The PRWIRE Press Releases http:// 2017-06-22T04:20:38Z FORMER SAMSUNG AND OPTUS EXEC SPARKS ‘UPROAR’ 2017-06-22T04:20:38Z former-samsung-and-optus-exec-sparks-uproar Sydney, Australia, June 22, 2017 – Uproar Marketing today announced that it has officially opened its doors for business. The Sydney-based agency is led by former Samsung and Optus executive Brendan Sparks and will focus on small and challenger brands. The newly formed agency will offer a full suite of marketing services and solutions from a team of marketing professionals and promises a straight forward, no-nonsense approach that combines the strategy and execution that Sparks believes in sorely missing from current offerings in the market.   On why anyone would choose to hang out a shingle in a market currently perceived as saturated with a glut of agencies, all promising to make a difference, Brendan Sparks, owner and Managing Director, had the following to say:   “My perception of the current agency environment is that many of these businesses are more interested in building their bottom line than they are helping their clients to grow. Most especially, I’ve grown tired of ‘marketing lingo’ and an attitude to clients that largely ignores the journey many small and challenger businesses face, instead choosing to focus on the sexier and decidedly more lucrative elements of the marketing mix.”   “When Uproar was conceived, there were several things I knew I wanted to achieve. Firstly, create a full-service marketing agency aimed at small and challenger brands and the entire journey. It’s about getting the fundamentals right, not just the sexy stuff, which is more often than not also short-term. There is a time and place for SEO and digital agencies, but they don’t have the breadth of skill required to help challenger brands develop profitable businesses.”   “Secondly, I wanted to create a no-nonsense environment that was more about giving direct advice to clients and give small businesses access to experienced business builders that actually know what they are doing,” added Sparks.   Uproar’s model is quite simple and in keeping with this approach. Bring together some of the most successful marketeers in Australia, and at any given time, provide scalable solutions for small businesses no matter where they are at in their development, whether it be getting that first website up to some of the more sophisticated marketing services offered by Uproar.   Brendan Spark’s pedigree is evident. Having successfully navigated a 20+ year career spanning marketing services across the full B2C and B2B spectrum, the effusive father of two has worked for such notable IT/tech brands as Samsung, Belkin and Optus in senior management roles encapsulating marketing and sales.   Well-known in the industry, Sparks’ move to the agency world comes after such notable career achievements as launching 3D and Smart TV for Samsung and taking the brand to No. 1 in Australia for several TV segments. Other achievements included moving Optus into the dominant player for Satellite Telephony for Australia, as well as achieving No. 1 for Belkin’s mobile accessories in Australia.   When asked how he would describe his vision for the new company, Sparks commented:   “For me, it is all about satisfaction from a job well done. I was surprised to find so many small business customers that had been given recommendations by an agency for a solution or campaign that in the end delivered next to nothing. We are looking at long term growth and profitability for our customers – not just a few hits on a website. I can’t tell you how truly satisfying it is when a business you’ve been working with starts to achieve success,” he said.   Having grown up in a small town just outside of Tamworth, Sparks appreciates the plight of ‘challengers’ and is unashamedly direct in his interactions with clients.   “While I’ve been fortunate to have travelled the world and worked for some fantastic brands, I am still a country boy at heart. I think this has informed my no-nonsense approach and a preference to communicate on a level that de-mystifies the marketing process and helps our clients make smarter and more informed decisions,” added Sparks.   Uproar has also announced several foundation clients including Huepoint (commercial interiors), Louise Greco (fashion designer) and Impact (conveyancing) to name a few.  Brendan’s Career At a Glance   2014 - 2017: Optus - Marketing Director 2011 – 2014: Belkin – Head of ANZ Marketing 2008 – 2011: Samsung – TV Product Marketing Manager 2007 – 2008: Fuji Xerox Printers - APAC Marketing Manager 2002 – 2007: Canon - Group Marketing Manager 2000 – 2002: Konica Minolta - Trade Marketing Exec   For further information or to speak with Brendan, please contact:   Phillip Anderson Closer Communications 0481 866 036phillip@closer.com.au Winter Window Appeal - How to create an inviting home in the cooler months 2017-06-21T04:29:04Z winter-window-appeal-how-to-create-an-inviting-home-in-the-cooler-months As winter truly kicks in and the market cools, Cameron Nicholls from Nicholls & Co Estate Agents in Abbotsford shares his tips on how to make a home inviting and warm. “With clearance rates dropping and stock availability at an all time low. Many properties owners tend to fear a winter sale campaign. However, we believe it’s a great opportunity to present new