The PRWIRE Press Releaseshttp://2013-05-24T09:28:18ZZeemo To Craft Brand New Web Presence For Red Interior Design2013-05-24T09:28:18Zzeemo-to-craft-brand-new-web-presence-for-red-interior-designRed Interior Design is a residential, commercial, retail and
exhibition interior design team located in the Melbourne suburb of East
Ivanhoe. They have worked on a number of properties in the Melbourne area and
are able to provide many products and services that set them apart from the
rest. Their services include measuring and quotes, re-upholstery, re-framing,
colour scheme selection, finish selection, space planning, furniture design,
development of architectural plans and project management. They display many of
the products that they have on offer – from furniture and artwork to rugs and
mirrors – in their showroom.
Whilst their current website is nice, the Red Interior
Design team quickly made the conclusion that it simply wasn’t doing their
exceptional services or products justice. In a bid to rectify this problem,
they approached web design company, Zeemo, with the question of how their web
presence could be improved. In the ensuing discussions, it was quickly decided
that photographs of the team’s past projects needed to be featured if they want
to draw in more interested clients for future ones. Whilst the colour scheme of
the current website is nice, it really doesn’t showcase their images.
The dedicated and creative web design team at Zeemo are
currently hard at work developing initial ideas of what the brand new Red
Interior Design website could look like. They have decided to stick with a
neutral colour scheme that can be injected with hints of colour, specifically
red, which features in the team’s name and logo. Instead of trying to cram all
of the information into a couple of pages separated into products and services,
Zeemo will create individual pages for each of the products and services to
ensure that the information is easy to find and attention grabbing.
Zeemo are a web design company located in the
Melbourne suburb of Clayton, which possesses over 10 years industry experience.
They have worked with businesses across the state and Australia as a whole,
ensuring that they have many happy clients under their belt. Some of the
services that Zeemo can assist with include: online marketing, search engine
optimisation (SEO), photography, graphic design, content writing and mobile application
development. The team is committed to providing their clients with a web
presence that is wholly unique and successful, commitments that are hard to
come by.Gold Prices Beat Out Property Boom2013-05-24T05:45:36Zgold-prices-beat-out-property-boom-1Investing in property is meant to be the Australian layman’s way to turn a little bit of money into a lot of money. This month, a Sydney harbour-front mansion often vacationed in by Bono sold for $54 million to an anonymous Chinese businessman - a $26 million dollar improvement on what it was bought for back in 2002. But what if this property investor had instead chosen to play the commodity markets instead of eventually selling to a wealthy buyer? Mike Cohen from The Gold Company does the math so you don’t have to.
In 2002, the average gold price was $$554.55 in Australian dollars. Nowadays, the price is sitting around AU$1420.
If the owner of this mansion had decided to invest in gold instead of property back in 2002, he would have been able to purchase 50,4266.66 ounce of gold. Just for reference, that’s a lot of gold, and particularly compared with today’s commodity market, an absolute investment bargain.
So how much would that initial investment be today? If he chose to sell gold at today’s prices of $1420 an ounce, it'd be worth $71,704238.0523 whereas the house only sold for a comparatively measly $54 million. When looked at this way, gold has outlasted property - even through the recession - as a dizzyingly good investment.
“Gold is a controversial commodity as both a form of money and as an investment because it is not subject to the same forces that cause stocks to rise and fall. However, as you can see from this easy comparison, maybe it’s time Australians reconsidered the safest way to make money in this uncertain economy.” says Mike Cohen.
The property market has long been held up as the sure-fire way for average Australians to make huge returns. However, perhaps learning to buy and sell gold wisely could be the key today’s investors need to change their fortunes.
While gold has been through a sudden price drop recently and a few people are rushing to sell gold in case they lose out, historically, gold has been a safe investment and even a form of money that holds its purchasing power against inflation. As seen in this case of the Sydney mansion, a smarter financial choice back in 2002 would have been to take a chance on the commodity market instead of the property market and reaped the benefits only 11 years later to the tune of $17 million.
This holds true even today. If people want to take control of their finances and look for a safer way to invest their money, learning to sell gold is a sure bet.
Media contact:
Dan Novick
Phone: 02 9020 5150
About The Gold Company:
Based in the heart of Sydney, The GoldCompany is Australia’s only full service precious metals and diamonds trading company. The GoldCompany was originally founded as the precious metals associate Diamond Certification Laboratory of Australia (DCLA). Identifying a gap in the Australian market for an honest, credible, full-service gold company, the DCLA directors formed The GoldCompany. Drawing on their impeccable reputation dedicated to protecting consumer confidence with unquestionable ethics, the company has grown to not only sell precious metals, but also provide multiple channels for buying, accumulating and trading in these commodities as well. Through community partnerships, a trusted network of specialists, a deep desire to inform and educate consumers and a dedication towards charitable actions, The GoldCompany has become established as the trusted authority in gold and diamonds in the business.Sydney startup bootcamp Corporate to Freedom aims to free corporate employees to contribute $109 billion to Australia’s economy2013-05-24T04:48:05Zsydney-startup-bootcamp-corporate-to-freedom-aims-to-free-corporate-employees-to-contribute-109-billion-to-australia-s-economyStartup incubator program Corporate to Freedom will be running a one-day start up bootcamp in
Sydney on 27 July 2013, to help corporate employees with entrepreneurial
aspirations make a seamless transition between corporate life and their real
dream; owning and running a successful business.
Corporate to Freedom Founder and passionate
entrepreneur Johan du Plessis said it needed to be made less risky for
high-potential corporate employees to start new businesses, in order to foster
innovation and entrepreneurship.
“Australia’s future prosperity depends on
innovating. Mining won’t last forever. We need to develop new industries to
replace it.
“Startups can provide more benefit to the
Australian economy than we’re currently seeing - $109bn in GDP according to
Google and PwC. This will come only once we free high-potential people
currently trapped in ill-fitting corporate roles to lead the next wave of
innovative Australian success stories.
“Currently though “the leap” from corporate
employee to successful business owner is too great. The most common route is to make an
all-or-nothing “gamble”, something many with existing commitments or
responsibilities are understandably not willing to risk”.
“Australia’s prosperity depends on helping these
people make the transition from ‘wantrepreneur’ to entrepreneur,” said du
Plessis. “What the team at Corporate to Freedom - who have all done exactly
that - will do is make it easier and less risky for others to follow”.
EVENT DETAILS
Seven of Australia’s Top Startup Experts show corporate employees how to become successful business owners BEFORE
quitting their jobs.
WHAT: Corporate to Freedom 1-day Startup Bootcamp SydneyWHEN: Saturday 27 July 2013WHERE: Scientia Building, UNSW
Kensington Campus (High Street, Kensington)TIME: 9am to 5pmCOST: Tickets start at $97MORE INFORMATION/ TO BOOK: www.corporatetofreedom.com
ABOUT CORPORATE TO FREEDOM
Corporate to Freedom (C2F) is a new Sydney-based initiative that helps corporate employees
join the entrepreneurial revolution by making a seamless transition from
corporate life to running their own successful business. The initiative is run
by two passionate entrepreneurs and business coaches – Johan du Plessis and Stewart Bell – and supported by a
star-studded cast of Australia’s top entrepreneurial names including Brian Sher, Kim Heras, Liz Atkinson, Peter Davison, Sarah Riegelhuth, Suzy Jacobs and Paul Dunn - who have all started businesses
worth over $1m before – they’ve made the mistakes and have the scars to show
for it.
