The PRWIRE Press Releases http:// 2013-05-23T23:45:00Z Imperva wins ‘Gatekeeper' Secure Computing Award for SecureSphere Platform at AusCERT 2013 2013-05-23T23:45:00Z imperva-wins-gatekeeper-secure-computing-award-for-securesphere-platform-at-auscert-2013 MEDIA RELEASE IMPERVA WINS ‘GATEKEEPER' SECURE COMPUTING AWARD FOR SECURESPHERE PLATFORM AT AUSCERT 2013 AUSCERT, Gold Coast, Aust. 24 May 2013 - Imperva, Inc. (NYSE: IMPV), a pioneer and leader of a new category of business security solutions for critical applications and high-value business data in the data centre, announces its 'Gatekeeper' Secure Computing award at AusCERT 2013. Imperva SecureSphere was recognised by an independent panel of judges as 'the solution that best controlled access to information and provided logging, tracking and remediation in the event of misadventure'.This is the second win from Secure Computing Awards for Imperva SecureSphere within three years. Imperva SecureSphere was previously awarded ‘Product or Service of the Year’ at AusCERT in 2011.For Stree Naidu, Vice President, Asia Pacific and Japan, the win is confirmation of why SecureSphere protects data centres so effectively: "Our holistic approach to data centre security with Imperva SecureSphere is not only being recognised by our customer base, but also by our industry peers. We are once again delighted to have our flagship solution acknowledged as the best in class."He continued: “We also again congratulate all of the nominees and winners of the respective award categories.”Imperva SecureSphere provides a comprehensive data centre security suite with Web Application, Database, File and SharePoint Protection capabilities. This suite addresses data protection with the breadth and depth required to address today’s advanced attacks. /EndsFor more information please visit http://www.imperva.com. About ImpervaImperva is a pioneer and leader of a new category of business security solutions for critical applications and high-value data in the data center. Imperva's award-winning solutions protect against data theft, insider abuse, and fraud while streamlining regulatory compliance by monitoring and controlling data usage and business transactions across the data center, from storage in a database or on a file server to consumption through applications. With over 2,400 end-user customers in more than 60 countries and thousands of organizations protected through cloud-based deployments, securing your business with Imperva puts you in the company of the world's leading organizations. For more information, visit www.imperva.com, follow us on Twitter or visit our blog. ### © 2013 Imperva, Inc. All rights reserved. Imperva, the Imperva logo and SecureSphere are trademarks of Imperva, Inc. All other brand, service or product names are trademarks of their respective companies or owners. Hitachi Data Systems Unveils Industry’s First Integrated File Sync and Share for the Enterprise 2013-05-22T00:13:00Z hitachi-data-systems-unveils-industry-s-first-integrated-file-sync-and-share-for-the-enterprise SYDNEY — May 21, 2013 — Hitachi Data Systems Corporation (HDS), a wholly owned subsidiary of Hitachi, Ltd. (TSE: 6501), today unveiled new solutions that allow enterprises to adopt cloud computing more readily, enable their mobile workforce more securely and reliably, and provide a better IT experience to their end users. The Hitachi Data Systems family of cloud services and solutions offer new options to help manage the multiple demands of IT. These demands include explosive growth of unstructured data, user expectations to access information from anywhere, and the requirement to ensure security, simplicity and protection of all data wherever it lives. With today’s new HDS offerings, customers can achieve the cost and flexibility benefits of the cloud by reducing capex and opex: Hitachi Content Platform Anywhere: The industry’s first integrated file sync and share solution that is built, sold and supported for the enterprise entirely by a single vendor. It brings secure mobility to the enterprise – it lets users access data and collaborate on any device, from any location at any time and easily share files. And IT keeps the data within its control, security and compliance practices, unlike consumer-grade file sharing services which have struggled to gain the confidence of enterprise IT groups. HCP Anywhere is built expressly for the enterprise and jumps ahead of industry alternatives in ease of implementation and control of important, but rarely discussed issues of encryption, key ownership and terms of service. New version of Hitachi Content Platform (HCP): One seamless cloud storage platform for data protection, enterprise mobility and content cloud, it features the most advanced metadata management in the market and sets a foundation for big data and analytics. “Though consumer file sync and share options have been available for some time, options for the enterprise are still emerging,” said Terri McClure, senior analyst, ESG. “With this new cloud package, HDS is leveraging its enterprise solution provider strengths at the core and has done a nice job providing a consumer-like experience at the edge. Its new HCP Anywhere application and platform should be particularly appealing to security-conscious end users who need to lock down access to business data and leverage additional cloud capabilities and support to satisfy end user requirements for data access across multiple devices. HDS already has a reputation of trust with this customer base and the economics for its file sync and share are very compelling. With all the back-end integration, self-service and controls HDS offers today and plans to add, HDS appears to be bringing a serious enterprise sync and share solution to market.” “Our unique approach to cloud allows our customers to choose the best possible solutions to address their needs, at their own pace, and in a way that makes sense for their business,” said Adrian De Luca, Chief Technology Officer, Australia and New Zealand at Hitachi Data Systems. “Our cloud portfolio does more than just solve the challenges customers face today – it sets them up for what is coming next. Trends like big data, bring your own device, next-generation file services, secure clouds, distributed IT, and metadata-driven automation, management and analytics are quickly becoming pervasive. The products and services we are announcing today allow enterprise organisations to use cloud and file sharing in ways that were never before possible. It is with these new offerings that customers can further innovate with information as the IT industry continues to evolve.” HDS delivers secure, flexible, scalable and easy-to-manage private, hybrid and public cloud infrastructures that enable businesses to lower total cost of ownership, meet service level agreements, and improve operational efficiency. At the heart of HDS cloud solutions are a set of proven, cloud-enabled platforms that support the unified, virtualised and distributed environments common in organisations today. Together, HDS cloud solutions based on HCP enable organizations to experience some of these benefits: ‐ Reduce TCO by 60%.‐ Reduce space needed for backups by 30%.‐ Create a 2 year deferral on new storage purchases.