listings in a competitive buyer market,” said Cameron. Cameron’s top five tips for enticing potential buyers in the winter market are all focused around the street front windows. His tips include: Bring the outside in: Place indoor plants near the window so when I buyer drives past or looks in the greenery is visible. Double glaze windows: This is a must for insulation and creating a cosy home even on the coldest winter day. Install curtains: Even if they are just for show, the long draping lines of curtains can create a sense of warmth. Invest in a lamp: This can either be a floor lamp or place on a table near the front windows. Make sure you use a soft glow light bulb though. Rugs and throws: Position a throw over the side corner of the lounge and place a rug under the coffee table to give that homely feel. About Nicholls & Co Nicholls & Co is a boutique modern agency focused on the person first and foremost and then the property. They do not work with clients, they work with people. Through personal attention and connecting with people on a deeper level they are able to comprehensively understand how best to deliver the results desired. www.nichollsandco.com.au Anthony Walsh joins Shark Shield as a Brand Ambassador 2017-06-20T23:14:54Z anthony-walsh-joins-shark-shield-as-a-brand-ambassador Anthony Walsh joins Shark Shield as a Brand Ambassador The world’s only scientifically proven and independently tested electrical shark deterrent Media Release - June 2017 Professional surfer, a regular at Pipeline, drone enthusiast and one of the world’s biggest GoPro surf video contributors, Anthony Walsh, has joined Shark Shield as their newest Brand Ambassador. Anthony is always on the hunt for some tube time and you’ll usually find him filming in a barrel in some exotic location somewhere on the planet, having Shark Shield on hand makes for a safer adventure. Anthony Walsh says, “I’m excited to represent the world’s only scientifically proven and independently tested electrical shark deterrent. I’ve tested out the devices for myself in Hawaii and yes without doubt Shark Shield does deter sharks without hindering surfing performance. Shark Shield launched their new Shark Shield FREEDOM+ Surf in 2016. The FREEDOM+ designed in partnership with two-time World Surfing Champion Tom Carroll and iconic surf hardware brand Ocean & Earth. Lindsay Lyon, Shark Shield’s Managing Director says, “We have created our products to enable ocean lovers to have the ability to enjoy their time in the water, personally protecting yourself from unwanted shark encounters is the only solution to enjoying the ocean without harming the environment. “We’re pleased to take on such a talented and professional surf legend as Anthony to be an ambassador of our proven technology. We look forward to sharing some of Anthony’s fantastic tube action and ocean footage ahead as he continues to travel around the globe with his Shark Shield. Stay tuned!” said Lyon. About the FREEDOM+ Surf The new FREEDOM+ Surf features a removable power module housed in a custom designed Ocean & Earth tail pad kicker, which can easily be transferred from board to board. All surfers need to do is install the new Ocean & Earth tail pad/decal antenna on each board in their quiver. The new tail pad houses the removable power module and includes a sticker-thin, adhesive decal that’s simply applied to the underside of the board. Light in weight, the solution offers nearly zero drag so there is little to no impact on surfing performance. The FREEDOM+ Surf is available now at an RRP of $599 and can be purchased from www.sharkshield.com. The Ocean & Earth tail pad/decal antenna is available for an RRP of $169. About Shark Shield Shark Shield is for professional adventurers. It is the worlds only scientifically proven and independently tested electrical shark deterrent. Sharks have small short-range electrical receptors in their snouts used for locating food. Shark Shield’s unique three-dimensional electrical waveform turns sharks away by causing unbearable spasms in these sensitive receptors. Used by professionals, such as navies around the world, Shark Shield is a safety device providing peace of mind, while supporting the conservation of sharks. If you’re serious about adventure, you wear a Shark Shield. ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ For further information or to set up and interview with Lindsay Lyon or Anthony Walsh please contact: Rachel King @ 360 PR – 02 9571 4448 – 0423 833 814 – rachel@360pr.com.au 5 Reasons To Sell Your Home In Winter 2017-06-07T23:02:04Z 5-reasons-to-sell-your-home-in-winter While many vendors hold off selling their homes until the peak spring selling season, what many don’t know is that winter is actually a prime time to sell. With less competition from other vendors, you’ll be able to take advantage of the benefits and you could secure a real win! Justin Ferguson, Founder and Principal of Ferguson Property Agents, says, “Over the years, there has always been a big misconception that selling your property in winter is a bad decision, but this couldn’t be further from the truth! In my experience, there are actually so many benefits to selling now, rather than waiting until spring. It’s time vendors finally realise the true potential of winter sales.” Justin explains 5 key reasons why winter is a great season to sell your