Shark Shield FREEDOM+ Surf: Managed event strategy, planning, execution to launch the new product. Achieved attendance and coverage across all major national TV networks. Vault Interiors: Achieved over 40 pieces of coverage within the first two months of being appointed the PR agency. ST&G’s Marvellous Map of Australia (UK based company): Launched new product in Australia on a small budget and achieved national and global coverage within two months of activity, including Daily Mail, BuzzFeed, Mashable, Domain, Lifehacker and all metropolitan newspapers and news sites. “In 2017 we have plans to grow the agency by securing a mass haircare and colour cosmetics brands as well as expanding our home category beyond kitchenware and move into furniture and accessories. We’re ready to take the leap with innovative brands and showcase the true value of PR,” adds Lisa. About 360 PR 360 PR is a boutique public relations agency that provides its clients with exceptional service, commitment to delivering real results and personal touch from start to finish. 360 PR focus on the strategy delivered and are also committed to delivering measurable results. With a can-do attitude, 360 PR treat brands as their own. For further information or to enquire about our services, please contact: Rachel King | (02) 9571 4448 | 0434 820 542 |