‐ Enable 5 times more terabytes managed per administrator. Customer and Partner Supporting QuotesGarvan Institute of Medical Research: “At the Garvan Institute we focus on understanding the role of genes as well as molecular and cellular processes in health and disease. Secure collaboration on large data sets is critical for developing future cures. We’re excited to explore the productivity and innovation benefits that HCP Anywhere can bring to our researchers by extending our information infrastructure directly to mobile devices such as laptops, tablets and even smart phones to deliver pioneering research into some of the most widespread diseases affecting our society today.” - Dr Warren Kaplan, Bioinformatics specialist, Centre for Clinical GenomicsASG: “In the next five years there will be two types of CIOs – those who have embraced content management solutions and implemented them today and those who are looking for a new job. The sound of a successful content management solution with Hitachi Content Platform is silence. The sound of not using HCP or another content management solution is that of a backup tape breaking. HCP Anywhere will drive the adoption of archive solutions as it is the cumulative effect of users’ habits that drive data management. HCP will be the logical storage solution for the influx of human-created data.” – Dustin Smith, regional CTOKremsmüller Industrieanlagenbau KG: “HCP has always been extremely reliable, with first class backup, replication, performance and availability. The new metadata capabilities in HCP will help us better manage file data overall, give us some built in query capabilities for day-to-day use, and prepare us for more advanced analytics down the road.” – Erich Zeindlhofer, IT manager Ajilon Wins West Australian DotAG Contract 2013-05-21T02:26:00Z ajilon-wins-west-australian-dotag-contract MEDIA RELEASE Ajilon Wins WA Government Contract Secures five year contract worth up to $33m 21 May 2013: Ajilon has been the awarded the contract to provide Applications Systems Support and Project Services to the Western Australian Department of the Attorney General (DotAG). This five year contract builds on Ajilon’s growing presence in the law enforcement and justice services arena. Ajilon has a strong history with DotAG, deriving from its success in securing the previous five year contract to support DotAG’s Application Systems and its Project Services contracts. This is strongly complemented by a similar arrangement Ajilon has with DotAG’s partner agency, WA Police. Murray Rosa, General Manager of the Government & Utilities practice at Ajilon, welcomed the win as the company begins to extend its Law Enforcement and Justice Practice across Australia. "We have enjoyed a strong and successful partnership with the Department of the Attorney General here in WA over the last five years; working with them to deliver projects that have delivered substantial benefits. It was pleasing that Ajilon’s tender submission was successful again. We look forward to delivering even more over the next five years.” About Ajilon:Ajilon is one of Australia’s largest resourcing, business and technology consulting firms with over 1300 consultants nationally. Ajilon recently introduced Law Enforcement & Justice as a specialised offering, leveraging ongoing work in the sector and its extensive specialised workforce. This solution offering aims to assist agencies save cost and time and achieve greater integration with partner agencies. For more information on the Law enforcement and Justice Supply chain offering, please visit www.ajilon.com.au. -ENDS- Note to editor: Murray Rosa, General Manager, Government & Utilities and Charandeep Chhabra, National Director Law Enforcement & Justice, Ajilon is available for comment. Media Enquiries: Louise Nealon/Sue Martin, CallidusPR: (02) 9283 4114/ 0403 569 177, louise@calliduspr.com/sue@calliduspr.com. Neolane brings Conversational Marketing to Australia 2013-05-16T22:31:40Z neolane-brings-conversational-marketing-to-australia Sydney, NSW  -- 17 May 2013 -- Neolane, the international conversational marketing technology provider, officially opened its Australian office last night and gave away a trip to Paris as part of celebrations. Australian marketers now have access to Neolane’s award-winning, cloud-based conversational platform with local infrastructure, local support and the same cross-channel capabilities that has seen Neolane rocket to over 400 clients, US$58M in revenue and 40 percent year on year growth over just eleven years. Royal Automobile Association of South Australia Direct Marketing Coordinator, Michelle Kalsan, was especially glad of Neolane’s entry to the Australian market, winning a trip to Paris to rub shoulders with Neolane clients at the Neolane Evolution Event under the Glass Pyramid at the Louvre Museum in Paris.  ‘This is a great opportunity to learn how brands like L’Occitane,  Allianz, Accor and Barnes & Noble are building connections with customers,’ said Kalsan. ‘I imagine Paris in spring won’t be too bad either!’ Speaking at the Australian launch, Benoit Gourdon, Neolane Co-Founder, reflected on the exponential growth of digital marketing and the need for marketers to create deeper connections with customers and prospects. ‘With the explosion of communication channels and consumers expecting a consistent brand experience regardless of channel, marketers need their technology partners to help them create more intelligent, more agile customer conversations. Neolane’s marketing technology seamlessly links all channels into a single, personalised brand conversation stream for each customer,’ said Benoit Gourdon. Neolane recently added new features to enable brands to exploit new marketing opportunities such as: SoLoMo: Driving higher levels of cross-channel engagement, Neolane Mobile App Channel allows organisations to facilitate one-to-one personalised messages and offers in mobile push notifications and in-app content.  Facebook’s Open Graph: Neolane Social Marketing now allows marketers to take advantage of Facebook’s Open Graph to obtain real-time consumer information and integrate it directly into their marketing database. This provides marketers greater insight into customer interests, allowing them to provide more personalised experiences across the full range of marketing channels.Big Data: With the enhanced version of Neolane Marketing Analytics, marketers can now gain an even better understanding of their customers’ behaviours across channels. This enables them to execute fine-tuned marketing actions based on this knowledge and monitor the efficiency of marketing campaigns.Real-Time Marketing: Neolane Interaction, the company’s application for fusing inbound and outbound offers, now allows marketers to interact with anonymous prospects online who are not in their database and to dynamically generate real-time tailored offers with unprecedented scalability and performance.The Neolane Australian office is located at 100 Walker Street, North Sydney, 2060. ENDS  Photography of the launch and the Paris trip winner in available at http://www.lucidity.com.au/neolane-photography/ About Neolane Neolane provides the only conversational marketing technology that empowers organizations to build and sustain one-to-one lifetime dialogues, dramatically increasing revenue and marketing efficiency. Born digital, with best-in-class email and inbound-outbound channel fusion capabilities architected into a single code-based platform, marketers achieve results in record time. Neolane is easy to use for both power and casual users, but powerful enough to drive the most sophisticated marketing strategies. Future proof, Neolane has a track record of enabling its customers to adapt to new customer engagement challenges and exploit opportunities more quickly than their competition. Neolane is used by more than 400 of the world’s leading companies including Alcatel Lucent, barnesandnoble.com, Sears Canada, Sephora Europe and Sony Music. Visit www.neolane.com and read our blog The Cross-Channel Conversation.   