home: Attract Genuine Buyers: With low supply and therefore minimal competition, you will be able to attract real, genuine buyers. As there are fewer options for buyers out there, your property will appear more desirable. You’ll be able to capture the full attention of serious buyers who mean real business – cutting the nonsense and timewasters out of the equation for good! Psychology of Home: Buyers are attracted to a cosy, comforting haven, so take advantage of the chilly days and dress your home to show it off as warm and welcoming. This can be a very powerful time to sell and to sell quickly and everyone wants to feel comfortable, warm and safe in their own home; winter draws on these psychological underpinnings of the meaning of home. Sell For More: You can actually list your property at a slightly higher price point during winter. Reduced inventory, typically lower mortgage rates and being tired of the property hunt through the cold winter days acts as a strong motivator for winter buyers to take the leap and “impulse buy” if they have positive feelings about your property. Unveil True Potential: Buyers can see the true potential of your property, despite the gloom of winter! If they like your property when the weather is not so pleasant, they’re bound to fall in love when the sunshine and warmth returns. Get Ahead: Take a step ahead of the crowd by getting in early and placing your property on the market before spring selling season. This way, buyers will notice your home first and your property will stand out before the market becomes more crowded. There is no reason to change your plans and force yourself to wait! For more information about Ferguson Property Agents: www.fergusonproperty.com.au For further information or to speak with Justin Ferguson, please contact 360 PR: Rachel King – rachel@360pr.com.au – 02 9571 4448 – 0423 833 814 One step closer to marriage equality - The Evermore Pledge confirm first ‘Marriage’ 2017-06-01T02:37:10Z one-step-closer-to-marriage-equality-the-evermore-pledge-confirm-first-marriage The Australian Marriage Service officially introduces the 'Evermore Pledge', a groundbreaking social enterprise, providing an independent and legal alternative for same-sex couples who wish to wed. The first ‘Marriage’ conducted using the Evermore Pledge will be held in 1 July 2017 on the Gold Coast. Michelle Anderson, Founder and Celebrant from The Australian Marriage Service says, “We are thrilled to offer a legal alternative to traditional ‘marriage’. The Evermore Pledge consolidates an array of legal and financial components which, when affirmed at a ‘wedding’ ceremony, provides couples with a love contract that replicates traditional marriage as closely as possible. “Until marriage equality is embraced by the Australian Government, this is THE way for couples to gain equal rights,” said Michelle. The Evermore Pledge was established with three main objectives: To provide an interim solution for LGBTIQ couples that wish to marry but cannot, by giving them a legal, educated and ethical alternative. To expediate the government to amend the Marriage Act 1961, encompassing equal marriage for all; an overdue social change needed to grant basic human rights that are currently denied to a significant number of Australians. Profits generated by the Evermore Pledge will be donated to associated charities and organisations with aligned goals. The ‘Evermore Pledge’ blends romance with a legally binding contract that addresses the components that fall under the Australian Marriage Act 1961 such as wills, beneficiaries, power of attorney, next of kin, superannuation, finances, estate planning etc. Michelle, a leading Queensland civil marriage celebrant, is already an innovator in the industry, with her no-frills express wedding business, run like the registry office, but at a beach side location. The Evermore Pledge initiative, however, stands aside from her core business as a social enterprise with profits going to associated charities. Alee Fogarty and Carly Naughton are set to be the first couple to be ‘Married’ under the Evermore Pledge on 1 July 2017. Alee says, “We are beyond excited and already know of many couples like us who have registered their interest to finally be able to demonstrate our love for each other as a couple in a legally binding way!” About The Evermore Pledge: The M2.1 Independent Legal Evermore Pledge has been formed with the cooperation of Melbourne-based law firm Nevile and Co., and will become available Australia wide as celebrants from around the country become familiar with the concept and incorporate it into their existing commitment ceremonies. For futher information go to: www.newwaytowed.com.au Turn your home into a winter haven! 2017-05-31T22:51:11Z turn-your-home-into-a-winter-haven With the colder, shorter and darker days under way, making sure your home is well prepped can truly make or break your winter happiness. Whether you like it or not, winter is here to stay for the next few months, so it’s important to make some little changes to your home now and create your own cosy haven before hibernating for winter. Justine Wilson, Director and Principal Stylist at Vault Interiors shares her top winter styling tips, “Since we tend to spend a lot more time curled up indoors than any other season, your home needs to feel extra inviting and comforting. Making a few changes around the home can also help with your energy bill, so try bringing in large rugs, runner rugs for cold floor hallways, introduce thick curtains and bring out the winter doonas to feel warmer without turning up the air con. 1. Bring the outside in Fight off the housebound feeling by bringing in fresh flowers, succulents or floor standing plants that will breathe life into your home, can assist in filtrating the air, and they look amazing! By bringing the outdoors in, you are also less likely to open windows so less likely to feel the cold chill. 