C2F is a series of programs aimed at busy people in corporate day jobs,
where experienced entrepreneurs take you step-by-step through starting your own
business BEFORE quitting your job.
The initiative was started by Johan du Plessis, a self-confessed ‘start-up
fanatic’ with extensive experience in running start-up companies, raising
capital and product development. He has built up a strong team of experienced
entrepreneurs and business advisers, who will together present a one-day
start-up bootcamp on Saturday 27 July 2013 in Sydney; which they promise will
be Australia’s most powerful boot camp for aspiring entrepreneurs.
ENDS
For more information contact:
Stewart BellE: stewart@corporatetofreedom.comM: 0411 988 765Website : www.corporatetofreedom.com
To download the media kit, go to: http://corporatetofreedom.com/in-the-media/IT Recruitment Entrepreneur joins Adaps as CEO2013-05-24T03:50:10Zit-recruitment-entrepreneur-joins-adaps-as-ceoRod Butterss was a founder and major shareholder of Icon
Recruitment, which was sold to Adecco in 1997. Following the sale, he bought half of technology
recruitment firm Ises, which was then ultimately sold to Peoplebank for $100
million in 2007. Butterss was also President of the St Kilda Football Club
(AFL) between 2000 and 2007.
Managing Director Paul Halstead said “Rod is above all else
a leader, and brings a wealth of experience and energy to our organisation. I am confident that his appointment will
ensure we continue to innovate and grow our business to ensure quality services
to our customers”.
The appointment of Butterss is one of a number of
initiatives introduced by the company in the last year. These initiatives include introducing Adaps
Consulting as a third division of the organisation, and the implementation,
promotion and use of the Skills Framework for the Information Age (SFIA) in all
facets of the business.
Based in the Melbourne office, Butterss will be responsible
for overall management of Adaps and achievement of the organisation’s
objectives, in particular to mentor and grow the IT recruitment division.
“I am extremely excited about Rod joining the team. It provides me with a better opportunity to
focus on other areas of the business ,” remarked Halstead.
Butterss said “it’s
great to be back in the industry I love and spent the majority of my
professional career in. Adaps has a
great pedigree and a talented team of IT recruitment professionals. Adaps have developed some unique points of
difference which deliver real value to our clients. My goal is to steer Adaps
through to its next phase of growth”.
About Adaps
Established in 1964, Adaps is the pioneer of the Australian IT recruitment
industry. Adaps’ primary purpose is the
provision of professional IT services, and has the following divisions:- Adaps IT Recruitment- Adaps Contractor Care, and- Adaps Consulting
Adaps is a premium IT recruitment agency specialising
in Australian contract and permanent opportunities and recruitment solutions to
blue chip clients. Adaps’ advantage is created by its people and its unique
Recruitment Model. We are also the only Recruiting organisation to be SFIA (Skills Framework for the Information Age).
Adaps pioneered IT contract recruitment in Australia
and continue to do so with such innovations as a dedicated Contractor Care
team, Adaps Consulting Services, Predictive Resourcing® and cutting edge
assessments. These innovations all drive
higher quality service to customers, and enable Adaps to confidently offer its
unique, unconditional double money back guarantee, which in 16 years has not
been matched by any Australian Recruitment company.Dell Software extends SharePlex to optimise data integration and analysis2013-05-24T02:22:00Zdell-software-extends-shareplex-to-optimise-data-integration-and-analysis-1
May 16, 2013 – Dell
Softwarehas announced the
latest release of SharePlex™, a leading data
replication solution that now also supports near real-time data integration to drive
improved data warehousing, business intelligence and analytics. Expanding on
its heritage as a leading Oracle-to-Oracle data replication solution, SharePlex
8.0 now lets users capture and deliver Oracle changed data to a variety of
leading structured and unstructured databases common in today’s heterogeneous
IT environments.
News facts
The ongoing proliferation of structured and
unstructured databases continues to add complexity to the information
management landscape, while creating the need to better manage data across heterogeneous
environments. Responding to this need,
Dell Software has evolved SharePlex beyond its traditional role as an
Oracle-to-Oracle replication solution in order to help customers keep up with
the demands of managing increasingly diverse database environments.
·
SharePlex 8.0 now lets customers replicate Oracle data using Change Data
Capture (CDC) to a variety of other databases, including leading structured databases
such as SQL Server, DB2, Sybase, Netezza, and Teradata, as well as emerging unstructured
databases such as Hadoop and Greenplum.
·
With today’s global 24/7 operations requiring
continuously up-to-date data, this new release of SharePlex replaces
traditional data extraction with CDC, in which only data that has changed in
the data sources is moved to the transfer and load components of the data
aggregation process.
o
Besides significantly lower overhead,
CDC is a faster process that brings an inherent method for addressing auditing
and compliance concerns. It also facilitates better business intelligence and
analytics by ensuring that only the most recent, most relevant data is analysed.
·
In
keeping with its legacy as a leading solution for Oracle high availability,
SharePlex also offers new support for Oracle advanced security features
including Transparent Data Encryption (TDE), and Hybrid Columnar Compression
(HCC), which provides extended Oracle compression on Exadata platforms. TDE
lets organisations protect sensitive data by encrypting it, while HCC addresses
expensive Exadata storage costs by letting organisations store more data on
faster disks to maximise storage space and performance.
Darin Bartik,
executive director, product management, Dell Software, Information Management, said, “For 15 years, our customers have depended on SharePlex to manage
mission-critical transactional data in Oracle. Now, our customers can
replicate, integrate and analyse that data using the rest and best of their
database and data warehousing environment. The evolution of SharePlex
with version 8.0 represents another significant step in Dell Software’s
commitment to deliver the flexibility and simplicity required to support an
increasingly complex information management landscape.”
###
A
complete end-to-end information management solution
SharePlex is part of Dell Software’s Information Management portfolio, which makes it possible for organisations
to simplify complex data environments and unlock the power of information.
Supported by one of the industry’s largest user communities, Dell’s one vendor
– one tool chain – all data approach lets organisations more easily manage,
integrate and analyse data to inform business decisions, increase innovation
and drive new revenue streams.
About Dell
Dell Inc. (NASDAQ: DELL) listens to customers
and delivers innovative technology and services that give them the power to do
more. For more information, visit www.dell.com.
Dell and SharePlex are trademarks of Dell Inc. Dell disclaims any
proprietary interest in the marks and names of others.