Zeemo To Carve Brand New Website For Super Groups 2013-05-15T06:51:13Z zeemo-to-carve-brand-new-website-for-super-groups Super Groups are a heavy machinery company that has been in operation since 1988 and specializes in rentals, as well as new and used sales. For the last 20 years or so, the company has been known as the Victorian Kubota Construction dealer and they have many satisfied customers under their belt. Some of the heavy machinery that Super Groups deals with includes: mini excavators, auger drive units, hydraulic hammers, articulated wheel loaders, plant trailers and alloy loading ramps. The team also maintains a network of service vans and a large inventory of spare parts, allowing them to support most machines. After coming to the realization that their website was a little on the old and out of date side, the Super Groups team decided to contact web design company Zeemo in their search for a new look. Because they have added so many pieces of heavy machinery to their repertoire over the years, it was becoming increasingly important for the website to make these machines easy to find. The Super Groups team also realized that, if they wanted to compete with the flashy sites of their competitors, something needed to change and they needed to update their look before it was too late. The creative web design team at Zeemo are eager to begin work on the new look Super Groups website and have many great ideas about how their wide range of products can be presented. Because the company are still known as the Victorian dealer of Kubota products, it is likely that they will stick with orange (the colour of Kubota) as their accent colour. The website’s current colour scheme of black, white, grey and orange actually works quite well together, so the plan at the moment is to just use them a little better. The product catalogue for rental, used and brand new products will also undergo a complete overhaul. Zeemo is a web design company that has been in operation since 2002 and specializes in the provision of a range of web-based services. They have worked with a number of clients across Australia and are actually the preferred design company for AXA, a renowned financial planner. Some of the services that the Zeemo team is able to provide include: graphic design, mobile web design, search engine optimisation (SEO), content writing, photography and mobile application development. The team is made up of a number of experienced professionals who are committed to providing a unique and successful experience. YourCarLog.com launched in Australia 2013-05-13T00:50:50Z yourcarlog-com-launched-in-australia YourCarLog, the simplest and  most  effective way to keep a car log for FBT or reimbursement purposes, has today been launched in Australia online at www.yourcarlog.com by Sydney-based start-up Positive (Gamma) Technologies. YourCarLog Founder and Positive (Gamma) Technologies CEO Ben Caplan said the technology behind the service is a world first. “YourCarLog brings together several aspects of commonly used technologies and marries them to produce an automated logbook solution that is extremely simple and cost effective,” Mr Caplan said. Caplan said the need for a simple car logging solution has been a requirement of corporates and SME’s for years as businesses wanted to find an easier way to maintain the data, reduce FBT liability and to free up valuable employee time. “Many of us have laboured and begrudgingly filled in a manual log book for our car expenses or tax requirements, and even large fleet operators believe they only get between 60 to 70 percent compliance. A painful compliance requirement can be simplified by using every day systems,” Mr Caplan said. “And even when the log books are completed properly, it still requires manual data entry from the book to an accounting or finance system. This creates significant double handling by adding an extra layer of expense, which in today’s business world is simply ineffecient.” YourCarLog produces Car Usage reports that can be used for Australian tax purposes and expense reimbursement. A user only requires an electronic diary, such as Microsoft Outlook, gCal or iCal to log the destination of each meeting. YourCarLog calculates the kilometres travelled to produce the required reporting and will assist in identifying the difference between personal versus business related trips at the click of a mouse. “YourCarLog can save large companies with fleets and small business owners, hours of unnecessary paperwork, improved accuracy and transparency, whilst  increasing productivity. YourCarLog is the missing link in this once complex compliance requirement. The system works on the users existing platforms – no hardware to buy or software to install,” Mr Caplan said. Subscriptions start from as little as $18 per month and reports are securely stored for five years. Enterprise solutions can be customised to meet business requirements. _________________________________________________________________________ For all media enquiries please contact:   Ben Caplan CEO, Positive (Gamma) Technologies M: 0419 277 747 E: ben_caplan@positivegamma.com.au   Julian Khursigara COO, Positive (Gamma) Technologies M: 0418 679 283E: julian_khursigara@positivegamma.com.au Rimtech Software rebrands to Foresiight following mCommerce development 2013-05-07T03:49:09Z rimtech-software-rebrands-to-foresiight-following-mcommerce-development Brisbane, Australia, 7 May 2013 – Rimtech Software, a leading provider of retail software, today announced it has rebranded to ‘Foresiight’ to better reflect its broader offering and strategic direction, as a result of its move into the development of ground-breaking mCommerce technology, Sniip. “Foresiight is a software development company focused on the needs of Australia’s ever-changing retail sector,” said Manny Gill, CEO, Foresiight. “We have always been focused on developing state-of-the-art solutions that truly improve business process management, and aim to create a unique customer experience, utilising all of the advances in technology as they become available. “Our evolution as a business over more than 20 years has culminated in our development of the Sniip technology, as our traditional bricks and mortar retail clients are now embracing an omni-channel strategy. “Sniip is the first true ‘clicks and mortar’ experience – where traditional mediums meet the online world, creating ‘reach’ both in-store and out-of-store.” The most recent advancement in technology complements Foresiight’s existing retail-specific software, and follows the consumer trend that 90 percent of mobile phone users are forecast to own a smartphone as their primary device by 2015. “We have recognised the need to meet the rapidly growing consumer appetite for using mobile devices to do almost everything – from basic web browsing and social media to retail shopping and paying bills,” said Mr Gill. “We have developed this technology so that retailers can now engage their customers anywhere, anytime through their mobile device.” Development of the Sniip mobile application is in its final stages and is on schedule to be launched in August. “Foresiight, along with the names of its core product line, is spelled with two ‘i’s. This is not a mistake – the ‘i’s represent the theme that runs through our entire business – information