The PRWIRE Press Releaseshttp://2013-06-13T12:05:03ZNew Caravan Hot Water Systems Offers Continuous Caravan Hot Water Through New Website2013-06-13T12:05:03Znew-caravan-hot-water-systems-offers-continuous-caravan-hot-water-through-new-websiteIn Victoria, Australia on December, 1, 2011— Hey Presto Instant Hot Water,a supplier of caravan hot water systems in Australia, now
allows their customers to order and purchase camping hot water taps and other
products through the company’s website. Hey Presto Instant Hot Water are now able
to ship these caravan hot water system products to customers who are located in
different parts of the country.
The company specialises in continuous caravan hot water systems in which
a storage tank is not required. This allows access to caravan hot water or RV
hot water anywhere even if you need camping hot water or water heated only on
demand. People will also save water through this type of heater.
Customers can order these products online. The caravan hot water tap and
system can be delivered and installed to various locations, such as the
customer’s RV hot water system. According to the supplier, their caravan hot water system can be installed even in a
caravan or a boat, so that customers can have access to this necessity even
when they are on vacation.
As a storage tank is unnecessary to run the appliance, it can be easily
installed onto any sink top. This will enable people to save much-needed space
that would otherwise be allocated for a tank if he or she buys a storage tank
water heater.
The product can fit on any size of sink top and will run efficiently on
a 10 amp power point. Contamination and other health risks will be reduced as
it is a continuous flow system.
This camping hot water system was recently awarded the Five Star Water
Efficiency Labelling and Standard (WELS) award by the government, making their
systems a great choice for those who want to save more on water and money. They
can ship the caravan hot water tap or RV hot water system for free anywhere in
the country.
About Caravan Hot Water Systems
Hey Presto Instant Hot Water are a manufacturer and supplier of the
caravan hot water and RV hot water taps as well as camping hot water
systems offered nationwide and customers can easily order and purchase caravan hot
water supplies on the company’s own website.
Hisense Offers Next Generation Televisions to Australia with ULTRA HIGH DEFINITION2013-06-05T23:43:36Zhisense-offers-next-generation-televisions-to-australia-with-ultra-high-definitionMELBOURNE, AUSTRALIA, June 6, 2013 – Hisense Australia, an innovation leader in consumer electronics, today announced the full lineup of Ultra High Definition (UHD) televisions. The XT880 and XT900 series have been meticulously designed and engineered to break technology barriers, the 4K UHDTV XT880 series of 3D and WiFi-enabled Smart TVs will be available in 58- and 65-inch sizes while the XT900 will be available in a 84-inch size. To date, the new array of UHD sets offers the company’s most advanced features ever. “As a leading home appliance and consumer electronics manufacturer, Hisense is proud to be at the forefront of UHD technology” said Andre Iannuzzi head of marketing , Hisense Australia. “Our 65-inch XT880 UHD model is first to market in this size to Australia customers, in-stores from next week,” he added. With four times the number of pixels than traditional 1080p HDTV’s, UHD technology enables stunningly realistic picture quality and beautifully natural motion with incredible detail, offering one of the most immersive entertainment experiences available. Technical details on a specification sheet will never do these televisions its justice, Hisense encourages a “see for yourself” approach to truly appreciate the clarity these TV sets bring. In addition to live TV, the XT880 and XT900 supports a variety of streamed content, Web browsing, social networking, games and video chat via Skype through its intuitive on-screen navigation. All XT900 purchases will include trained Hisense staff personally delivering and installing the 84 inch TV for the customer in their home. “The XT880 and XT900 series of televisions are the most advanced TV’s Hisense has ever released,” he continued. “Quality and services have been our focus, we’re excited to bring to market something we feel will revolutionise the TV industry.”The XT880 and XT900 will be available at major retailers from end-June 2013 onward. For more information about Hisense’s range of innovative products and accessories visit www.hisense.com.au. About Hisense Australia Pty LtdHisense is a global television and refrigeration manufacturer active in more than 130 countries worldwide. More than 40 million people buy and enjoy Hisense products globally every year. Since arriving in Australia in 2006, Hisense has grown to be one of the fastest emerging TV and Home Appliance brands in Australia, distributed through more than 1,000 leading retail stores nationally. Established in 2006, Hisense Australia Pty Ltd is an Australian based subsidiary of Hisense Company Ltd.Hisense televisions and home appliances are available at Australia’s leading national electronics retailers including JB Hi-Fi, Harvey Norman, The Good Guys and BSR.Find Hisense Australia at the following social media sites: Twitter: www.twitter.com/Hisense_AustFacebook: www.facebook.com/HisenseAUInstagram: www.instagram.com/HisenseAUPinterest: www.pinterest.com/HisenseAUApia wins most recommended property insurance brand for the fourth time in a row.2013-06-05T23:20:38Zapia-wins-most-recommended-property-insurance-brand-for-the-fourth-time-in-a-rowBrisbane consulting firm Engaged Marketing today released findings from their annual Consumer Recommendation and
Loyalty Study for the property insurance sector announcing the property
insurers most likely to impress their customers. Apia maintained its
winning streak within the property insurance sector once again with a
Net Promoter Score of 13 per cent, crowning them the Australian property
insurance loyalty leader four years running. Second place went to
Suncorp with a score of 3 per cent.