2. Layer to create a cocoon-like space Winter is all about comfort, so choose a variety of different textures and fabrics to trap heat inside. Heavy thick curtains will also help contain warmth. Layering throws, blankets and cushions on your bed and sofa will instantly warm up your rooms and help you get cosy. For a plush looking sofa, mix fabrics such as wool, faux fur and velvet for a really glam winter look. Ensure you have enough storage solutions (such as baskets) to store extra throws and blankets, it’s good to have them at the ready in your bedroom or living room and they can still present well if placed in the right basket. 3. Add warmth to your interiors Adding warm coloured tones to your décor is a great way to bring warmth to your interior. Select rich tones, which are also on trend and lux, such as copper, burnt orange and mustard, and maroon. These deep tones are great for winter styling and in contract to summer months; these changes alone can completely freshen up your interiors! This is also a good time to introduce the depth of colour to feature walls to make your home feel more intimate and dramatic. Having a visually warm palette will enrich all the senses. 4. Accessorising with colour pops If you prefer not to paint or wallpaper something permanent, you can introduce colour through accessories, blinds, cushions and rugs. Metallic pops like gold, copper and brass will also add a hint of drama and a feeling of richness. Think about accessories, vessels, candles or small occasional furniture like side tables. 5. Brighten up your mood with lighting and beautiful scents Soft lighting will help to make your home feel brighter in the cooler months and in turn, lift your mood too! Table lamps and floor lamps are essential as the light is murkier and darker in winter, so you will need the warm glow of a statement table lamp. Candles are also essential to resist the urge to turn on every light in the house. Candles also assist in masking damp or unpleasant smells that come with having a house shut up tight during the gloomy weather. 6. Rearrange your layout for a fresh mind Orient items in a way that maximises the heat from fireplaces or heaters. As you won’t be opening doors or windows as much, you can place sofas, armchairs or consoles in front of these otherwise dead spaces. This may double your feeling of space as you wouldn’t normally opt for blocking access, but in winter is not such an issue. It will allow you to get creative and refresh your living and bedroom spaces. A fresh mind and a happier, warmer home! For more information, please visit: www.vaultinteriors.com.au Living vs Fake Greenwalls 2017-05-29T18:45:00Z living-vs-fake-greenwalls There is no doubt that the popularity of greenwalls has significantly grown over the past few years. However, Mark Paul, horticulturist and Australian greenwall pioneer warns the hidden dangers of going fake versus living.   Mark Paul, founder of The Greenwall Company says, “Although the aesthetic of a fake greenwall can be appealing and the faux plant choice has expanded over the years, there are a number of things to consider.   “Aside from the lack of health benefits, they are a fire hazard due to the chemicals they are treated with and the dust they collect. The same dust can cause an increase in allergies, especially when placed in closed office spaces. After a number of media reported “greenwall fires”, all in fake greenwalls, many commercial property managers have banned them and had existing ones removed,” said Mark.   The benefits of a living greenwall include: Improved air quality in urban environments – Living walls will actually filter out harmful pollutants [VOCs] and dust rather than attracting them. Aesthetically appealing – Greenwalls can be designed as a standout feature or blend into the natural environment. Lower power bills – Living greenwalls help to regulate the temperature of the building they are installed on. Sound insulation – Living greenwalls can absorb up to 10 decibels of sound, which is why they are a great option for office environments. Lower maintenance – Living greenwalls are fitted with an automated irrigation system enabling them to essentially look after themselves. About The Greenwall Company: The Greenwall Company are the pioneers of greenwalls and green roofs in Australia. Founded by Mark Paul, a horticulturist, designer and advocate for greening cities, The Greenwall Company use award winning design techniques across both residential and commercial projects, bringing greenwalls to a new level of integration within the urban environment. Their vision is to reclaim the urban environment, wrapping facades of buildings with epiphytic and lithophytic plants creating living, breathing architectural function.  www.greenwall.com.au   Mathletics gets even better! 