innovation. We are not just committed to the pursuit of developing robust, fit-for-purpose business software, but to the innovation needed to make the application of information technology truly relevant and adaptive to the modern world,” explained Mr Gill. Foresiight has three separate parts to its business – mCommerce, general retail solutions and business software for pharmacy. Head Office Relocation in Brisbane The new Forsiight office is now located at: 31 Navigator Place, Hendra QLD 4011 Ph: 1800 061 670 2103 the age of the customer 2013-05-03T22:37:56Z 2103-the-age-of-the-customer Great work wins business, a great relationship keeps it. Customer centric is the backbone of MacInnis marketing. Being customer centric is centring on the needs and wants of your customer. Focusing on understanding their problems, concerns and wants, not yours! Customer centric marketing is the result of building a solid a relationship built on listening not forcing, manipulating someone to buy.In January 2013, Forrester published 2013 B2B CMO Imperatives – Driving Growth With Customer Insights, Marketing Automation, and Content Marketing by Sheryl Waksman-Pattek. The report states that we are in the “Age of the Customer” in which 60% of B2B buying decisions are made before buyers engage with a vendor’s sales team. Buyers are online, they are using mobile devices at all hours of the day and they want relevant content that helps them select products and services that meet their needs.The report had a couple of key recommendations:“Map the buyer’s journey and embed personas in their 2013 marketing plans. Business buyer personas that encapsulate buyer preferences and attitudes will help marketers move their strategies from a product feature/benefit focus to a customer value focus.”“… think of social and content as one and the same” and “map their content strategies to personas to effectively drive pipeline growth.”The report also states “creating a thriving content marketing program within B2B organizations is a journey that requires the right organization skills, a firm strategy, discipline, and ongoing management and optimization.”MyMarketingDept has a great diagram that illustrates the importance of the right message and medium.It makes sense that we need to focus more on our customers. Yet it seems so difficult for some reason.This customer centric mindset requires a us to change our lens to that of how our customers think. Some businesses are so far removed from this that it is difficult. Others feel that they know what their customers need and think but fail to ask them or test their assumptions. When you get this wrong, it can make a huge impact. When you get it right your prospect should say: ”I feel as if I already know you and want to meet you as soon as possible”. The better your alignment of your marketing and sales strategy to your ideal customers the greater chance of building a brand that your customers and employees will love.It is not surprising that the customer journey is the focus of so many leading companies. According to Gartner:89% were lost to after a negative experience86% said they would pay for a better customer experience.58% said that they would recommend companies who delivered customer experiences that were superior to others.So the customer journey is critical.It delivers:A deeper bond between you and your customersIt can deliver just the right information or insight needed at the right timeIt can provide a continual stream of amazing insights and analytics to your internal teams that  can help them learn and innovate faster than the competitionIf you don’t invest in a customer centric approach:The trust developed between a buyer and a seller can be broken easily with misalignmentInformation can be disjoined creating conflict, irrelevant and out of date informationIt can leave your organisation relying on opinions and guesses Because the touch points of a customers world is always changing, the journey is too. This is not a one off process but a continual process. This approach that I call call customer centric marketing is based on a methodology of Strategic Service Design. It is designing an engagement with your ideal customers and it is a competitive advantage. Citrix Unveils Podio Instant Messaging and Video Chat 2013-05-02T22:35:00Z citrix-unveils-podio-instant-messaging-and-video-chat For media inquiries:Ellen Sinclair, Howorth02 8281 3228 or ellen@howorth.com.au Citrix Unveils Podio Instant Messaging and Video Chat Enhanced real-time collaboration in Podio keeps teams even more connected and productive from anywhere SYDNEY, AUS. — 3rd May, 2013 —Today, Citrix announced the availability of Podio Chat, including instant messaging (available now), as well as video and audio chat, planned for release this summer. Designed for the increasingly mobile and dispersed, modern team, Podio Chat enables ad hoc conversations with the right people to flourish, whenever discussion needs to happen – so teams can respond quicker and make decisions even faster. With the addition of one-to-one and group instant messaging (IM), as well as one-to-one video and audio chat, Podio now makes it even easier for teams to instantly connect and get the context they need on projects, tasks, business processes and everyday workflow outside of an organised meeting setting. “Any effective team will tell you that the key to success is having open and accessible communications, whether it be in a physical office, face-to-face on a GoToMeeting with HDFaces session, an audio call, through live comments on Podio or via instant messaging,” said Bernardo de Albergaria, VP & GM, SaaS Products and Markets at Citrix. “Podio Chat bridges the gap between ‘real time’ and ‘my time,’ increasing the velocity of communications within Podio and making purposeful collaboration happen faster and more effectively – no more waiting for answers.”Today, Citrix Podio also became the first collaboration service of its kind to provide IM and video chat “in context,” giving more meaning to ad hoc conversations as they happen around projects, tasks and business processes. Unlike standard IM tools, Podio Chat gives teams the ability to see which contacts are online, across the entire company ecosystem, whether it be internal employees or external contractors, suppliers or partners working with a team in a Podio workspace. Teams can now ask questions, share updates or discuss a project in real time and, ultimately, work together more effectively on their tasks. Podio also gives teams the option of using Video Chat for easy, unplanned, and ad hoc 1:1 face-to-face discussions, as well as setting up regular, recurring and more planned team video conferencing using GoToMeeting with HDFaces. “The real value of IM and video chat is when it’s used in the context of the work in progress – the tasks, projects and deliverables in action that require discussion to get done,” said Tommy Ahlers, VP of social collaboration at Citrix. “With Podio Chat, teams can experience seamless, fluid workflow, where questions get answered quickly because the right people are online, available and focused on the same work at the same time. The immediacy of in-context Podio Chat dramatically improves team efficiencies, not only by providing a central hub for communication, but also by retaining the rich history of information exchanged between team members, so nothing gets lost.” “With a geographically dispersed team and many siloed projects, Podio has revolutionised the way we streamline collaboration, making information accessible and