Engaged Marketing CEO Christopher Roberts said that Net Promoter Score
is widely recognised by the world's leading organisations because it is
one of the most accurate measures of customer advocacy. It's a higher
measure than mere satisfaction, and importantly is a proven predictor of
business growth.
"This year's research shows 22 per cent of home insurance sales are
primarily sourced via recommendations from peers, making word of mouth a
critical marketing channel in this category"
It seems that Australian property insurers in general may have a lot to
learn from their US counterparts in terms of providing great customer
experiences. The Australian NPS category average was a disappointing -13
per cent compared to the impressive category average of +41 per cent
achieved by the US.
A company's Net Promoter Score, or NPS, is based on customers' likelihood to recommend the company's product or service."In these times if you want to drive growth via loyalty and
recommendation it is not enough to aim for mere customer satisfaction,
you need to develop experiences and propositions that are worthy of
recommendation," Mr Roberts said.
And just in case you thought the importance of word of mouth had lost
its edge, according to the Engaged Marketing study, recommendations from
friends or family still has the greatest influence on purchase
decisions by a mile with a staggering 51.9% of consumers choosing word
of mouth as the greatest influence on their purchase decision in
comparison to other marketing mediums.
"There has never been a more critical time to go back to basics and
focus on the customer as opposed to the more common and much less
effective strategy of cost-cutting. The continued strong utilisation of
social media injects an additional element of urgency," he said.
In the study 2,422 property insurance policy owners were invited to rate
their experiences. Results identified consumer likelihood to recommend a
brand to others. Ten of the biggest property insurers in Australia were
assessed in the innovative survey, including the loyalty leader Apia as
well as AAMI, Allianz, Budget Direct, CGU, GIO, NRMA, RACQ, RACV and
Suncorp.
Engaged Marketing is an insight driven business consultancy focused on
helping businesses grow by developing fresh customer, marketing, and
organisational strategies. Engaged Marketing is an official Net
Promoter® Loyalty Partner. The complete 2013 Property Insurance Consumer Recommendation & Loyalty Study is available from Engaged Marketing.
Net Promoter, NPS and Net Promoter Score are registered trademarks of
Satmetrix Systems Inc., Bain & Company and Fred Reichheld.Children's health diary helps parents find answers2013-05-31T01:31:45Zchildren-s-health-diary-helps-parents-find-answersHOBART, Tas, 31 May 2013 – FOR IMMEDIATE RELEASEIt’s not unusual ... you’re at the doctors with your child, you’re seeing someone different (again), being asked a myriad of questions and expected to have the last 6 months’ of your child’s medical history on the tip of your tongue ... or ... you’re in the ER, anxious and emotional, you can’t remember what you had for breakfast, let alone when ‘Billy’ last had antibiotics or reacted to eating a muesli bar ...1 in 10 babies born in Australia today will develop a food allergy and at least 1 in 9 Australian children has asthma §. The diagnosis of many childhood conditions results from observing and monitoring symptoms over a period of time. This applies to the most prevalent conditions to those less easy to identify, such as autism spectrum disorders and chronic illnesses like coeliac disease.Those caring for young children need to be able to help doctors identify symptom patterns, recognise reactions and triggers and generally be attuned to their child’s health.When consulting a GP or specialist, it is vital to recall and relay as accurately as possible what has happened, when symptoms started, what measures have been taken, over-the-counter treatments administered and so on. Once there, parents will often be asked for other important background information, such as the child’s weight, blood type, existing and previous conditions and medications (especially when seeing a different physician). Healthcare professionals often expect parents to have this information to hand, even though it may also be recorded in electronic files.The busy-ness of life can make it difficult for parents to keep track of such details. So, many parents go in search of tools and resources to help keep organised – an exercise Australian mum and author, Monique Smart, also undertook.Like many, Mrs Smart embraced being a new mum with good intentions, albeit undermined by feelings of complete inadequacy and general overwhelm. After enduring months of severe infant colic, and various other infant-ills, the start of childcare signalled a whole new plethora of infections, dramatic x-ray and hospital dashes for her and her son.To gain an insight into his health, Mrs Smart started keeping notes of her son’s symptoms, surrounding circumstances and doctor visits. And while she had a very good GP, having her own ‘big-picture’ view of her son’s health helped Mrs Smart identify patterns and triggers, resulting in more meaningful discussions with her son’s doctor and a proactive involvement in her son’s general health and asthma management.