Extreme Networks backs Australian OpenStack2013-05-24T01:24:00Zextreme-networks-backs-australian-openstack
Extreme Networks backs Australian OpenStackMELBOURNE, May 24. Extreme Networks, a technology leader in high performance Ethernet switching for cloud, data centre and mobile networks, will co-sponsor an Australian OpenStack user group meeting in Melbourne on May 27.The event will be broadcast to OpenStack group meetings in Sydney and Brisbane. Extreme Networks’ System Engineer Manager South East Asia and ANZ, Andrew Kernebone, will do a 15-minute technical presentation on open Cloud. Extreme Networks’ ANZ Manager, George Siamos, said: “OpenStack shares our vision and commitment to open and scalable cloud computing. We are pleased to be supporting Australian OpenStack community as it relates to our company’s strategy for software-defined networking (SDN). He said that with the emergence of private and public cloud architectures, the OpenStack open source initiative will accelerate the deployment of open and interoperable cloud services. A key component to enabling cloud services is defining and integrating network level functionality into the stack with the goal of creating a fully automated and self-provisioning cloud infrastructure. About Extreme NetworksExtreme Networks is a technology leader in high performance Ethernet switching for cloud, data centre and mobile networks. Based in Santa Clara, CA, Extreme Networks has more than 6,000 customers in more than 50 countries.For more informationGeorge SiamosANZA Manager, Extreme NetworksPhone: 0402 014 015Email: gsiamos@extremenetworks.com
David FrostPR Deadlines, for Extreme NetworksPhone: +61.2.4341 50921Email: davidf@prdeadlines.com.au
Sophos announces new local channel director to drive growth2013-05-24T01:13:00Zsophos-announces-new-local-channel-director-to-drive-growthSydney, Australia, 24 May, 2013 – IT security and
data protection company Sophos today
announced the appointment of Karen Delaney to the role of Channel Director for
Sophos in Australia and New Zealand.
In this role, Delaney will be responsible for driving growth
in Sophos’s partner ecosystem and ensuring partners are aligned with its
product portfolio across UTM, anti-malware, mobile, data protection as well as
wireless, email and web security.
Delaney brings an excellent reputation and a strong track
record in the IT industry to this role, having spearheaded channel strategies
within leading organisations including IBM, Acer and SonicWALL. Delaney
joined the Sophos team in 2011 as part of Sophos’s acquisition of Astaro, and
played an integral part in bringing Distribution Central and Connector Systems
onboard as Sophos’s first distribution partners in Australia and New Zealand.
“I am excited to accept this new challenge at a time
when Sophos is evolving and embracing a complete security approach in answer to
our partners’ security demands. I am looking forward to driving further
momentum in the channel and believe it is crucial to provide our resellers with
a strong value proposition in order to assist them to better serve their
customers.”
Ashley Wearne, General Manager of Sophos, ANZ says Delaney’s appointment is
part of a plan to assist Sophos in expanding its partner footprint across the
region.
“Karen has strong sales and channel expertise in the network
security and UTM market, areas that are now a substantial part of Sophos’s
complete security offering. Her role as channel director will be fundamental in
ensuring the partner community is on board with our mission to deliver security
that is simple and manageable,” said Wearne.
In addition to Delaney’s appointment, Sophos has also
announced two additional hires within its Sydney office. Sophos recently
appointed Vikas Uberoy and Rishi Mehra as part of its local sales and channel
teams.
###
About Sophos
More than 100 million users in 150 countries rely on Sophos’s complete security solutions as the
best protection against complex threats and data loss. Simple to deploy,
manage, and use, Sophos’s award-winning encryption, endpoint security,
web, email, mobile
and network
security solutions are backed by SophosLabs –
a global network of threat intelligence centres.
Sophos is headquartered in Boston, US and Oxford, UK. More
information is available at www.sophos.com.
Media
Contacts:
Amanda ConroyEspresso Communications
+61 2 8016 2200
+61 2 422 472 883
amanda@espressocomms.com.au
Luisa Regattieri
Espresso Communications
+61 2 8016 2200
+61 403 729 343
luisa@espressocomms.com.au Cymax - Top Ten Rules for BYOD2013-05-23T13:20:47Zcymax-top-ten-rules-for-byodIntroduction: What is BYOD?
Definition: Bring your own device (BYOD) is an alternative strategy allowing employees,business
partners and other users to utilize a personally selected and purchased
client device to execute enterprise applications and access data.
Typically, it spans smartphones and tablets, but the strategy may also
be used for PCs. (Gartner)
The rapid proliferation of mobile devices entering the
workplace feels like divine intervention to many IT leaders. It’s as if a
voice boomed down from the mountain ordering all of the employees you
support to procure as many devices as possible and connect them to
corporate services en masse. Bring Your Own Device was born and
employees followed with fervour.
There’s no sense pretending it isn’t happening or saying, “We
don’t let our employees do that.” The truth is, they’re doing it already
and will continue to burrow noncompliant devices into your network with
or without your permission. Forrester’s study of US information workers
revealed that 37% are doing something with technology before formal
permissions or policies are instituted1. Further, a recent
Gartner CIO survey determined that 80% of employees will be eligible to
use their own equipment with employee data on board by 20162.
This raises the inevitable question: how will you support
workforce desire to use personal apps and devices while allowing them to
be productive in a secure environment that protects corporate data? The
Top Ten Rules for BYOD show you how to create a peaceful, secure, and
productive mobile environment.
1. Benjamin Gray and Christian Kane, “Fifteen Mobile Policy Best Practices,” Forrester Research, January 2011. 2. Ken Dulaney and Paul DeBeasi, “Managing Employee-Owned Technology in the Enterprise,” Gartner, 2011.
The Top Ten Rules for BYOD
1. Create the Policy before Procuring Technology
Like any other IT project, policy must precede technology—yes,
even in the cloud. To effectively leverage mobile device management
(MDM) technology for employee owned devices, you still need to decide on
policies. These policies affect more than just IT; they have
implications for HR, legal, and security—any part of the business that
uses mobile devices in the name of productivity.
Since all lines of business are affected by BYOD policy, it
can’t be created in an IT vacuum. With the diverse needs of users, IT
must ensure they are all part of policy creation.
There’s no one right BYOD policy, but here are some questions to consider:
• Devices: What mobile devices will be supported? Only certain devices or whatever the employee wants?
According to Forrester, 70% of smartphones belong to users, 12%
are chosen from an approved list, and 16% are corporate-issued. Some
65% of tablets belong to users, 15% are chosen from a list, and 16% are
corporate issued. In other words, users in most cases bring their own
devices.
• Data Plans: Will the organization pay for the data plan at
all? Will you issue a stipend, or will the employee submit expense
reports?
Who pays for these devices? For smartphones, 70% paid the full
price, 12% got a discount, 3% paid a partial amount, and in 15% of
cases, the company covered the full price. With tablets, 58% bought
their own, 17% got a corporate discount, 7% shared the cost, and 18%
were issued and paid for by their companies. (Source: Forrester, 2011)
• Compliance: What regulations govern the data your
organization needs to protect? For instance, the Health Insurance
Portability and Accountability Act (HIPAA) requires native encryption
but it should be noted that ‘not all devices are created equal’ and some
are easier to break than others.
• Security: What security measures are needed? (passcode
protection, jailbroken/rooted devices, anti-malware apps, encryption,
device restrictions, iCloud backup?)
• Applications: What apps are forbidden? IP scanning, data sharing, Dropbox?
• Agreements: Is there an Acceptable Usage Agreement (AUA) for employee devices with corporate data?
• Services: What kinds of resources can employees access—email?
Certain wireless networks or VPNs? CRM? Bear in mind some BYO devices
may be Jailbroken/Rooted and therefore may represent an additional risk.
• Privacy: What data is collected from employees’ devices? What personal data is never collected?
No questions are off limits when it comes to BYOD. There must
be frank and honest dialog about how devices will be used and how IT can
realistically meet those needs. Highlighting the security implications
to an employee often results in a ‘rude awakening’ resulting in
compliance.