2017-05-29T01:44:39Z mathletics-gets-even-better 3P Learning, Australia’s global leader in education technology and creator of Mathletics, has today announced the launch of new Mathletics. According to the 2016 NAPLAN results, 75% of Australian primary schools that ranked in the top 40 schools* for numeracy use Mathletics as part of their maths programme. This maths resource has recently undergone a massive transformation and now features a new and improved user experience for teachers, who can access additional support to ensure the best possible outcomes for their students. Recent studies have revealed startling results. Only one-third of teachers claimed they feel prepared and equipped with the knowledge and tools to teach numeracy1, while 40 to 50 percent of graduate teachers are leaving the job within the first five years due to reasons of excessive workload, anxiety and lack of adequate support and guidance3. New Mathletics has arrived at the perfect time to provide extra support to every teacher and equip them with the tools needed to not only aid the learning experience for students but deliver improved results in every classroom. Rebekah O’Flaherty, CEO & Executive Director at 3P Learning says, “We are proud to be a part of the evolution of education, while providing schools and teachers with a solution that addresses rigorous curriculum demands and meets the needs of all learners. With this in mind, we’re proud to bring you a new and improved Mathletics experience, redesigned to be as user- friendly, supportive and targeted as possible. “3P Learning has spoken to teachers, parents and students to find out how best to continue providing all the tools learners need to be successful, both in the classroom and beyond. In-depth research helps us make sure we keep the learning curve as simple and easy to manage as possible, while still delivering seriously powerful learning management tools,” adds Rebekah. Key features of New Mathletics include: Flash to HTML – Mathletics has been converted from Flash to an all-new HTML experience, so Mathletics is now more accessible and compatible with a wide range of devices including iPads. Intuitive Interfaces – Redesigned from the ground up to be as user friendly as possible, addressing the balance between teacher-led instruction and independent, student-driven learning. Modern & Fresh Layout – Vibrant and easier to navigate with more graphic feedback on results and reporting. Integrating Technology – With new accessibility options, Single Sign On integration, mobile and tablet ready, integrating Mathletics into the classroom is now easier than ever. Big changes to the Mathletics Teacher Console, including: Natural Design Flow – Mimics how teachers use Mathletics, whilst placing curriculum activities at the core. Teachers can create personalised learning pathways for students by tailoring content through courses, assigning activities and viewing results and reporting at the touch of a button. Time Saving – All of that extra time and energy spent planning, marking and managing data takes time away from your students. New Mathletics has put teachers at the heart of it all, saving teachers valuable time. Simple Navigation – The new left-hand navigation is designed to guide teachers and make frequent tasks easy to find. Plan With Ease – Plan ahead by scheduling activities to start at a future date. All activities are automatically marked so students will receive immediate feedback whilst you can view their results in real time. New Results Tools – Not a digital mark book, this active diagnostic tool gives a snapshot of each and every student’s understanding and skills so you can see who needs more help to master activities. New Powerful Reporting Toolkit – Immediately gives you the evidence so you can report within your school or district, or sit down one-to-one with students and parents to look at improvements and support needed. To celebrate the launch of New Mathletics, schools across Australia are invited to experience Mathletics for free during Open Month (16 May – 16 June) and represent their school in a free and fun Australia-wide maths competition. It includes access to the Mathletics platform used by over 5 million students and prizes to be awarded to the top performing schools! For more information, please click here. Survey shows preference for casual employment 2017-05-26T04:55:55Z survey-shows-preference-for-casual-employment Numerous opponents to the increase in part-time jobs voiced their concerns last week when the unemployment figures were released showing that while the overall jobs market is running stronger, most of the gains in April were driven by part-time jobs, which rose by 49,000 for the month.  However, following a survey among its 2,500 workforce, Australia’s premier sales, merchandising and marketing solutions provider to the retail industry, the Blueprint Group, has found that 83 per cent of its employees is happy with casual or part-time work. The company has a casualised workforce of 84 per cent with the survey also finding that 70 per cent of employees find their position suitable for maintaining a work/life balance and providing the flexibility they desire around their working hours. Caroline Trenfield, Blueprint Group’s new General Manager of Human Resources, said casual and part-time employees are also provided with a promotional path offering long term careers for those who seek it.   “As evidence of the experience of our workforce, more than two in every three employees have been involved in the FMCG environment for more than 10 years.   “While most of the positions we offer in retail are casual, it’s clear that there is a huge cohort who recognise the many benefits of being casual and actively seek this type of employment to suit their lifestyle needs.   “I believe our environment contributes to Blueprint Group having an engaged workforce when working in the field representing our clients.”   Ms Trenfield attributes a 78 per cent field retention rate of Blueprint’s workforce to the extensive sales and merchandising skills training provided, both online and via 30 dedicated trainers around Australia.   “We have developed an online portal for field teams to allow the sharing of field-to-field best practice where everyone can learn from each other.   “The results from our latest survey, when combined with an employee satisfaction rating that is 20 per cent above the industry average, demonstrate that staff are enjoying their work, they feel valued, understand end-user customers and are engaged with their client portfolios.   “All this leads to quality in the field and success for our clients,” she added.   Blueprint Group has a commitment to their employees of being a ‘Great Place to Work’ and invests heavily in the training and coaching of its large team. The company conducts regular surveys of employee satisfaction and has achieved outstanding levels of engagement, which reflects the success of the many programs that make up its Great Place to Work agenda.  www.blueprintgroup.com.au   Ends  Note to Editor: 550 respondents completed the online survey in March 2017.   About Blueprint Group: The Blueprint Group is Australia's premier sales, merchandising and marketing solutions provider to the retail industry. The Group’s five companies deliver a comprehensive range of services that are all designed to help its clients convert shoppers into buyers. Clients comprise manufacturers, food producers, FMCG brands and retailers in numerous industries including grocery, hardware, consumer electronics and liquor. The market-leading Blueprint Group companies are: Ausrep, CCS, Extravert, Powerforce and Retail Insight. Each company has strong retailer and supplier relationships and unmatched national coverage of experienced staff. Key services include: in and out of store sampling and demonstrations; experiential events; sales and merchandising; auditing; relays/planograms; vendor replenishment planning; point of sale production and data insights. Our mission is to ‘unlock value for our clients through our integrated range of big data, sales and marketing solutions’. www.blueprintgroup.com.au   WA Government implement $200 rebate on Shark Shield 2017-05-25T20:30:10Z wa-government-implement-200-rebate-on-shark-shield In a world first, the West Australian government have today implemented their election policy promise of a Shark Deterrent Rebate. The first 1000 West Australian residents to purchase the Shark Shield FREEDOM7 the worlds only scientifically proven and independently tested electrical shark deterrent device, will receive a $200 rebate. Lindsay Lyon, Shark Shield CEO says, “From today, all West Australian residents will have the opportunity to receive the $200 rebate on purchases of our Shark Shield FREEDOM7. “This is a significant step forward for governments in recognizing that those most at risk, surfers and divers, need individual deterrent protection and I commend Premier Mark McGowan for delivering on his policy promise. Ensuring proven electrical deterrent devices such as Shark Shield are more readily available to those most at risk will greatly improve ocean sport safety and save lives,” said Lindsay. In order for customers to receive the $200 rebate, the rebate needs to be applied at the point of sale at a registered Shark Shield retailer. The retailer will then be reimbursed by the Western Australian Department of Fisheries. Rebates are also limited to WA residence and one per person. About the Shark Shield FREEDOM7: With over twenty years of world-class research and independent testing, including the University of Western Australia Ocean Institute, the FREEDOM7 is scientifically proven to reduce the risk of an unwanted shark encounter. It is the chosen safety device of professional divers in the US and Australian Navies and has become mandated equipment in the Australian Professional Abalone Diving Industry. Features include: Comfortable, lightweight with an easy to wear neoprene velcro pouch Lithium rechargeable battery Longlife battery, lasts up to 6 hours Depth rated to 50 meter 30 Day Money Back Guarantee – if you don’t feel more confident in the water with Shark Shield About Shark Shield: Shark Shield is the worlds only scientifically proven and independently tested electrical shark deterrent. Sharks have small short-range electrical receptors in their snouts used for locating food. Shark Shield’s unique three-dimensional electrical waveform turns sharks away by causing unbearable spasms in these sensitive receptors. Used by professionals, such as navies around the world, Shark Shield is a safety device providing peace of mind, while supporting the conservation of sharks. If