“As a new mum, with a not unusually unwell child, I was surprised there wasn’t already a purpose-designed product on the market where I could jot down my sons symptoms, coughs and fevers etc as they arose.” says Mrs Smart. “The government Child Health Record book I received after birth is great for developmental notes but there simply wasn’t enough room to record everything beyond the first few illnesses.”This lead Mrs Smart to create I’ve Got an Ow – a children’s health journal/diary to help parents maximise medical consultations and monitor their child’s health and wellbeing.While there are other children’s or family health records available, the majority are quite prescriptive as to the information to be recorded or cover so many aspects of a child’s development as to be impractical for frequent note taking. Digital apps are another option but are not necessarily practical nor do they suit everyone.I’ve Got an Ow! is different. It is purpose-designed to provide parents a practical tool for use on-the-go, and, when used regularly, culminates in a consolidated medical history to pass on to children when they grow up. Separated families and those with chronically unwell children will find it particularly useful too.In response to overwhelmingly positive feedback, Mrs Smart has published an international edition of I’ve Got an Ow, which has been nominated for the AusMumpreneur Product Innovation Award 2013.§ Sources: Allergy & Anaphylaxis Australia (http://www.allergyfacts.org.au/allergy-and-anaphylaxis); National Asthma Council of Australia (http://www.kidswithasthma.com.au/)OZSALE HITS $5 MILLION IN 48 HOURS2013-05-30T01:57:00Zozsale-hits-5-million-in-48-hours-1For Immediate Release - 30 May 2013
OZSALE.com.au has positioned itself as the market leader in the Australian retail industry. As David Jones report a decline in sales by 2.2 per cent this week, today OZSALE.com.au – Australia’s leading online retailer, have reported substantial growth in the online and mobile app markets with a record $5 million revenue in just 48 hours*; over 50 per cent of transactions were made via mobile.
Australia’s leading online retailer took control of the market during their 48 hour FLASH FRENZY sale, signing a remarkable 80, 000 members in the lead up to the largest online shopping event of the year. OZSALE.com.au recorded an astounding four times the traffic of both David Jones and Myer combined, as well as annihilating well-known retailers, Target, Big W, K Mart and Westfield. The groundbreaking results indicate the increasing consumer shift from traditional retailers to online shopping sites, placing OZSALE.com.au as their number one online shopping destination.
“The landscape has changed dramatically for retailers and we are proud to be leading the way,” says Jamie Jackson, Chairman and Founder of OZSALE.com.au. “To be successful, online retailers must have a niche. The model of simply having an online version of your retail store isn’t enough, and we demonstrated this on the weekend. FLASH FRENZY delivered on leading brands, value and price. We are growing at such a rapid rate due to the fact we continually innovate and ensure the online and mobile shopping experience is faster and more user-friendly for our members.”
According to Hitwise# OZSALE.com.au achieved four times the amount of traffic over their closest flash sale competitors. FLASH FRENZY highlights, include:· Revenue hit more than $5 million OZSALE.com.au· As predicted, over 50% of sales were made via mobile· 80,000 new members signed up in the lead up to the event· A 110% increase in new visitors· There was an 86% increase in page views and 62% increase in unique browsers
As a result of FLASH FRENZY, OZSALE.com.au now hold the record for more than 8.1 million members with 2.2 items sold per second and each member purchasing 1.65 times during the 48 hour sale.
“In five years, at least one quarter of high street stores will be closed down or consolidated into online shopping stores,” says Jamie. “Changing consumer shopping habits, coupled with the rising costs of a shop front will render them unprofitable with no alternative. By that stage, we will have had over 10 years experience in the online and mobile shopping space. Our first FLASH FRENZY event is just the start of bigger and better things to come for OZSALE.com.au,” concluded Jamie.
www.ozsale.com.auNotes to editors:* Revenue calculated during 48 hours FLASH FRENZY sale event# Hitwise is a division of Experian that measures website traffic by collecting data directly from ISP networks.
-ENDS-
For further information, images or to set up an interview, please contact 360 PR:Lisa Solomons – P 02 9571 4448 M 0416 175 518 E lisa@360pr.com.auJessica Durrington – P 02 9571 4448 M 0423 833 814 E Jessica@360pr.com.au
Get High Quality Survival Kit and Equipment Online at Combat Kit Australia2013-05-29T05:47:21Zget-high-quality-survival-kit-and-equipment-online-at-combat-kit-australiaWillowbank, QLD
(May 29, 2012) – Outdoor
enthusiasts and adventurers know how important it is to pack complete survival
equipment when exploring the wild since they always come in handy during
extreme conditions. This is the reason why outdoors-men choose survival kits
carefully to ensure that they are of excellent quality. With Combat Kit
Australia, adventure seekers no longer need to search far and wide to find a
selection of survival kit and equipment as they can all be found in one shop.