2. Understand the Scale
Imagine this. You start using an MDM solution under the
assumption your company is supporting 100 or so devices. You’ve kept a
meticulous spreadsheet of device types and users—there shouldn’t be any
surprises. But when you first go to view reporting, over 200 devices
appear. This scenario is fact, not fiction. It occurs far more often
than you would think.
Don’t live in denial. What you don’t know can hurt you.
Understand the current landscape of your mobile device population before
engraving your strategy on stone tablets. To do this, you’ll need a
tool that can communicate in real time with your email environment and
detect all the devices connected to your corporate network. Remember
that once ActiveSync is turned on for a mailbox, there are usually no
barriers to syncing multiple devices without IT’s approval in advance.
All mobile devices need to be incorporated into your mobile
initiative, and their owners need to be notified that new security
policies are swinging into action.
3. Enrolment Should Be Simple
Nothing breeds noncompliance faster than complexity. Once you
identify devices to enrol, your BYOD program should leverage technology
that allows for a simple, low touch way for users to enrol. The process
should be simple, secure, and configure the device at the same time.
In a perfect scenario, users should be able to follow an email
link or text that leads to an MDM profile being created on their
device—including accepting the ever-important AUA.
Think of BYOD as a marriage with the AUA as a prenuptial agreement that ensures a harmonious union.
Instructions should help existing users enrol in the BYOD
program. We do recommend existing users clear their ActiveSync accounts
so that you can isolate and manage corporate data on the device. New
devices should start with a fresh profile.
From an IT perspective, you want the ability to enrol existing
devices in bulk or for users to self-enrol their devices. You also need
to authenticate employees with a basic authentication process such as a
one-time passcode or use existing corporate directories such as Active
Directory/LDAP. Any new devices trying to access corporate resources
should be quarantined and IT notified. This provides IT with flexibility
to block or initiate a proper enrolment workflow if approved, ensuring
compliance with corporate policies.
4. Configure Devices Over the Air/Wi-Fi
If there’s one thing your BYOD policy and MDM solution
shouldn’t do, it’s bring more users to the help desk. All devices should
be configured over-the air to maximize efficiency for both IT and
business users alike.
Once users have accepted the AUA, your platform should deliver
all the profiles, credentials, and settings the employee needs access to
including:
• Email, contacts, and calendar • VPN
• Corporate documents and content • Internal and public apps
At this point, you’ll also create policies to restrict access
to certain applications and generate warnings when a user goes over
their data usage or stipend limit for the month. For devices that aren't
purchased by corporate and user a full MDM policy consider the security
implications of connecting to an uncontrolled WIFI network. Your
smartphone or tablet syncs your email, files and other potential
information.
Implement two factor authentication like RSA or AuthAnvil for
those users with BYOD access that also have a remote session like Citrix
or Terminal Services.
This is also recommended if you have jailbroken/rooted devices
accessing email or other work related information. Though it may not
stop your corporate email or data potentially being leaked it will limit
what they have access to. Implement a password policy locking out the
mobile device when not in use.
While this may be a tiny inconvenience for the user it will
significantly increase the security of your data. ActiveSync can enforce
that any device connecting to your systems must have a screensaver
password or it will not allow the device to syn. This can be centrally
managed and enforced from the servers.
5. The Self-Service Demand
Users want a functioning device, and you want to optimize help
desk time. A robust self-service platform lets users directly perform:
• PIN and password resets in the event that the employee forgets the current one
• Geo-locate a lost device from a web portal, using mapping integration
• Wipe a device remotely, removing all sensitive corporate data
Security, corporate data protection, and compliance are shared
responsibilities. It may be a hard pill for employees to swallow, but
there is no chance of mitigating risk without their cooperation. A
self-service portal can help employees understand why they may be out of
compliance. Furthermore, with the right education employees may be able
to remotely wipe or locate their device as required.
6. Secure Personal Information
Of course, BYOD policy isn’t just about protecting corporate
data; a well-crafted BYOD program holds employee data sacred and secure.
Personally Identifiable Information (PII) can be used to identify,
contact, or locate a person. Some privacy laws prevent corporations from
even viewing this data. Does your BYOD Policy cover this? Communicate
the privacy policy to employees and make it clear what data you cannot
collect from their mobile devices. For instance, an MDM solution should
be able to parse what information it can access and what it cannot, such
as:
• Personal emails, contacts, and calendars
• Application data and text messages
• Call history and voicemails
On the other hand, let users know what you collect, how it will be used, and why it benefits them.
An advanced MDM solution can turn privacy policy into a privacy
setting to hide the location and software information on a device. This
helps companies meet PII regulations and provides added comfort for
employees by preventing the viewing of personal information on
smartphones and tablets. For example:
• Consider disabling app inventory reporting to restrict
administrators from seeing personal applications on personally owned
device under MDM.
• Deactivating location services to prevent access to location
indicators such as physical address, geographical coordinates, IP
address, and WiFi SSID
Transparency and clarity are important watchwords. There’s much less resistance to BYOD policies when everyone knows the rules.
7. The Corporate and Personal Data
For BYOD to be an agreement both IT and end users can live
with, personal information like birthday party photos or that great
American novel should be isolated from productivity apps.
Simply stated, corporate apps, documents, and other materials
must be protected by IT if the employee decides to leave the
organization, but personal email, apps, and photos should be untouched
by corporate IT.
Not only will users appreciate the freedom of this approach,
but so will IT, whose life will be infinitely easier as a result. With
this approach, IT can selectively wipe corporate data when an employee
leaves the company. Some 86% of device wipes are selective; only
corporate data is wiped. Depending on the circumstances, if an employee
loses the device, the entire device can be wiped. But only a true MDM
solution can give you the choice. Consider incorporating into your BYOD
& MDM policy the frequency of software and firmware updates.
Recently two videos have emerged on YouTube showing you how to
bypass the screen password on an IPhone and another for a Samsung Galaxy
S III. Both manufactures have released updates to plug this hole. But,
this breeds the question how often should you update the device and
who's going to do it. In some cases with a great MDM tool this can be
done centrally but what about when the update fails? or the end user
refuses to have their personal device managed under your MDM? Some end
users will have an expectation that IT will update it, but for hundreds
of devices this can be extremely time-consuming.
8. Monitor & Automate
Once a device is enrolled, it’s all about context. Devices should be continuously monitored for certain scenariOS,
and automated policies should be in place. Is the user trying to
disable management? Does the device comply with security policy? Do you
need to make adjustments based on the data you are seeing? From here,
you can start understanding any additional policies or rules to create.
Here are a few common issues:
• Getting to the “Root” of Jailbreaking: To get paid apps for
free, employees sometimes “jailbreak” or “root” a phone, opening the
door to malware that can steal information. If a device is jailbroken,
the MDM solution should be able to take action such as selectively
wiping corporate data from the device immediately. Ultimately, it may be
necessary to implement a quarantine zone for BYOD devices.
Spare the Wipe; Send an SMS: If time wasters like Angry Birds
rub against corporate policies but are not offenses, an immediate wipe
is heavy handed. An MDM solution can enforce policies based on the
offense. MDM can message the user, offering time to remove the
application before IT hits the wipe button.
• New Operating System Available. For BYOD to remain effective,
users need a simple way to be alerted when a new OS is ready for
installation. With the right MDM solution, OS upgrades become a
self-service function. Restricting out-of-date OS versions ensures
compliance and maximizes device operability.