you’re serious about adventure, you wear a Shark Shield. www.sharkshield.com First Of Its Kind Epsom Salt Soap Bar 2017-05-11T00:23:32Z first-of-its-kind-epsom-salt-soap-bar Chemcorp International is pleased to announce their first Bathefex Epsom Salt Soap Bar. Joining the wonderful at-home, do-it-yourself Bathefex range, this soap bar is the first of its kind in Australia. Marketing Manager of Chemcorp International, Erica Galea, says, “Formulated with the perfect combination of ingredients, these new products bring a little relaxation to every day cleansing. Epsom Salts are continuing to become more popular as everyone is learning the benefits are limitless. This new soap bar is soothing, cleansing and smells amazing with the inclusion of Lavender Oil and Shea Butter.” The luxurious Epsom Salt Soap Bar has been formulated for daily cleansing, or to complement a Bathefex™ Epsom Salt Bath. A daily cleansing bar with luxurious body benefits: • Epsom Salt to soothe muscles • Lavender Oil to relax & calm • Vitamin E & Shea Butter to nourish Bathefex Epsom Salt Soap Bar – RRP $3.49 Pamper your body, mind and spirit with our unique combination of Epsom Salt, Essential Oils and nourishing ingredients chosen to effectively cleanse, remove dead skin cells and retain skin moisture to leave skin glowing and lightly scented. Bathefex is available in now at www.chemcorp.com.au How To Integrate Your Pets Stylishly 2017-05-09T23:36:09Z how-to-integrate-your-pets-stylishly Whether you like it or not, your furry family member’s water bowl you kick over every day is there to stay, so why not incorporate your pets needs into your home styling, making you both happy. Stylish and sophisticated, and most importantly… practical! “As a pet lover and owner, I know how important it is to make sure your pet feels comfortable and part of the family home. Just because your place needs to be pet friendly, there is absolutely no need to compromise on style or quality! There are so many options for integrating your pets into your home and trends show pet owners are now being bolder than ever before to make a big statement when it comes to pet styling,” says Justine. Justine Wilson, Director and Principal Stylist at Vault Interiors shares her top tips: 1. Designer Accessories Beauty Sleep: We know that no matter how much you spend on your pet’s bed, they will always choose your lap, face or your bed over their own. However, it’s worth a try to get them to find their sleeping spot, and when they do it may as well be a stylish one. Custom Made Furniture: With interesting designs can act as décor and not just a paw-printed bed to kick out the way. Cabinets holding food bowls, cat litter trays or all their accessories from leads to collars and brushes are essential! Jonathan Adler: Vault Interiors love his pet designs, which show that practical pet design can definitely be stylish too, putting pet accessories on display as part of your home. 2. Pet-Friendly Furniture Patterns: Fabrics with patterns are a good option to consider for hiding evidence of pet fur. It can help to camouflage the fur as well as marks and stains. Leather: Pet owners love leather. It is somewhat resistant to odour and it doesn’t attract pet fur. Stains, spills and fur wipe off easily with a cloth. If your dog does happen to leave a scratch, you can usually buff it out. Vault interiors suggest hardwearing leather over a soft and delicate one. Go for distressed leather; it will draw less attention to scratches and scuffs. Furniture Protection: If your furniture came before your pet and it isn’t quite pet-friendly, it is best to protect what you can and scotch guard the upholstery. Slipcovers for couches and throw blankets will also help if your pets won’t stay off the couch… or if you can’t resist the cuddles! Fabrics: Avoid chenille, velvet, wool, linen, silk, and tweed. 3. The Right Pet For Your Home Flooring: Hardwood and carpet floors call for smaller pets, which won’t scratch or dirty it. If you have stone, tile or laminate flooring, you could be coming home with a big furry friend and not have to worry about scratches or damage. Pet Choice: If you are looking into getting a pet but don’t have any specifications, you will want to look at your home design to see what best suits. If you have light lounge sofa set, a black cat probably won’t be the best idea. A fish tank or aquarium is a great low maintenance option as it acts as a design focal point and animal companion. www.vaultinteriors.com.au The Australian Computer Society sponsors the 15th annual IT Journalism Awards 2017-05-03T04:22:34Z the-australian-computer-society-sponsors-the-15th-annual-it-journalism-awards MediaConnect is delighted to announce the ACS, the professional association for Australia’s ICT sector, as the official 2017 naming rights sponsor of the 15th Annual IT Journalism Awards. The Awards, which will be held at Luna Park on May 12 2017, have attracted a record number of entries, with more than 400 entries from over 100 journalists and publications. MediaConnect CEO Phil Sim said, “We’re delighted to partner with the ACS to recognise the best of Australia’s technology journalism published in 2016.” “The ACS is such a wonderful fit with the awards given they represent Australia’s ICT community, which all of our technology media write for, or write about.” ACS CEO Andrew Johnson