actionable, and people accountable across the entire company,” said Paul Hunt, President & Head of Strategy and Development, Graduate Consulting Group. “The new instant messaging capability coupled with the 1:1 video functionality is a great example of how Citrix listens to customer feedback and responds with new and valuable features. We’re looking forward to a much more personalised experience with the ability to create, share and communicate across this truly innovative and sophisticated platform.” Key Benefits: Get quick responses and make decisions faster by connecting your whole company and/or team. Podio chat lets team members see who’s online and available to chat – including displaying time zone information – granting immediate access to people in users’ core teams as well as coworkers across the wider organisation, helping to ease business silos and connecting dispersed teams like never before. Unify communications on Podio by enabling teams to communicate in a variety of different ways to get work done, all without email or third-party communication tools. Users can instant message one-on-one or in a group, use audio-only chat for quick discussions, hold one-to-one ad-hoc video meetings as needed, comment and “like” status messages, tasks and projects. To stop receiving IMs, users can simply close the chat pane and messages will divert to the Podio inbox.Power mobile workstyles and enable dispersed teams to chat from any iOS or Android device, anywhere, anytime, with Podio’s mobile apps for Android, iPhone and iPad. Switch between computers and mobile devices with ease, continue chat sessions on the go and never miss the chance to connect with a teammate. Retain information, discussion history and ideas while easing the pain of having “too many tools” for collaboration. Use Podio Chat instead of email and third-party chat services, save conversations, files, and decisions in one place and make use of message search to surface information you need, whenever you need it. Share files seamlessly and instantly as needed from all Podio-connected file-sharing services, including; Sharefile, Google Drive, Sugarsync, Dropbox, Box, Microsoft SkyDrive, UbuntoOne and YouSendIt. Podio’s social business platform brings collaboration and business processes together through Podio workspaces and Podio apps – more powerful, collaborative and social alternative to spreadsheets, email and software point solutions. Podio apps can be found in the Podio App Market and customised by any team using the simple drag-and-drop Podio App Builder, a unique tool that enables anyone to create custom business apps for their work – whether it’s managing sales, CRM or IT; interfacing with clients or partners; planning a conference; coordinating email marketing or receiving customer feedback. No technical skills or IT support is needed to create a Podio app – anyone can set one up in minutes. Sign up for a Podio demo here. -ENDS- Related Links● Learn more about Podio Chat● Blog: Real Work in Real Time: Podio Chat, Out Now! ● Blog: Let the Live Show Begin with Real-Time Commenting ● Blog: Make the Most of Your Meetings: Upgraded Apps & GoToMeeting Integration!● Analyst Report: Ovum Research; Enterprise 2020: Examining Citrix’s View of the Road Ahead for the Knowledge Worker● Infographic: The Business Value of Face-to-Face Conversation Follow Us Online● www.podio.com,www.citrixonline.com● Twitter:@Podio● Facebook:Podio on Facebook● Workshifting blog:http://workshifting.com About CitrixCitrix (NASDAQ:CTXS) is the cloud company that enables mobile workstyles—empowering people to work and collaborate from anywhere, securely accessing apps and data on any of the latest devices, as easily as they would in their own office. Citrix solutions help IT and service providers build clouds, leveraging virtualisation and networking technologies to deliver high-performance, elastic and cost-effective cloud services. With market-leading solutions for mobility, desktop virtualisation, cloud networking, cloud platforms, collaboration and data sharing, Citrix helps organisations of all sizes achieve the speed and agility necessary to succeed in a mobile and dynamic world. Citrix products are in use at more than 260,000 organisations and by over 100 million users globally. Annual revenue in 2012 was $2.59 billion. Learn more at www.citrix.com.au. For Citrix InvestorsThis release contains forward-looking statements which are made pursuant to the safe harbor provisions of Section 27A of the Securities Act of 1933 and of Section 21E of the Securities Exchange Act of 1934. The forward-looking statements in this release do not constitute guarantees of future performance. Those statements involve a number of factors that could cause actual results to differ materially, including risks associated with the impact of the global economy and uncertainty in the IT spending environment, revenue growth and recognition of revenue, products and services, their development and distribution, product demand and pipeline, economic and competitive factors, the Company’s key strategic relationships, acquisition and related integration risks as well as other risks detailed in the Company’s filings with the Securities and Exchange Commission. Citrix assumes no obligation to update any forward-looking information contained in this press release or with respect to the announcements described herein.The development, release, timing and combination of any features or functionality described for our products remains at our sole discretion and are subject to change without notice or consultation. The information provided is for informational purposes only and is not a commitment, promise or legal obligation to deliver any material, code or functionality and should not be relied upon in making purchasing decisions or incorporated into any contract. # # #Citrix, GoToMeeting, GoToWebinar, GoToTraining, Podio, GoToMyPC, GoToAssist, ShareFile and Citrix Receiver are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and are or may be registered in the U.S. Patent and Trademark Office and in other countries. All other trademarks and registered trademarks are property of their respective owners. New iOS App CrumbTrail Launches To Help Manage 'How You Know, Who You Know' 2013-05-02T06:47:52Z new-ios-app-crumbtrail-launches-to-help-manage-how-you-know-who-you-know CrumbTrail, an iOS app to manage ‘how you know, who you know’, launches today to make networking and contact management easier.   The app transforms the traditional phonebook from a basic directory with limited functionality and reliant on human memory into a valuable tool to manage professional and private networks, dynamically update contact information, and connect with individuals and groups.Whereas a smartphone traditionally categorises entries in alphabetical order, CrumbTrail adds valuable context to a contact such as where you met and when you met to help the user remember the reason they added the contact.From auto tagging of date/time and location to adding private notes and images, CrumbTrail ensures you always remember who you met and why you added them in your phone.Key features include:• Contact filters - Search your CrumbTrail phonebook by the date or location the contact was added, by keyword tags or categorized groups, and by your friends current address location.• Notifications Centre – Keep your contacts updated in real time. A notification is sent to CrumbTrail when a contact updates their details, adds new information, or removes information.