Combat Kit
Australia is a specialty online store that supplies high quality combat kit and
equipment, as well as military-grade camouflage products and outdoor gear. They
also offer customization and repair of outdoor gear and equipment to match the unique
needs of customers.
Aside from
catering to outdoor enthusiasts, Combat Kit Australia’s client base also includes
airsoft and paintball teams, campers, and other wilderness adventurers. They
are considered as one of the top outdoor suppliers in Australia because their military
clothing and supplies are similar to those used by the Special Air Service
Regiment, the Australian army, and other Australian defense force units.
Combat Kit
Australia also aims for customer satisfaction and guarantees replacements or
refunds for defective products. Their shop at Willowbank, Queensland is open on
weekdays from 9am to 5pm and on Saturdays from 9am to 12pm.
To view a selection of survival kit and survival
equipment or to send an inquiry, simply check out Combat Kit Australia’s
website at www.combatkitaustralia.com.au.
About the Company
Combat Kit
Australia is one of Australia’s leading suppliers of high quality survival kit
and equipment. They also stock a wide selection genuine military clothing and
supplies, camouflage clothing and products, and protective gear for outdoor
enthusiasts throughout Australia. Custom-made services and repairs are also
offered by Combat Kit Australia to cater to customer’s unique requirements.
Contact
Information:Brett RussellShop 4/20 O’Neills Rd. Willowbank QLD 4306Phone: (07) 54673600Fax: (07) 54673600E-mail: combatkitaustralia@sctelco.net.auWebsite: www.combatkitaustralia.com.au/Winter’s must have Avancer soup maker is coming2013-05-28T00:45:00Zwinter-s-must-have-avancer-soup-maker-is-comingSYDNEY, AUSTRALIA, 23 May, 2013 - Winter is finally
here so get out your ugg boots and your favourite soup recipe and settle in for
cosy nights in front of the fire to get warm.
Introducing the Avancer Stainless Steel Soup Maker - the
ultimate device for soup lovers. The
1.3L stainless steel unit will not only look great in your kitchen – it will
deliver smooth, chunky or blended soups to your table in as little as 15-25
minutes. Simply add your ingredients,
choose the setting and relax.
The multi-functional unit is also a hot or cold blender. It
will live on your kitchen bench throughout the year while you and your family
enjoy smoothies or milkshakes and making your own dips, curry pastes and
chutneys.
If you are entering the world of solids for your little one
– making purees has never been so easy and afterwards there is only one
appliance to wash.
Features include:
·
Stainless Steel Soup Maker
·
Hot and Cold Blender
·
Capacity: 1-1.3L
·
220-240V, 50Hz, 800W
·
3 Easy to use settings - Smooth, Chunky, Blend
·
Makes soup in 15-25 minutes
·
Simple one step operation
·
Removable lid and power cord
·
Overflow sensor for safety
·
Ideal for an individual, couple or small family
·
Compact design
Price:
RRP: $79.00
Currently available on pre-order
for $59.00 and includes FREE delivery.
For more information visit: www.avancer.com.au
About Avancer
Avancer
Home Appliances is a manufacturer, wholesaler and retailer all in one - offering
the highest quality products, Australia's best price and superior customer
service. Avancer has created an
efficient business model allowing product to be shipped directly from factory
to warehouse, ensuring they can offer the lowest possible price. The direct order system means Avancer
products are the Best Value in Australia and
the Right
Choice.
Australian owned and operated,
Avancer offer the confidence of easy access, same time zone and a standard 12
month warranty on all products.
All Avancer products are available
online: www.avancer.com.au
ENDS
For Further Media Information Contact:
Gabbi Lorenzetti
gabbi@bradfordpr.com.au
0419 810 508
Avancer launches the best value kettle for Australian kitchens2013-05-28T00:33:00Zavancer-launches-the-best-value-kettle-for-australian-kitchensSYDNEY,
AUSTRALIA, 28 May, 2013 – What is the most used appliance in your
kitchen? Chances are that it’s also the
most neglected item in your kitchen too.
The humble kettle is responsible for so much each day and now it can be a
feature in your kitchen.
The all new Avancer Stainless Steel Electric Kettle Deluxe is not only
available with a range of functions that will ensure you will never take it for
granted again but is also a stylish addition to the kitchen.
The Avancer Stainless Steel Electric Kettle Deluxe includes world-leading
Strix technology – a concealed element and quiet boil technology, plus the
power of 2200W to boil your water fast, a keep warm function and a programmable
base which allows you to select the temperature you want your water heated.
Packed with features, this little applaince will look great in your
kitchen and is only $50 (plus delivery) and comes with a two year warranty.
Currenty available on pre-order – be among the first to have an Avancer
Stainless Steel Electric Kettle Deluxe in your kitchen.