said, “The ACS is pleased to partner with MediaConnect to recognise the tremendous work of ICT journalists throughout the year.” “Their work helps ICT to be seen as a driver of innovation and contributes to the understanding and promotion of the fast-paced ICT sector in Australia.” Tickets to next Friday’s event are currently available to be purchased from our website at http://www.thelizzies.com/attend-the-awards/. This year’s Lizzies are also sponsored by Watterson Marketing Communications and NEC. For further information please visit http://thelizzies.com/ Chemcorp International enter the world of wellbeing 2017-05-01T05:54:08Z chemcorp-international-enter-the-world-of-wellbeing Leading Australian beauty distributor Chemcorp International has today announced the acquisition of the Natural Health Company. The move into the health and wellbeing category will see them take over the Natural Health Company’s already successful range of natural and organic weight loss products. John Fisher, Chemcorp International CEO says, “We’re thrilled to announce this move into the health and wellbeing category. When we started the business 25 years ago the focus was looking good on the outside. Today we’re very aware that our customers now want to look good from the inside out. For us, Natural Health Company was a perfect fit within our current portfolio of brands.” Chemcorp International is an Australian owned and operated company with over 25 years’ experience across various industries, including beauty, hair and wellbeing, as both a manufacturer and distributor. Every Natural Health Company product is made with the best quality natural or organic ingredients. The protein used in the natural range, is a Whey Protein Isolate, which come from grass-fed cows, therefore is lower in lactose, and easier to digest. The organic protein range contains a combination of pea and bio fermented brown rice protein, flavoured with locally sourced organic dried fruits. The fat burning coffee range, Skinny Bean, uses the finest instant Brazilian coffee. The Natural Health Company product range currently includes: Protein Range: Organic Fusion, Diet Slim, Body Shape Natural Fat Burning Coffee: Skinny Bean – Mocha, Espresso & Chino Superfood Detox: Skinny Detox, Greens & Berries Natural Health Company products are Australian made, gluten free, sweetened naturally and contain a range of weight loss ingredients, antioxidants and essentials. They are designed to help consumers reach their weight loss goals faster and keep them feeling naturally energised all day. “We have some exciting new product developments already in the pipeline that we’re looking forward to releasing very soon – so stay tuned,” said John. The Concealed Reality of Short-Stay Rentals 2017-05-01T03:40:48Z the-concealed-reality-of-short-stay-rentals The Australian property market is always a hot topic up for debate in the media, but what is not usually brought to light is the effects of short-stay rentals, specifically Airbnb. Justin Ferguson, Founder and Principal of Ferguson Property Agents, raises the issues that have developed as a result of the burgeoning popularity of new age, short-stay renting services. Justin Ferguson says, “As the sharing economy of Airbnb continues to boom, there are increasing issues that come with the management and legality of these properties. “Currently, local councils and governments are struggling to keep up with the growth of short- stay rentals and are increasingly put under pressure to implement laws to make this sharing economy explosion fair for everyone.“ he continues. Some key factors that are raised when it comes to Airbnb rentals: As per The Tenants Union, sub-letting must be approved in writing, by the property manager or landlord, which is a step that is largely being skipped by the majority of Airbnb rentals – this breaks the terms of the lease and brings issues of insurance coverage and security. If you are a host of property on Airbnb and you have not declared participation in the sharing economy, then you may be subject to hefty fines from not just the council but the Australian Taxation Office and State Revenue Offices. There is currently a severe lack of understanding between local governments in each state. The NSW government is yet to enforce legislation for short-stay rentals with only six councils within Sydney stating they allow short-term rentals with some requiring permission to be given. 60.8%* of properties available in Sydney are now whole residential properties with body corporates and property managers concerned that the vast expansion of properties are being rented out illegally and disturbing traditional rentals. Justin adds, “The main issue I see with Airbnb in the rental market is that it is unregulated and confusing. Increasingly, we are seeing hosts being fined for not declaring their extra income from their Airbnb rental, as it is technically ‘unauthorised’. “On top of that, the housing market is already in very high demand and challenging to break into without properties being acquired for the purpose Airbnb rentals,” he states. For more information about Ferguson Property Agents, please visit: www.fergusonproperty.com.au * http://insideairbnb.com/sydney/ For further information or to speak with Justin Ferguson, contact 360 PR: Rachel King – rachel@360pr.com.au – 02 9571 4448 – 0423 833 814