9. Manage data usage
A BYOD policy largely takes IT out of the communications
business, but most companies still need to help employees manage their
data use in order to avoid excessive charges.
If you pay for the data plan, you may want a way to track this
data. If you are not paying, you may want to help users track their
current data usage. You should be able to track in-network and roaming
data usage on devices and generate alerts if a user crosses a threshold
of data usage.
You can set roaming and in-network megabit limits and customize
the billing day to create notifications based on percentage used. We
also recommend educating users on the benefits of using WiFi when
available though you need to be considerate of the potential security
implications of doing this. Automatic WiFi configuration helps ensure
devices automatically connect to WiFi while in corporate locations.
If the stipend plan only covers $50 or 200 MB of data usage a
month, employees appreciate a warning that they’re about to be
responsible for overages.
10. ROI is king
While BYOD shifts responsibility for purchasing devices to
employees, it’s worth considering the big picture and long-term costs
for your organization. As you’re writing policy, consider its impact on
ROI.
Of course, productivity increases are often seen when
employees are mobile and connected at all times. BYOD is a great way to
bring this advance in productivity to new users who may not have been
eligible for corporate devices previously. The BYOD culture should be
embraced, but the Top 10 Rules mentioned above will help ensure it’s a
wholly positive experience.
About Cymax:For over 15 years Cymax
have provided ‘award winning’ integrated technology solutions to
hundreds of customers of all sizes, across a broad range of industries
Australia-wide. Cymax is built on delivering absolute ‘peace of mind’
business continuity and customers see Cymax as their trusted long-term
business partner. ‘This serves to deliver unique, responsive, scalable
business building solutions that enhance productivity, maintain security
and provide unmatched return on investment. Cymax are Cloud and BYOD
Solution specialists. Because Cymax takes a proven
whole of business approach to understanding your needs from a
technology perspective regarding what’s required to support your
business, you have the peace of mind knowing the right pieces of the
cloud puzzle have already been glued together so you can focus your time
where it is needed most.sales@cymax.com.au Web: www.cymax.com.auFor more information:www.cymax.com.auwww.cymax.com.au/files/CymaxTopTenRulesForBYOD.pdf
More : Managed IT Services NewsYellowfin 6.3 to reveal a better way to collaborate with Business Intelligence2013-05-23T06:54:48Zyellowfin-6-3-to-reveal-a-better-way-to-collaborate-with-business-intelligenceRegister for the official Webinar launch here: http://www.yellowfinbi.com/YFCommunityNews-Yellowfin-6-3-launch-Webinar-A-better-way-to-collaborate-with-your-data-130499
The Yellowfin 6.3 Webinar launch will highlight the major
additions and enhancements to Yellowfin’s BI solution. Yellowfin CEO,
Glen Rabie, said that the latest iteration of the vendor’s BI platform
focused on improvements to three key areas – collaboration, data
visualization and usability.
“Major new collaborative features, in conjunction with
important improvements to existing collaborative functionality, form the
centerpiece of this release,” said Rabie. “Other areas that we’ve paid
particularly close attention to, during the last six months of
development, include enhancements to Yellowfin’s renowned usability and
data visualization capabilities.”
Collaboration: Driving action with better information sharing
Rabie said that the release of Yellowfin 6.3 would further its reputation as the market leader in Collaborative BI, by making it easier to share and consume data and analysis via enhancements to:
Yellowfin’s PowerPoint-like BI presentation module, Storyboard, including new export and mobile options
Discussion features to enable more useful and user-friendly information exchange
Users’ ability to monitorand understand their relationship with BI content via personalized timelines
“Yellowfin is very passionate about Collaborative BI,” said
Rabie. “We believe that great Business Intelligence and analytics needs
more than just data– it needs to be shared among people in a very simple way.”
Data visualization: Make better decisions faster with intuitive analysis and deeper insights
Rabie said that the second major goal during the development of
6.3 was to make it simpler and more intuitive to build and interpret BI
content.
“Yellowfin has always been a highly visual BI solution, aimed
at empowering non-technical people with the ability to independently
construct – and derive deep understanding from – insightful BI content,”
said Rabie. “Yellowfin 6.3 improves this experience, making it even
easier to create, edit, manage and interpret reports, charts and
dashboards. Yellowfin 6.3 supports deeper, faster analysis, and
effortless at-a-glance insight.”
Usability: Making BI even easier to use and enjoy
Rabie said that because ease-of-use remained the most important
purchasing criteria for organizations evaluating a BI solution,
Yellowfin would continue to set the industry benchmark for BI usability.
“Usability is a critical aspect of what we believe makes
Yellowfin so special,” said Rabie. “It’s why our customers love using
Yellowfin.
“With each release we work harder to improve how Yellowfin
works, as well as the look and feel of the application, to ensure that
it just gets better and better.With 6.3, Yellowfin is even easier to use, and much more visually appealing.”
Yellowfin will host three 6.3 release Webinars throughout Tuesday 28 and Wednesday 29 May 2013.
Register for the official Webinar launch of Yellowfin 6.3 here:http://www.yellowfinbi.com/YFCommunityNews-Yellowfin-6-3-launch-Webinar-A-better-way-to-collaborate-with-your-data-130499
About Yellowfin
Yellowfin is a global Business Intelligence (BI) software
vendor passionate about making BI easy. Yellowfin is headquartered and
developed in Melbourne, Australia, offering a highly intuitive 100
percentWeb-based reporting and analytics solution.
Founded in 2003 in response to the complexity and costs associated with
implementing and using traditional BI tools, Yellowfin is a leader in
mobile, collaborative and embeddable BI as well as Location Intelligence
and data visualization. For more information, visitwww.yellowfinbi.com
For further media information, interviews, images or product demonstration, please contact:
Lachlan James, Yellowfin Communications Manager, on +61 03 8617 4954, 0431 835 658 or
lachlan.james@yellowfin.bi
For regular updates and news, follow Yellowfin on Twitter (@YellowfinBI), LinkedIn (Yellowfin Business Intelligence) or email
pr@yellowfin.bi to subscribe to Yellowfin’s free e-newsletter.For more information:www.yellowfinbi.com/YFCommunityNews-Yellowfin-6-3-launch-Webinar-A-better-way-to-collaborate-with-your-data-130499www.yellowfinbi.com/YFWebsite-Collaborative-Business-Intelligence-100879More: Business Intelligence Companies Australia BI News
Yellowfin Category: Business Intelligence Yellowfin is a global Business Intelligence (BI) software vendor
passionate about making BI easy. Yellowfin is headquartered and
developed in Melbourne, Australia, offering a highly intuitive 100
percent Web-based reporting and analytics solution. Founded ...Yellowfin ranks first in Dresner's 2013 Wisdom of Crowds Business Intelligence Market Study2013-05-23T06:54:03Zyellowfin-ranks-first-in-dresner-s-2013-wisdom-of-crowds-business-intelligence-market-studyAustralian Business Intelligence (BI)
vendor, Yellowfin, has been recognized as a standout world-class BI
vendor, receiving the highest overall ranking in Dresner Advisory
Services' (DAS) 2013 Wisdom of Crowds Business Intelligence Market
Study. Yellowfin also achieved the highest score in the study's
"Emerging Business Intelligence Vendors" category for the second year in
a row.