Features of
the Avancer Stainless Steel Electric Kettle include:
1.7L Coloured (Black)
Stainless Steel Electric Kettle
Programmable
temperature control (40° - 100° C)
Touch controlled glass
base
Quiet Boil ring from
Strix
Removable and washable
scale filter
Cord storage
Concealed
element from Strix
360 degree cordless
base
Overheat protection
Power: 2200W
Price:
RRP: Normally $100.00 - Currently
available on pre-order for $50.00 including a TWO year warranty and FREE
delivery – delivery at the end of June.
For more information visit: http://www.avancer.com.au/stainless-steel-electric-kettle-deluxe-1.7l.html
About Avancer
Avancer Home Appliances is
a manufacturer, wholesaler and online retailer all in one.
We offer with the highest
quality products, Australia's best prices and superior customer service
We use an efficient
business model allowing us to ship directly from the factory to our warehouse
ensuring that we can offer you the lowest possible price. Our direct order
system means Avancer products are the Best Value in
Australia and the Right
Choice.
Australian owned and operated, we offer the confidence of easy access,
same time zone and a standard 12 month warranty on all products.
All Avancer products are available online: www.avancer.com.au
ENDS
For Further
Media Information Contact:
Gabbi
Lorenzetti
gabbi@bradfordpr.com.au
0419 810
508Hisense Australia and Pandora Internet Radio Announce Partnership2013-05-27T23:34:39Zhisense-australia-and-pandora-internet-radio-announce-partnershipMELBOURNE, Australia – May 28, 2013 –Hisense
Australia and Pandora Internet Radio announce partnership to bring Pandora to Hisense’s 2013 Internet
devices. Pandora users will soon be able
to access the internet radio service initially through Hisense Smart TVs and
later in the year through a wider range of Hisense devices.
Pandora will be available as a Smart TV software
upgrade, where users can create up to 100 personalised radio stations based on
their favourite music by entering either an artist, song or genre. Pandora will
then stream music based on this, then users further refine their stations
utilising the “thumbs up” and “thumbs down” options for each song. Existing Pandora users will be able to access
stations they’ve already set-up.
"With Pandora Internet radio being recently
introduced to Australia and with over 200 million registered users worldwide,
it was a no-brainer to provide this great music service to our Australian
customers," said Andre Iannuzzi head of marketing, Hisense Australia.
"Smart TVs are just the beginning. Hisense Australia will continue to add value
to its entire line of Internet ready products this year."
Jane Huxley, Managing Director of
Pandora A/NZ said, “There is a great fit between the passive listening mode
that Pandora users enjoy, and the devices used in the living room and beyond that
Hisense is announcing today. Pandora is really becoming a soundtrack to the
lives of many Australians as they go about their normal day – in their homes,
their cars and on the go. The partnership between Pandora and Hisense will make
it easier for people to listen to music they love on the devices in their home”
About
Hisense Australia Pty Ltd
Hisense is a global television and refrigeration
manufacturer active in more than 130 countries worldwide. More than 40 million
people buy and enjoy Hisense products globally every year. Since arriving in
Australia in 2006, Hisense has grown to be one of the fastest emerging TV and
Home Appliance brands in Australia, distributed through more than 1,000 leading
retail stores nationally. Established in 2006, Hisense Australia Pty Ltd is an
Australian based subsidiary of Hisense Company Ltd.
Hisense televisions and home appliances are
available at Australia’s leading national electronics retailers including JB
Hi-Fi, Harvey Norman, The Good Guys and BSR.
Find Hisense Australia at the following social
media sites:
Twitter:www.twitter.com/Hisense_Aust
Facebook:www.facebook.com/HisenseAU
Instagram:www.instagram.com/HisenseAU
Pinterest:www.pinterest.com/HisenseAU
About Pandora Pandora (NYSE: P) gives people music and comedy they love
anytime, anywhere, through connected devices. Personalised stations launch
instantly with the input of a single "seed" - a favourite artist,
song or genre. The Music Genome Project®, a deeply detailed hand-built musical
taxonomy, powers the personalisation of Pandora® internet radio by using
musicological "DNA" and constant listener feedback to craft
personalised stations from a growing collection of hundreds of thousands of
recordings. Tens of millions of people turn on Pandora every month to hear
music they love. www.pandora.com
@pandoraAUS
Oracle Digital Welcomes Next Penguin Update2013-05-27T05:50:09Zoracle-digital-welcomes-next-penguin-updatePerth, WA, May 27, 2013 - Recently, Google's head of search spam, Matt Cutts, released a video announcement that came as no surprise to many SEO firms and webmasters. The video, released on his company blog, announced a fourth Penguin update, which is known at Google as “Penguin 2.0.”Google has been changing its algorithm on a regular basis, trying to ensure quality search results for their customers. Ever since their first Panda update in February of 2011, Google has been on a mission, with mixed success, to keep low-quality, “thin” sites and pages off of the front page.The first Penguin update was put into effect on April 24th 2012, and announced as “Penguin 1.0” on April 26th. Penguin 1.1 was released on May 25th, and 1.2 would be released on October 5th of the same year. Though Penguin supposedly affected only 3.5% of search engine results, anecdotal “evidence” suggests that a lot of websites were affected, including some legitimate ones that were seen as collateral damage.All of the updates have been designed to penalise any website that appeared to be manipulating Google's search engine to produce artificially high results. According