•Contact restore – save your contacts to the CrumbTrail cloud so you never lose your contacts and the unique information for each.•Memory area – Always remember how you met someone. Each contact has a memory area where you can add private notes or images alongside date/time and location where you met to ensure you always remember why that person is in your phone.•Profile sharing – Create custom profiles cards for business or personal use and control the information you share with others based on the occasion.  CrumbTrail enables users to share this information seamlessly by simply dragging, dropping and sharing profiles through the app. No more manual contact entry!QUOTATIONSEren Erman, founder and CEO of CrumbTrail stated:“Social networks such as Facebook and LinkedIn have become an integral part of our networking DNA. Our ability to meet new people via various communication outlets means we now have more contacts to manage than ever before.  Phone books on smart phones however have failed to keep pace and still organise contacts in alphabetical order.  Our brain remembers the people we meet in a different way.  We’re more likely to remember where, when or how we met someone than their name or title and the traditional phonebook doesn’t take this into account.  CrumbTrail answers this problem providing context around the people you meet and ensuring we always remember why we added that person in our phone.”Eren continued:“The idea for CrumbTrail came from my own experiences travelling and working around the world.  It got to the stage where I had over 2,000 contacts in my phonebook and no way of remembering where I met them or why I added them to my phonebook in the first place.  It’s much easier to remember a person’s face, the place where we met, or something we had in common rather than their name, phone number or business title.  CrumbTrail was developed with this in mind.”CrumbTrail is now available to download globally from iTunes for AUD $0.99.Check out how CrumbTrail works on Vimeo, visit the CrumbTrail website, check out the Facebook page or follow CrumbTrail on Twitter 3rd Whale Set To Develop Mobile SEO IPhone Application 2013-05-01T04:35:04Z 3rd-whale-set-to-develop-mobile-seo-iphone-application New Australian iphone application company 3rd Whale are set to develop the first iphone application for mobile SEO, which will offer small businesses the oppurtunity to keep up to date with search engine rankings in all search engines.The application is also set to give websites a score out of 100 which will let business owners know how the website is performing for all those people who are not doing the work themselves.The mobile SEO application by 3rd Whale is set to be innovative in its design and the company hope to develop the best service above all.The development team have a long history of developing applications in the USA, Canada and the UK and have combined to offer some of the best results that any other company can in Australia.The business is set for rapid growth after the launch of this product and are looking to set up in each capital city and also in Asia within the next 24 months.3rd Whale hope to give SEO a new spin with this iphone application and the team are eagerly awaiting for the release of the application in the next few weeks. dgm grows into Melbourne as retail client base expands 2013-04-29T23:49:00Z dgm-grows-into-melbourne-as-retail-client-base-expands dgm grows into Melbourne as retail client base expands SYDNEY, 29 APRIL 2013: Australia’s largest affiliate network, dgm counts more than 20 retailers who have established affiliate marketing programs in the past six months, leading to the appointment of 3 senior staff and a new Melbourne office.John Matthews, dgm general manager, said the network was now delivering more than $10 million in ecommerce sales each month for its clients, and this figure is continuing to climb.“Large retailers such as Big W, specialist online merchants including Kogan and THE ICONIC, and global giants Microsoft, Sony and Marks & Spencer are among more than 20 new clients to the dgm affiliate network,” Matthews said. “We are seeing the momentum build for affiliate marketing in Australia as local online retailers learn about the unique benefits of the channel while international retailers are looking to grow their incremental sales through our specialist retail publisher base.”dgm, which is celebrating its 10th anniversary this month, has grown its talent in the channel, with three senior appointments. Peter Hammond joins from Shopping.com where he was head of operations and account management, to become dgm’s business development manager.Alexandra Lochhead is joining from the client side, at a leading UK fashion retailer and Kertu Liina-Lehismae joins from Rakuten-Linkshare in the UK.Lehismae will be the company’s first Melbourne employee and has been tasked with supporting the growth in new retailers to the affiliate channel in that market. Despite the strong recent growth, “Australian retailers have some catching up to do compared to their US and European counterparts,” according to Matthews.“In the US and UK, 100% of the country’s top 20 multi-channel retailers are operating an affiliate marketing program. Here in Australia only a handful of those businesses are using the channel at the moment. We are expecting much more growth in the next 12 months as more retailers and merchants embrace the cost per acquisition model that operates in the affiliate space.”Matthews added that the Australian affiliate market, historically dominated by the big finance brands, is experiencing a structural shift. “Growth in online retail spend coupled with greater focus from big brands on how they are using the internet as a sales mechanism means we are seeing big retailers embrace the affiliate channel and we expect to see this growth continue for years to come.” FOR MORE INFORMATION: Samantha Tannous, Relativity Communications, 0416 104 033 EDITOR’S NOTES About dgmdgm works with Australia’s leading advertisers, web site publishers and agencies to devise and deliver online marketing campaigns across the key areas of search engine marketing, affiliate marketing and display advertising. dgm’s clients have access to sophisticated proprietary technology and are guided by experienced account management and consultancy teams, to achieve high-performing online marketing campaigns that fulfil their business objectives such as more leads, more sales and greater brand awareness.Web: www.dgmmarketing.com.auFollow: http://twitter.com/dgmAustralia Embarcadero Technologies Unveils Multi-Device, True Native App Development Suite 2013-04-23T05:06:44Z embarcadero-technologies-unveils-multi-device-true-native-app-development-suite SYDNEY, Aust. – April 23, 2013 – Embarcadero Technologies, a leading provider of software solutions for application and database development, today announced the availability of RAD Studio XE4, the app development suite for Developers who need to create true native apps for PCs, tablets, and smartphones and get them to market fast. Built for Developers by Developers, RAD Studio XE4 lets users manage one codebase, one team, and one schedule without sacrificing performance. True native apps run directly on the device hardware with no scripting or interpretive layer. They give developers more control, tighter security and a better user experience. Many multi-device solutions today rely on virtual implementations or are interpreted at run time and are not true native apps.