"A member of the 'Emerging' market segment, Yellowfin was its
leader again for 2013, improving scores in virtually all categories vs.
2012," stated the report. "It was 'best in class' for all measures in
all categories and had a perfect Recommend score."
Download a free copy of DAS' 2013 Wisdom of Crowds Business Intelligence Market Studyhere: http://www.yellowfinbi.com/YFCommunityNews-Yellowfin-ranks-first-in-Dresner-s-2013-Wisdom-of-Crowds-Business-Intelligence-M-130856
Yellowfin: A recognized and recommended leader in Business Intelligence
The global study,compiled via eligible survey
respondents - those with first-hand experience using vendor products
and services, compared 23 of the world's leading BI vendors and awarded
Yellowfin the best overall score of 4.74 out of five. One hundred
percent of respondents also said that they would recommend Yellowfin and
its products.
"Yellowfin's unmatched performance in 2013's wisdom of crowds
study underscores the success of our consumer-oriented approach to the
BI market," said Yellowfin CEO, Glen Rabie. "Not only do these
outstanding results reflect the quality experience enjoyed by our
customers, they also demonstrate Yellowfin's ability to deliver
unrivalled product, services and support.
"As with last year, we've exceeded peer and overall sample
averages- across all categories of assessment - by a considerable
margin. More importantly, we've also improved across all categories of
assessment compared with our previous year's results. This outcome
renews our passion to keep making Business Intelligence as user-friendly
and intuitive as possible."
The global study ranked vendors on a five-point scale, across
33 different criteria, based on seven categories, including: Sales
experience, value, quality and usefulness of product, quality of
technical support, quality and value of consulting services, integrity
and whether existing clients would recommend the vendor and its product
to others. The study was based on a total of 1182 completed surveys.
Yellowfin received theequal highest overall ranking in DAS'
2012 wisdom of crowds report, and highest outright score in the study's
emerging BI vendors category, with 4.57 out of five.
Yellowfin 6.3: Find out why we're No.1
Yellowfin will launch the latest release of its BI solution - Yellowfin 6.3: Discover a better way to collaborate with your data- in a series of Webinars, Tuesday 28 and Wednesday 29 May 2013.
Register for a Webinar time here:http://www.yellowfinbi.com/YFCommunityNews-Yellowfin-6-3-launch-Webinar-A-better-way-to-collaborate-with-your-data-130499
About Yellowfin
Yellowfin is a global Business Intelligence (BI) software
vendor passionate about making BI easy. Yellowfin is headquartered and
developed in Melbourne, Australia, offering a highly intuitive 100
percentWeb-based reporting and analytics solution.
Founded in 2003 in response to the complexity and costs associated with
implementing and using traditional BI tools, Yellowfin is a leader in
mobile, collaborative and embeddable BI as well as Location Intelligence
and data visualization. For more information, visitwww.yellowfinbi.com
For further media information, interviews, images or product demonstration, please contact:Lachlan
James, Yellowfin Communications Manager, on +61 03 8617 4954, 0431 835
658 or \n lachlan.james@yellowfin.bi This email address is being
protected from spambots. You need JavaScript enabled to view it.
For regular updates and news, follow Yellowfin on Twitter
(@YellowfinBI), LinkedIn (Yellowfin Business Intelligence) or email \n
pr@yellowfin.bi This email address is being protected from spambots. You
need JavaScript enabled to view it. to subscribe to Yellowfin's free
e-newsletter.
For more information:www.yellowfinbi.com/www.yellowfinbi.com/YFWebsite-Business-Intelligence-Overview-24427
www.howarddresner.com
More: Australian Business Intelligence Suppliers Blue Coat Unveils Strategy for Securely Empowering Businesses2013-05-23T06:52:00Zblue-coat-unveils-strategy-for-securely-empowering-businesses
Blue Coat unveils strategy for securely empowering businesses
New business assurance technology centers make it possible for businesses to safely use the world’s best technologies
Sydney, Australia - May 23, 2013 – Blue Coat Systems, Inc., a market leader in business assurance technology, today introduced its Business Assurance Technology blueprint. The five technology centers that deliver Business Assurance Technology make it possible for businesses and their employees, customers and partners to safely and securely choose the best technologies, applications, devices and services in the world. Blue Coat is also introducing new products that enable enterprises to deploy trusted applications and quickly remediate data breaches.
“With its Business Assurance Technology, Blue Coat offers a new security approach that makes it possible for enterprises to harness the power of technology in a secure and safe way,” said Matthew Gyde, global general manager of security at Dimension Data. “Our clients are increasingly looking to IT as a partner that can help drive key strategic initiatives, and the Blue Coat approach aims to achieve this. The focus on trusted applications and integrating security intelligence and analytics for advanced threat protection is particularly valuable as those are two of the most important initiatives our clients have today.”
Blue Coat products enable enterprises to unleash business growth, productivity and innovation through the following:Security and Policy Enforcement Center delivers business continuity by protecting against threats and data loss. With the Security and Policy Enforcement Center enterprises can provide a safe and productive Internet and network experience for users.Mobility Empowerment Center extends protection and policy to users in any location on any device. With the Mobility Empowerment Center, organizations can successfully drive mobile business initiatives. For example, airlines can reduce costs by replacing emergency flight manuals with iPads for all pilots.Trusted Application Center enables organizations to safely deploy and consume all types of applications. With the Trusted Application Center, businesses can achieve closer relationships with customers through the innovative use of applications. For example, insurance companies can accept photos of damages to speed claims processing. Performance Center aligns IT infrastructure with business priorities to assure network performance and optimize user experience across the extended enterprise. With the Performance Center, IT can effectively align performance strategies with key business strategies. For example, retail stores can provide a more tailored customer experience.Resolution Center provides businesses with advanced threat protection by combining deep security intelligence and analytics with a large network effect from 75 million users worldwide. With the Resolution Center, enterprises can adjust security policies based on in-depth security analytics and quickly recover from a data breach.
“The proliferation of apps has fundamentally changed the Web, driving a shift away from browser-based Web traffic to application-based Web traffic, making trusted applications a crucial focus for empowered businesses,” said Greg Clark, CEO at Blue Coat Systems. “With the introduction of new products in our Trusted Application and Resolution Centers, we are extending our ability to leverage a global network of millions of users at more than 15,000 organizations to provide threat and application intelligence.”
New Dynamic Classification Service Drives Trusted Application ModelOver 1.2 million apps are currently in the App Store and Google Play, providing users with the opportunity to tailor their app experience in a way that is revolutionizing productivity. These applications have changed the nature of Web content. Now, categorizing all Web content to effectively enforce policies and assure compliance requires a new approach that can understand and categorize applications.
To help enterprises gain control of this application landscape and build a trusted application model, Blue Coat is introducing its new Application Classification Service and Application Controller as part of its Trusted Application Center. Together, these new products empower enterprises to:Dynamically Classify Applications: The new Application Classification Service constantly adapts to the evolving application landscape, providing dynamic application classification and comprehensive application profiles.Understand Application Behavior to Mitigate Risk: Comprehensive profiles that provide detailed characteristics on applications allow enterprises to assess the business value, threat and compliance risk and bandwidth impact of specific applications and set policy accordingly.Identify and Control Application Traffic in Real Time: Using application intelligence from the Application Classification Service, the new Application Controller classifies all applications on the network in real time and enforces policies to prevent access to applications that present a known threat or violate acceptable risk levels.