to Matt Cutts, Penguin 2.0 is designed with roughly the same goal, but with better technology.On his video, Cutts said that webmasters whose goal was to make high quality websites with a lot of information that encourages visitors to bookmark the sites and share them on social media would be “in alignment” with Google and the new Penguin update goals.Cutts would mention “advertorials” and link spammers as two main categories of websites that would be penalised. Indeed, Cutts mentioned “black hat spammers” more than once in his video; this would indicate that Google has found a more accurate way to target webmasters who are using black hat techniques.As positives that would be rewarded by the updates, he mentioned that those who were unfairly damaged by the Panda updates may find some relief. Cutts also mentioned that Google has developed a method for finding true authority sites within certain market segments, and that newly-found authority sites would receive a “boost” in the search engine rankings.James Corby, Business Development Director for Perth SEO firm Oracle Digital, is optimistic about the latest Penguin update: “We see this as great news for honest businesses who don't take shortcuts. We have provided solid, honest SEO with no shortcuts, no black hat techniques, and no manipulation of Google since before the Panda updates; these changes have actually benefited our customers. Panda and Penguin have made a lot of spammy sites disappear from the first few pages of Google.”Corby continued, “Google is forcing people to be honest. They have stopped rewarding people for gaming their system. Now, the only way for a website to appear on page one of Google is to provide their customers with what they are searching for in the first place: solid information. This has upset a lot of people who were thriving by taking shortcuts, but it is going to make people who want to do things right very, very happy.”Corby concluded, “Ultimately, the good guys win and the bad guys lose. We can live with that, and so can our clients.”Oracle Digital is an SEO firm in Perth. They provide digital marketing and SEO services in Perth and across Australia. To learn more about how to thrive in a world of Panda and Penguin updates, call 1300 899 851 or check out their website:http://www.oracledigital.com.au/Grundfos MAGNA3 Circulator Pump Captures Danish Design Award2013-05-27T01:05:52Zgrundfos-magna3-circulator-pump-captures-danish-design-awardPerth, WA, May 27, 2013 - For years, heating, cooling, and air conditioning systems have been well known for their excessive power consumption. Air conditioning and cooling in particular consume a lot of power and cost consumers a lot of money. Until the MAGNA3 series was introduced for 2012, there hadn't been much evolution in the category of water circulator pumps.If the comments of the jury at the Danish Design Awards at the Danish Design Centre in Copenhagen are any indication, though, the circulator pump industry has seen its first serious evolution in years. The MAGNA3 series was voted the Danish Design Award in the business-to-business, Industrial Design division.Grundfos executives and employees are proud of the award, but even more proud of the feedback they got from the jury. The jury referred to the MAGNA3 line as “designed to (determine) efficiency and output figures, which are (unprecedented).” They would go on to refer to the pump as proof that Grundfos “translates their focus on innovation, sustainability, and design into action.”Peter Røpke, who is the Group Executive Vice President of Grundfos, was pleased with the award, but more pleased with the feedback of the jury, especially when it called the MAGNA3 a “very concrete contribution” to the field of energy reduction in the pump industry. Røpke deflected praise, and passed it on to his employees, saying that he wanted to “send a big thanks” to everyone who contributed to the effort.Røpke feels that the award has both intrinsic and extrinsic rewards. Intrinsically, the award helps to motivate the staff by providing recognition as a reward for all of their hard work. He feels that the award will help the staff in its efforts to further the evolution of pump design in the future.Extrinsically, the award provides publicity for the company, and helps its already-sterling reputation within the industry and among potential customers. In addition, it serves as proof that Grundfos is “walking its talk” in terms of corporate mission, vision, and values. Røpke has stated on many occasions that Grundfos' mission is to “raise the bar” industry wide, and to constantly evolve the field of performance and design.The MAGNA3 series consists of pumps of all sizes, from the smallest to the largest, that are connected to a communication device that allows users to change the settings from outside of the pump assembly. These settings can be manually changed with a smartphone or similar device.For those who want the benefits of flexible settings without the constant monitoring, the MAGNA3 series is equipped with AUTOADAPT. AUTOADAPT does exactly what it sounds like; it automatically adapts the pump settings to ensure maximum performance with minimum energy consumption.AUTOADAPT can be used straight out of the box as a default setting. After it is turned on, it analyses exactly what is needed, and adjusts settings accordingly. As the demands change, the settings are changed automatically.The MAGNA3 is virtually maintenance-free; once it is installed, the user can “set it and forget it.”Mike Hurlbatt, owner of Pump Solutions Australasia, is happy for Grundfos: “We are very happy for Grundfos, but we aren't surprised that they are winning design awards. Grundfos is responsible for a lot of advances in the industry, but the MAGNA3 line might turn out to be the biggest yet.”Pump Solutions Australasia imports and distributes virtually all kinds of water pumps from its Perth location, including Grundfos pumps. For more information, call 1300 922 973 or visit their website: http://www.pumpsolutions.com.au/.Want to grow your business and sell online, but don’t know where to start?2013-05-26T23:46:26Zwant-to-grow-your-business-and-sell-online-but-don-t-know-where-to-startWhat’s the secret to how you can grow your business,