“This year nearly a billion smartphones will be shipped, and for the first time tablets are also projected to outsell PCs,” said Malcolm Groves, Embarcadero’s Sydney-based Senior Director, Asia Pacific and Japan. “At the same time, ISVs and Enterprises are under tremendous pressure to quickly deliver a great user experience across multiple device platforms. Unlike HTML5 and JavaScript-based mobile development solutions, RAD Studio XE4 enables organisations to deliver script-free, true native apps across smartphones, tablets, PCs, and Macs with a single codebase.”“This is an exciting announcement,” said Gary Barnett, Ovum. “Embarcadero has drawn on a long and impressive history of delivering solid development tools. Developers can create multichannel apps that are truly native for each platform, and do it using one code base in a single development environment.”RAD Studio XE4 delivers multi-device development for ARM and Intel devices, including Apple iPhone, iPod touch, iPad, Mac OS X, Windows PCs, Slates, and Surface Pro tablets. Benefits include: Multi-Device App DevelopmentWith RAD Studio XE4, developers can now create apps that are compiled and optimised for multiple device platforms. Complexity is reduced with one set of development resources to create apps for multiple platforms – one codebase, one team, and one schedule. Build True Native AppsTrue native app development offers the best performance and tightest security without scripting engines or virtual machines, allowing developers to take advantage of the full range of capabilities available on each device to deliver the best user experience. On Device Rapid PrototypingDevelopers or designers can quickly create no-code, visual mockups with live or simulated data and deploy to actual target devices (PC, phone, tablet) or simulate on Windows or Mac, giving clients and team members a far more accurate and impressive prototype experience. Key features of RAD Studio XE4 include: Full application framework for iOS, Windows, and Mac OS X, with support for Android coming soon. Full visual designer for iOS, Mac, and Windows user interfaces with multiple device types, resolutions, and orientations. iOS native styled user interface controls and native services such as motion and camera sensors and Geo location, sharesheet, and notification services. Local database support for SQLite, IBLite, and InterBase Embedded ToGo. Built-in Multi-tier Enterprise connectivity for Oracle, Sybase, IBM DB2, InterBase, MySQL, Microsoft SQL Server, Microsoft Azure, Amazon Web Services, SOAP and REST services and more.What customers are saying“In these multi-OS times, software developers have been eagerly waiting for stable source code reuse from an IDE. Embarcadero has the strategic base technology for future mobile, including Android later this year. RAD Studio XE4 marks the birth of the first REAL native multi-platform IDE.”– Simon Choi, president and chief developer, MaxPaper“iOS support in RAD Studio XE4 is amazing, and the amount of code reuse is very high. I've personally migrated a 600,000+ lines of code Excel reader/writer/viewer from Windows and it is working great. I am really impressed and excited by this release.”– Adrian Gallero, product manager, tms softwareAvailabilityRAD Studio XE4 is available immediately from Embarcadero and from Embarcadero partners. To download a free trial, visit http://www.embarcadero.com/products/rad-studio/downloads.About RAD StudioEmbarcadero® RAD Studio XE4 is the multi-device, true native app development suite for developers that need to create apps for PCs, tablets, and smartphones, and get them to market fast. RAD Studio includes the award winning Delphi, C++Builder and HTML5 Builder development environments. Additional information on RAD Studio is available at: http://www.embarcadero.com/products/rad-studio.About Embarcadero TechnologiesEmbarcadero Technologies, Inc. is a leading provider of award-winning tools for application developers and database professionals so they can design systems right, build them faster and run them better, regardless of their platform or programming language. Ninety of the Fortune 100 and an active community of more than three million users worldwide rely on Embarcadero products to increase productivity, reduce costs, simplify change management and compliance, and accelerate innovation. Founded in 1993, Embarcadero is headquartered in San Francisco, with offices located around the world. www.embarcadero.com Imperva Sets a New Standard for Data Center Security with the Release of SecureSphere 10.0 2013-04-23T05:02:00Z imperva-sets-a-new-standard-for-data-center-security-with-the-release-of-securesphere-10-0-1 Imperva Sets a New Standard for Data Center Security with the Release of SecureSphere 10.0 Customers gain unmatched protection against modern threats with industry-leading threat intelligence Sydney, Aust., April 23, 2013 - Imperva, Inc. (NYSE: IMPV), a pioneer and leader of a new category of business security solutions for critical applications and high-value business data in the data center, today announced the release of SecureSphere 10.0. With today’s announcement, Imperva raises the bar for Web application firewall (WAF) effectiveness by unveiling ThreatRadar Community Defense, the first crowd-sourced threat intelligence service that aggregates and validates attack data from WAFs to protect against hackers, automated clients, and zero-day attacks. Imperva is also extending its unmatched security coverage for data center assets by introducing SecureSphere Directory Services Monitoring plus support for NFS, IMS, and PostgreSQL. “As vendors deploy more shared-intelligence features in their products, make use of them; they can make you more effective and more versatile in responding more quickly to today's threats,” said Anton Chuvakin, research director at Gartner, and Ramon Krikken, research VP at Gartner, in a May 2012 report titled Security Information and Event Management Futures. Imperva ThreatRadar Community Defense delivers crowd-sourced threat intelligence to Imperva SecureSphere Web Application Firewalls (WAF). Gathering live attack data from WAFs deployed around the world and distributing this data in near-real time, Community Defense fortifies the entire community against emerging threats. Community Defense translates the attack feeds it gathers into attack patterns, reputation data, and policies to safeguard Imperva-protected Websites from similar attacks and attack sources. “Together, Imperva ThreatRadar Reputation Services and Community Defense pull crowd-sourced data from around the world to provide heightened insight into the identity of these attackers,” said Stree Naidu, Vice President Asia Pacific of Imperva. “As the first company to deliver crowd-sourced threat intelligence for Web application firewalls, we continue to innovate to deliver what we believe are the best, most advanced Web application security solutions available to meet the evolving needs of our customers.” Additionally, a Hacker Intelligence Initiative report, released today by Imperva, found that threat-blocking efficiency increased with crowd-sourced threat intelligence for the Web applications tracked in the report. The three-month long study of 60 Web applications demonstrates that cross-site information sharing (i.e., crowd sourcing) results in threat intelligence that enables protection against large-scale campaigns. For more information, or to download the report, click here. Along with ThreatRadar Community Defense which is part of the SecureSphere WAF family, today’s release highlights two additional areas of the SecureSphere platform: SecureSphere