Security Analytics and Network Effect Drive Advanced Threat ProtectionIn today’s increasingly complex and sophisticated threat environment, businesses increasingly assume they will, at some point, be breached. This assumption is driving an expansion of traditional prevention technologies to include remediation technologies that can quickly identify breaches and root causes and update security processes to prevent similar breaches in the future.
To help enterprises protect against advanced targeted attacks, Blue Coat is introducing its new SSL Visibility appliance based upon technologies recently acquired from Netronome Systems. Today, Blue Coat also announced that it has entered into an agreement to acquire Solera Networks, which develops technology that acts like a camera on the network. Both technologies are critical components of the Resolution Center, which combines analytic and forensic capabilities with the network effect of 75 million users to provide a modern malware defense that protects the business before, during and after an event. With the Resolution Center, customers will have comprehensive visibility into the content and context of advanced targeted attacks that will allow them to:
Protect against advanced threats by combining traditional malware blocking with analytics and a large network effect that can prevent attacks in real timeIdentify and resolve the root cause of targeted attacks for remediation and prevention of future attacksImprove governance through real-time feedback into security processes and policies
The SSL Visibility appliance will be available this summer, and the Application Classification Service will be available later this year. The acquisition of Solera Networks is expected to close within the next 30 days.
About Blue Coat SystemsBlue Coat empowers enterprises to safely and quickly choose the best, applications, services, devices, data sources, and content the world has to offer, so they can create, communicate, collaborate, innovate, execute, compete and win in their markets. For additional information, please visit www.bluecoat.com.
# # #
Blue Coat and the Blue Coat logo are registered trademarks or trademarks of Blue Coat Systems, Inc. or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners.
Media ContactsElaine Banoub ebanoub@primary-pr.com 02 9212 3888
Annabelle Warren awarren@primary-pr.com 02 9212 3888 Blue Coat to acquire Solera Networks2013-05-23T06:50:00Zblue-coat-to-acquire-solera-networks
Blue Coat to acquire Solera Networks
New security analytics and advanced threat protection platform empowers businesses to safely use more web and application technology
Sydney, Australia- May 23, 2013 – Blue Coat Systems, Inc., the market leader in business assurance technology, today announced that it has entered into an agreement to acquire Solera Networks, the industry’s leading provider of big data security intelligence and analytics for advanced threat protection. The Solera DeepSee platform will add industry-leading security analytics and forensic capabilities to the Blue Coat product portfolio, delivering an end-to-end security solution that includes protection, remediation and governance and gives enterprises complete visibility into the content and context of advanced targeted attacks. The acquisition is expected to close within the next 30 days.
“Today’s approach to securing the enterprise is missing an essential element – the ability to defend, react and resolve security issues by efficiently mining a very large dataset of network history to gain previously unavailable insights. The future of the industry is moving beyond just blocking malware and stopping targeted attacks to also identifying and resolving the full scope of the attacks in real time,” said Greg Clark, CEO at Blue Coat Systems. “Retrospective capture and analytics are now an essential component of modern security architecture, and Solera has pioneered this field, creating a DVR for the network that records traffic and allows customers to easily mine that information.”
The combination of Solera’s real-time intelligence, security visibility and forensic capabilities and Blue Coat’s comprehensive Web-based threat intelligence capabilities now gives businesses the tools to proactively block threats and rapidly identify, respond to and recover from a data breach or incident.
Following the acquisition, these technologies will work together to leverage the industry’s most advanced root cause analysis capabilities and the network effect of 75 million users from over 15,000 customers worldwide, including 86 percent of the FORTUNE Global 500. Today, Blue Coat rates more than one billion Web requests per day. This comprehensive Web intelligence combined with the ability of Solera’s DeepSee software and appliances to provide an historic record of all network traffic will enable enterprises to efficiently identify and resolve the full scope of advanced threats.
Solera’s customers include organizations around the world in many market segments, including the Departments of Energy, Homeland Security and Defense, Hitachi, Qualcomm, Overstock.com, Parsons Corporation and Zions Bank. For these customers, Solera’s DeepSee platform helps defend against advanced persistent threats and targeted malware attacks.
“Solera is the go-to system in our network that provides real-time visibility of advanced threats and zero-day attacks, as well as post-event ‘look back’ to easily identify the root cause and material impact of security breaches,” said Ramin Safai, chief information security officer at Jefferies. “Integrating Solera’s security analytics and advanced threat protection capabilities with the comprehensive threat visibility Blue Coat provides will be invaluable in helping us automate our security infrastructure to better protect our business against APTs and targeted malware attacks.”
“Solera’s software acts like a security camera on the network, providing a detailed record of all packets, flows and files to detect and analyze the full scope of today’s advanced targeted attacks,” said Steve Shillingford, CEO at Solera Networks. “Along with the big data security analytics and intelligence needed to see zero-day threats and advanced cyberattacks in real-time, Solera DeepSee provides unmatched security forensics to help enterprises answer critical post-breach questions on the nature of the attack and how to prevent it in the future.”
Both Blue Coat and Solera will continue to embrace an open architecture to future proof the customer network. Solera partners with leading, best-of-breed vendors in the security space to gain additional threat intelligence and visibility into traffic. For example, to see and identify threats hidden in encrypted traffic, Solera integrated its DeepSea platform with SSL technology from Netronome, which Blue Coat acquired earlier this month.
Today, Blue Coat introduced its SSL Visibility appliance as part of its new Business Assurance Technology Resolution Center. This new appliance, which leverages the SSL technology acquired from Netronome, is already integrated with Solera’s DeepSee platform. Together, the two products give customers full forensic capabilities and visibility into all traffic on the network for rapid identification, analysis and remediation of threats hidden in encrypted traffic.
“Traditional security solutions are becoming obsolete against today’s advanced threats, as evidenced by constant stories announcing data breaches. Discovery and prevention of emerging threats has become one of the most critical priorities for C-level executives,” said Charles Kolodgy, research vice president, security at IDC. “Bringing together Solera’s innovative security analytics capabilities with Blue Coat’s comprehensive Web intelligence should allow customers to fully monitor and enforce countermeasures on networks constantly under attack.”
The Resolution Center is one of five technology centers that anchor Blue Coat Business Assurance Technology. Introduced today, Business Assurance Technology makes it possible for businesses and their employees, customers and partners to safely and easily use the best technologies, applications, devices and services in the world.
About Blue Coat SystemsBlue Coat empowers enterprises to safely and quickly choose the best, applications, services, devices, data sources, and content the world has to offer, so they can create, communicate, collaborate, innovate, execute, compete and win in their markets. For additional information, please visit www.bluecoat.com.
# # #
Blue Coat and the Blue Coat logo are registered trademarks or trademarks of Blue Coat Systems, Inc. or its affiliates in the United States and certain other countries. All other trademarks mentioned in this document are the property of their respective owners.