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Did you know Australians spent
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The two principal partners are work-at-home mums; Natrice
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Marli&Mo is raising awareness of their steadily growing
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Website: www.marliandmo.com.au / For additional information, or interviews
please contact: Natrice Grosvenor, Founding Partner natrice@marliandmo.com.au/
0418 602 404
Perth Marathon Causes Increased Demand for Customised Uniforms2013-05-23T01:04:25Zperth-marathon-causes-increased-demand-for-customised-uniformsPerth, WA, May 23, 2013 - On Sunday, 16th June, the West Australian Marathon Club (WAMC) will hold the Perth Marathon at the Burswood Water Sports Centre. The marathon will start at the headquarters of the WMAC, outside of the Burswood Water Sports Centre, where it will wind through a picturesque riverside course, through East Perth, South Perth, to Canning Bridge, to Troy Park, and back to the beginning.The first Perth Marathon was in 1979, and has been contested every year since then. It now includes a Relay Marathon, a Kids Marathon, the Masters Athletics WA Marathon Championship, and the WA State Marathon Championship. This year, the Perth Marathon will award prize money totalling $8,000.JP Promotions, which offers promotional products, corporate clothing, workwear, and uniforms in Perth, are currently taking orders for customised race uniforms and singlets for the Perth events. Their singlets are available in many styles, as are tops and bottoms for tracksuits.JP Promotions offers screen printing and embroidery to customise race uniforms with company names and logos. All tops can be screen printed or embroidered on either side of the chest, or on the back. JP Promotions is still taking orders for the Perth Marathon and associated events, but they do recommend ordering now, to ensure that the uniforms arrive in time for the race.In the past, JP Promotions have outfitted numerous local companies, large and small, with corporate athletic clothing. Because the Perth Marathon also has the Perth Relay, in which four runners are allowed to run as a team, many companies and corporations sponsor relay teams. Many also sponsor teams of runners who all run the entire marathon. In addition, many individuals and small clubs also order customised uniforms.According to Jarrod Wojtowicz, Director of JP Promotions, companies and clubs that sponsor runners create a unique camaraderie among the runners: “Every year, we outfit hundreds of runners and triathletes in the various local events. Most of these are sponsored by their workplaces. In almost every case, those ordering the uniforms comment about how the runners are looking forward to them, and how the runners seem to share a special bond that only exists between athletes.”Wojtowicz continued, “We have seen it over and over again. The camaraderie and pride that the runners take in representing their companies in athletic events always spills over into the workplace. Employees who represent their companies in off-site activities, especially athletic ones, seem to be more proud of where they work, and care more about how well their company does.”Wojtowicz added, “In addition, the runners and triathletes are all in better shape than most of their fellow employees, and they seem to be more efficient, more alert, and take less sick days than those who don't get regular exercise. Another benefit from sponsoring runners in customised uniforms is the billboard effect. Employees tend to wear the uniforms when they practise, and if they all meet somewhere and practise together, they wear the uniforms to and from the practise site. Many will stop off for light shopping on the way home, while still wearing the uniforms. This provides hundreds of advertising impressions.”Wojtowicz concluded, “Sponsoring runners with customised company logo uniforms promotes pride in the workplace, gets employees in better shape, and provides thousands of advertising impressions. Everybody wins.”JP Promotions provides workwear, corporate wear, and uniforms in Perth and surrounding areas. For more information, please call 08 9248 6300 or visit their website: http://jppromotions.com.au/Just-Released Study Proves that Promotional Products Still Work2013-05-20T04:32:52Zjust-released-study-proves-that-promotional-products-still-workMay 20, 2013, Perth, Western Australia - Recently, the Promotional Products Association International (PPAI) released a study conducted in November of 2012. It was conducted at an international airport in New York, and asked random travellers if they had received promotional items within the last 12 months. 70% of them said yes, and were invited to answer a 22-question survey, in which answers were entered into a tablet computer.PPAI had conducted studies in 1991, 1999, and 2004. Those studies, along with two from major US universities, have been quoted numerous times by numerous people in the promotional products industry. However, the current era is one in which the Internet has changed how everyone does business, and there wasn't a current study.Consequently, many business owners were beginning to doubt whether promotional products were still as effective in this era as they were previously. According to the survey, the answer is a resounding “yes.”The numbers in the current study were almost identical to numbers in previous studies. Almost every study ever done about promotional products has produced the same conclusions as the others, and has had numbers within traditional margins for error when compared to the others. In other words, virtually every study ever done on promotional products has produced the same results.The recent study was broken into two main parts: recall of promotional products and usage of promotional products. The numbers led to the conclusion that promotional products are as effective as they were 21 years ago, and that they provide the highest amount of ad impressions compared to money spent.Seventy percent of the travellers had a promotional product in their possession. 