File Security: SecureSphere Directory Services Monitoring (DSM) enriches Imperva’s File and Database Security products by providing the ability to audit, alert and report on changes made in Active Directory. DSM allows organizations to continuously monitor critical activity and meet compliance requirements, making it a comprehensive platform for protecting critical applications and data across various systems in the data center. Additionally, added support for NFS extends Imperva’s unstructured data coverage into additional environments including Unix and Linux. SecureSphere Database Security: SecureSphere 10.0 offers agent technology enhancements and extended support for IBM’s Information Management System (IMS) and PostgreSQL, to provide enterprise-class database audit and protection solutions to organizations, large and small. SecureSphere 10.0 is available immediately. For more information please visit http://www.imperva.com. About ImpervaImperva is a pioneer and leader of a new category of business security solutions for critical applications and high-value data in the data center. Imperva's award-winning solutions protect against data theft, insider abuse, and fraud while streamlining regulatory compliance by monitoring and controlling data usage and business transactions across the data center, from storage in a database or on a file server to consumption through applications. With over 2,200 end-user customers in more than 60 countries and thousands of organizations protected through cloud-based deployments, securing your business with Imperva puts you in the company of the world's leading organizations. For more information, visit www.imperva.com, follow us on Twitter or visit our blog. Forward Looking StatementsThis press release contains forward-looking statements, including without limitation those regarding our belief that we have the best, most advanced Web application security available. These forward-looking statements are subject to material risks and uncertainties that may cause actual results to differ substantially from expectations. Investors should consider important risk factors, which include: the risk that our products are not adopted at levels that we anticipate; the risk that competitors may be perceived by customers to be better positioned to help handle Web application security threats; and other risks detailed under the caption “Risk Factors” in the company’s Form 10-K filed with the Securities and Exchange Commission, or the SEC, on March 15, 2013 and the company’s other SEC filings. You can obtain copies of the company’s SEC filings on the SEC’s website at www.sec.gov. ### © 2013 Imperva, Inc. All rights reserved. Imperva, the Imperva logo and SecureSphere are trademarks of Imperva, Inc. All other brand, service or product names are trademarks of their respective companies or owners. Imperva Report Demonstrates Importance of Crowd-Sourced Threat Intellige 2013-04-23T05:00:00Z imperva-report-demonstrates-importance-of-crowd-sourced-threat-intellige Imperva Report Demonstrates Importance of Crowd-Sourced Threat Intelligence New Hacker Intelligence Initiative report shows businesses can reduce risk by identifying and blocking attackers targeting multiple sources. Sydney, Aust., April 23, 2013 - Imperva, Inc. (NYSE: IMPV), a pioneer and leader of a new category of business security solutions for critical applications and high-value business data in the data center, today released its April Hacker Intelligence Initiative report, “Get What You Give: The Value of Shared Threat Intelligence,” which analyzed real-world attack traffic against 60 web applications between January and March 2013 to identify common attack patterns. According to the report, businesses can reduce the risk of successful attacks against their organizations by identifying and blocking attack sources, payloads and tools that are found to target multiple websites or organizations. These attack sources made up a disproportionate amount of the overall traffic against enterprise organizations in the report, and can be identified only by analyzing crowd-sourced attack data from a broader community. “Our report shows that businesses can greatly reduce the number of successful attacks against their organizations by identifying and blocking attack sources that are known to target multiple sites or applications. We’ve found that these attack sources are responsible for a disproportionate amount – up to six times – of the attack traffic affecting businesses. The only way to identify these types of attack sources, though, is by sharing attack data among the community,” said Stree Naidu, Vice President Asia Pacific, Imperva. “This report highlights the need for early identification of these types of attack sources and payloads across a community of web applications, so that organizations can leverage shared intelligence to better protect themselves and reduce risk.” As part of the report, Imperva researchers analyzed the behavior of the most common web application attacks (SQL injection, remote and local file inclusion, and comment spam attacks) over time and across targets, cross-referencing the three most prevalent attack characteristics (attack source, payload, and tool), against known attack signatures. Highlights from this report include: Multiple targets are responsible for a disproportionate amount of attack traffic. SQL attackers targeting multiple sources generated nearly six times their share of the population in the report and accounted for 17% of all attacks, while spam attackers generated four times their share of the population in the report and multiple target RFI attackers generated nearly two times their share of the population, amounting to 56% and 73% of total attacks respectively. Crowd-sourcing increases community protection against large-scale attacks. Multiple attacking sources and payloads gradually cover more and more targets, thus affecting larger parts of the community. Identifying a “noisy” attack source - an attacker, payload or tool that repeatedly attacks – is important. Security cooperation between organizations that suffer from Web attacks can create a “network effect” in which all members of the cooperating community can benefit by exchanging security and threat information. “Sharing security information is desirable from an industry perspective in order to enhance collective intelligence via collaboration on defense matters,” said Dan Blum, vice president and distinguished analyst at Gartner in a July 2012 reported titled Decision Point for Anti-malware. To download the full Imperva report, please click here. Get up-to-date security insights on the Imperva Data Security blog. About ImpervaImperva is a pioneer and leader of a new category of business security solutions for critical applications and high-value data in the data center. Imperva's award-winning solutions protect against data theft, insider abuse, and fraud while streamlining regulatory compliance by monitoring and controlling data usage and business transactions across the data center, from storage in a database or on a file server to consumption through applications. With over 2,200 end-user customers in more than 60 countries and thousands of organizations protected through cloud-based deployments, securing your business with Imperva puts you in the company of the world's leading organizations. For more information, visit www.imperva.com, follow us on Twitter or visit our blog. ### © 2013 Imperva, Inc. All rights reserved. Imperva and the Imperva logo are trademarks of Imperva, Inc.