Media ContactsElaine Banoub ebanoub@primary-pr.com 02 9212 3888
Annabelle Warren awarren@primary-pr.com 02 9212 3888 Master Perth Photographer Provides Blueprint for Success2013-05-23T06:26:20Zmaster-perth-photographer-provides-blueprint-for-successPerth, WA, May 23, 2013 - Geoff Fisher is the owner of Fisher Photography and is a Master photographer in Perth. He has been a professional photographer for over 35 years. He has been awarded the status of Master Photographer by the Australian Institute of Professional Photography. He has personally trained many other professional photographers, including everyone currently on his team.Fisher finds himself in a position where he is an authority and a role model to many aspiring photographers. He is often asked how to become a professional photographer. Earlier this month, Fisher posted a virtual roadmap to success on his blog. The post displays a depth of knowledge and understanding that is far beyond what the casual observer would expect for photography.The hobby photographer usually thinks that taking great photographs is simple: buy a good camera, aim it, and push the button. While this is a good way to get good amateur pictures, there is much more to professional photography.Fisher identifies six skills that any professional photographer must have to be successful. The first essential skill is the “eye” of an artist. A professional photographer must have an innate understanding of what makes a great picture. Literally one second too fast or too slow can make the difference between a mediocre photo and a lasting memory.The second skill involves managing people. This skill can also be seen as “rapport.” If the subjects aren't comfortable in the presence of the photographer, they will never “loosen up” enough to allow their natural personalities and beauty to shine through and be captured on camera. Fisher notes that it is rare when someone has both the artistic and managerial characteristics, and that most people only have one or the other trait, thus making it difficult to be a professional photographer.The next necessary skill is the ability to take full advantage of technology. This includes exposure speed, lighting, camera angles, timing, and lenses, among many other particulars that must be right. A photographer must also be teachable; they must have the ability to learn many divergent skills. They must also be willing or motivated to learn.The last skill or trait is patience. As the saying goes, “Rome wasn't built in a day” - neither are professional photographers. Becoming a professional photographer is difficult, and becoming a Master Photographer and an authority takes even longer.According to Fisher, there is no substitute for professional experience: “Ultimately, to be a successful professional photographer, you must take a lot of pictures in a professional setting. Despite what many of the camera companies say in their advertising, there is no camera that will take perfect pictures every time, simply by pointing and shooting.”“As for becoming an authority, it almost seems to happen by accident, if you work hard enough. As I became more experienced, I noticed that people naturally gravitated to me and asked questions about photography. When I attained Master Photographer status, though, it seemed to kick everything into high gear.”Fisher concluded, “To me, it is a pretty simple formula; I learned as much as I could, and I took as many pictures as I could, until I knew what I was doing. Then, I started teaching others. But I will never stop learning.”Geoff Fisher is an AIPP Master Photographer, and is the owner of Fisher Photography in Perth. He offers family photography, baby photography, corporate photography, and more. For more information, call 08 9381 2233. To view some of his work, please visit his website: http://fisherphotography.com.au/.WD® to Demonstrate Solid State Hybrid Drive and 5 mm Technologies in Tablet, Thin and Light Devices at Computex Taipei 20132013-05-23T04:35:07Z-40Sydney, Australia – 23 May 2013 – WD®, a Western Digital company and world leader in storage and
connected-life products, today announced that it will demonstrate its solid
state hybrid drives (SSHD) and 5 mm ultra-slim hard drive technologies in tablet
and other thin-and-light devices at the COMPUTEX TAIPEI 2013 trade event, held
in Taiwan from June 4 to June 8, 2013. The innovations will be a part of WD’s
exhibit showcasing its latest storage technologies and solutions addressing
thin-and-light mobile devices, cloud datacenter computing and the connected
lifestyle.At Taipei World Trade Center Nangang Exhibition Hall, booth
number L0810, WD will demonstrate:
The world’s first ultra-slim 2.5-inch, 5 mm hard
drives and SSHDs, which are designed for integration into the slimmest devices
and space-constrained computing environments;
7 mm form factor drive designs for high-capacity
mobile storage;
Enterprise storage building blocks for the
cloud-oriented datacenter, aligning to application performance, capacity,
reliability and workload;
Connected Life Products, revolving around personal
cloud storage and software, enabling personal and premium content on multiple
screens; and
WD’s “Power of Choice” client hard drive solutions.
The four colors – WD Blue™, WD Green™, WD Black™ and WD Red™ – enable customers’
easy selection of the best WD drive for their application or usage
requirements.About WDWD, a
Western Digital company, is a long-time innovator and storage industry leader.
As a storage technology pacesetter, the company produces reliable,
high-performance hard disk drives and solid state drives. These drives are
deployed by OEMs and integrators in desktop and mobile computers, enterprise
computing systems, embedded systems and consumer electronics applications, as
well as by the company in providing its own storage products. WD’s leading
storage devices and systems, networking products, media players and software
solutions empower people around the world to easily save, store, protect, share
and experience their content on multiple devices. WD was established in 1970 and
is headquartered in Irvine, California. For more information, please visit the
company’s website at www.wd.com.Western Digital Corp. (NASDAQ: WDC),
Irvine, Calif., is a global provider of products and services that empower
people to create, manage, experience and preserve digital content. Its companies
design and manufacture storage devices, networking equipment and home
entertainment products under the WD, HGST and G-Technology brands. Visit the
Investor section of the company's website (www.westerndigital.com) to access a variety of financial and
investor information.Label Power Introduces a New Series of Compact Desktop Thermal Barcode Printers from Source Technologies2013-05-23T04:15:07Zlabel-power-introduces-a-new-series-of-compact-desktop-thermal-barcode-printers-from-source-technologiesThe
STw.1110 is the first model in the new ST Workstation Series from Source
Technologies and is part of an overall strategy to expand the product portfolioto meet the evolving requirements and
demands of todays' thermal barcode printer users.
The ST Workstation Series represents a new
generation of desktop thermal barcode printers offering a reliable solution for
low to medium volume printing environments looking to save space. The STw.1110
incorporates standard features such as Ethernet 10/100, 50 resident/scalable
fonts, 300dpi and PCL5e making for seamless integration into new and existing
systems, alleviating challenges often associated with proprietary languages.
James Malone Managing Director of Label
Power explains “We are excited to introduce an innovative and easy-to-use
product that offers what users want; reliability and performance at affordable
prices. The great strength of the ST Workstation Series is that it offers low
printing costs, without compromising on quality, and helps organizations to
improve overall operating costs.”
The ST Workstation Series are ideal for a
whole range of applications including:
Retail -
product labelling, shelf labelling, receipt printing
Healthcare -
specimen/patient tracking, pharmacy labels
Transportation
and logistics - shipping/receiving labels, Item labels, packing labels The Source Technologies ST Workstation
series of desktop thermal barcode printers are now available to purchase at
Label Power. For more information about how this product
can help your business, contact us on (07) 3710 7000 or alternatively visit our
website at www.labelpower.com.au About Label Power
Label Power was established in 1996 with head
office and manufacturing facility located in Brisbane, Queensland. We are
the industry leaders in VIP (Variable Information Printing) systems which
enable clients to print variable information labels and tags on demand. Label Power supply full colour industrial digital
label printing and converting systems including the popular reel to reel
Primera CX1200 digital press and FX1200 digital diecutter.
Other products supplied are Colour Inkjet Label
Printers, Label Dispensers, Label Rewinders and Label Applicators. For
label design and print Label Power are distributors of a full range of
labelling software including Bartender, Labelview and Nice Label.
An extensive trade label manufacturing plant
coupled with over 17 years experience in the implementation of the best labelling
systems, Barcode scanners and Software make Label Power the right partner
to help you implement all your product identification and tracking needs.