70% of those said they had at least two in their possession. 88% remembered the name of the company who gave them the gift, compared to 71% who remembered the name of even one company who advertised in a magazine they had read the previous week.Eighty percent said they have multiple promotional products, some as many as ten. Items were kept more often for being useful than any other reason. Pens, computer products, health products, and safety products were the most common categories. Respondents also kept leisure products, travel accessories, and sporting goods, but only if they thought the products were attractive.The products that were used most often, which would make them the most effective at producing advertising impressions, were computer products, electronic accessories, planners, and calendars.Scott Eaton, Owner of Imagepak Marketing, has offered promotional products to the Perth area for many years, and was not the least bit surprised by the results of the survey: “While a lot of people were concerned that promotional products were no longer as effective, I knew that they were as effective as ever. My oldest clients are still ordering promotional gifts, still giving them away, and still as happy with them as they were twenty years ago.”Eaton continued, “While the Internet may have changed the way we do business, it hasn't changed the fact that we are all human beings, and that basic human kindness never gets old. When a company gives away a promotional gift, it immediately produces a feeling of gratitude in the person that received the gift.”Eaton concluded, “The numbers don't lie; promotional products still work as well as they ever did.”Imagepak Marketing is a supplier of promotional products and gifts in Perth and outlying areas. Call 08 92444 111 today or visit their website: http://www.imagepak.com.au/Hasty Decisions Costing First Home Buyers up to $89,0002013-05-17T02:10:55Zhasty-decisions-costing-first-home-buyers-up-to-89-000Rockingham, WA, May 17, 2013 - In the past year, Baldivis has become known as a haven for first home buyers. The combination of pent-up demand, a recovering WA economy, low interest rates, and reasonably-priced housing in Baldivis has combined to produce a market that is conducive to young buyers seeking their first homes.However, many first home buyers are paying as much as $89,000 extra over the life of their home loans, because they are not doing their due diligence. Buyers who struggle to save for a down payment find themselves putting down minimum deposits as low as 3% on their homes. According to industry estimates, as many as 33% of first home buyers are making minimum deposits on their homes.When a buyer makes a deposit below 20%, lenders not only add a host of upfront fees, but also charge more interest for their loans. Using average industry numbers, if two buyers purchase homes for $320,000, and one deposits $80,000 while the other deposits only $40,000, the borrower who made the smaller of the two deposits ends up paying a total of $89,935.75 more over the lifetime of their loan than the buyer who made the larger deposit.According to a recent blog post, The Mortgage Gallery Rockingham says that buyers should be wary of these costs, and recommends four strategies for first home buyers to lessen their debt burden by eliminating a portion of the upfront costs.Their first recommendation is to do due diligence on their respective state's grants for first home buyers. In WA, each first home buyer gets a one time grant totalling $7,000. These grants vary from state to state, with the N. T. offering a $25,000 grant for all homes except established homes in urban areas.For many first home buyers, it makes sense to find a guarantor. This is usually a relative who has enough equity in their house to put it up as collateral. This can eliminate a lot of the upfront costs that lenders add in to accounts with less than sterling credit and insufficient deposits.It is also important for first home buyers to make sure that their credit reports are clean and their credit ratings are as high as possible. When a loan doesn't fit a lender's ideal recommendations, they add a lot of upfront costs. For example, when buying a $400,000 house in NSW, with a deposit of $40,000, an extra $25,337 would be tacked on to the cost of the loan.According to Justin Smith, Principal of The Mortgage Gallery Rockingham, it is extremely important for anyone seeking a first home loan to do their due diligence. According to Smith, “In today's climate, especially for a first home buyer, it is important to shop around and find the best terms for your loan.”Smith continued, “The easiest way to shop around is to hire an experienced mortgage broker and let them shop around for you. Experienced mortgage brokers know which lenders are more friendly to which situations, and have access to many lenders from their desktops. Instead of driving around to a bunch of banks and loan companies, all you have to do is have your broker find the best deal for you.”Smith concluded, “Always hire a professional mortgage broker. You will save time, effort, and money.”The Mortgage Gallery Rockingham brokers home loans in Baldivis, Rockingham, Kwinana, and surrounding areas. For more information, call (08) 9527 1800 or visit their website: http://www.themortgagegalleryrockingham.com.au/