The PRWIRE Press Releaseshttp://2013-01-07T04:35:08ZHow do laughing, kissing and closing a sale differ?2013-01-07T04:35:08Zhow-do-laughing-kissing-and-closing-a-sale-differWhile
watching the film “She’s the Man” one line stood out to me. Viola,
dressed as a man, is coaching Duke on how to get a woman to like him.
She says “If you can get a girl to laugh she will fall in love with you...?”Laughing breaks down barriersThis
made me think ... what is it about laughing which changes a persons
mind? And how relevant is this to influence in other life activities?Laughter is one of the few activities which can change the chemistry of the whole body. A hearty well developed laugh provides input into three areas of the body;
Energy
Laughter is the simplest and best way to quickly recharge energy reserves. (You can read more about the energy in the article ‘What can you do when you hit the wall and nothing seems to be working’)
Chemical
When you laugh, you generate a wealth of healing biochemical compounds. Deepak Chopra says “...your body can produce any drug you can buy from your chemist or drug store...”
and one short burst of laughter can produce the life saving chemicals
which drug companies sell for thousands of dollars. When you laugh your
cortisol and catecholamine levels reduce and the left and right side of
your brain come back into electrical balance.
Physical
Laughter
helps circulate lymph fluid and helps your organs by removing waste
products, increasing your body’s ability to fight infection. Laughter
also increases oxygen supply allowing your body to generate more energy.
Higher levels of oxygen produce a natural ‘high’. Laughter, especially
outrageous laughter, can give your body a real workout.
What about kissing and closing a sale?
There are a few high stress activities in life. Two of the items right up there are making a decision to buy something (especially something expensive) and closing in on that first kiss with someone you really like. As it turns out laughter affects the brain and body in much the same way to reduce stress for these activities.One side of the brain is saying “You can do better than this”; or “Lets look at more options before we make a decision”.The other side of the brain is saying “I like the way the colour will look in the living room”, or “I wish he would just kiss me”.As
the brain considers the statements each side of the brain produces a
small electrical charge, one side (+) positive and the other (-)
negative, not unlike a battle in the brain, creating stress. By helping
a person laugh this barrier is reduced by discharging the two sides. Viola
was right. If Duke could get the girl to laugh her barriers came down.
Even if these barriers were raised by months of bad behaviour, a single
session of laughter will bring all the barriers down.The
same thing happens in a sale. If a salesperson or business owner can
reduce the stress being experienced by the buyer using laughter all the
barriers are gone. It is then just a matter of handling the real
objections to getting a decision finalised.
Today’s question and action
Laughter is a serious matter. Here are some things you can do to help.Be prepared with a series of really funny stories. Like I say to my mother “Never let the facts get in the way of a good yarn”.
Practice them and use them appropriately – you will find people start
to respond to you better as you develop your library of humorous
stories.Join a laughter club. A simple Google search will bring up your local club. Even a few meetings can change your life.Examine
the blockages for some of your sales. You may be surprised to see there is a
minor point creating tension or stress. Make it into a point of
laughter, with the joke being on yourself, and the watch the process
move ahead.The more you allow fun into your life you will be surprised at how more people will listen and be influenced by you.
Have a great week!
Exceptional Sales Performance
P.S. More inspiration on our BLOG here.
Reprint permissionPermission
is granted to reprint this article with the condition it is republished
unedited and in full with full attribution to the author and the
authors bio. Please provide a link to the reprint to the following
email; greg.ferrett@exceptionalsales.com.au
New Business Book by Australian Author Launched Iternationally - Selling to the Seven Emotional Buying Styles2013-01-07T04:26:14Znew-business-book-by-australian-author-launched-iternationally-selling-to-the-seven-emotional-buying-stylesNew York, NY, January 7th, 2013 --(prwire.com.au)-- Sales people have learned hundreds of tricks to help people make a decision and close the sale, most of which today’s buyers have learned and are now immune to. The big problem sales people face is “How do you sell when buying is now such a logical process?”Recent breakthrough scientific studies have revealed, when it comes to the point of making a decision, logic plays only a small role and in most cases logic is used simply to justify an emotional decision.In Selling to the Seven Emotional Buying Styles readers will discover how and why emotion is such an important part in decision making and the book reveals a much simpler way to close a sale. Learn how to drive emotion in a way buyers will not be aware of. Emotion, as it is a chemical reaction in the brain, once triggered can not be turned off. Buyers will sometimes wonder why they made a decision when they know the logical choice was something else.Ferrett says, “This is a very practical book designed to give you everyday tools to take advantage of this breakthrough in understanding of how people make decisions. You will meet and identify the seven emotional styles.”The seven emotional buying styles are: The Hustler, The Artist, The Normal, The Engineer, The Politician, The Double Checker, and The Mover.Every person from the CEO to receptionist makes decisions based on emotion. This book gives a simple tool to identify each style using outward signs such as clothing, language, stance and office decor. Learn techniques to drive emotion through the use of green and red emotional buttons.Selling to the Seven Emotional Buying Styles provides a summary of the scientific evidence showing why the old idea of a person being a logical being, when faced with a decision, is wrong. Whether people are aware of it, emotion drives every decision. Emotional Intelligence is today’s buzz word driving the way people learn. In the same way emotion is also the way every buyer will make a decision, and each buyer will make a decision based on their emotional makeup. Every potential buyer will have a mixture of the seven emotional styles and understanding them is your key to future sales.Anyone looking to influence a decision or close a sale will find that this book gives them the strategies to work with each emotional style. It will give readers ideas for conversation starters, what to talk about and questions to ask of each emotional style so they will know what is really going on in their mind and, importantly, the chemistry in their brain driving emotion.Book Information:Selling to the Seven Emotional Buying Styles: Make Every Sales Call Pay by Selling to Emotional NeedsAuthor: Greg FerrettPublisher: Exceptional Sales PerformanceISBN: 978-0987372901Published: OctoberPages: 106About The Author:Greg Ferrett was born in Kitchener, Ontario in 1954 and grew up in Seoul, South Korea, where his parents worked as Christian missionaries working mainly with North Korean refugees. Greg graduated from the University of Newcastle in 1986 and is a lifelong student of the sciences unlocking the complexities of human behavior. He works with people and businesses where influencing others' decisions and their behavior is critical to their success. He is CEO of Exceptional Sales Performance based in Melbourne, Australia and works throughout the Asia Pacific region. Greg Ferrett is married, has three children and two grandchildren, and lives in Melbourne, Australia.For more information, review copies, or interviews please contact the author at:Greg FerrettE-mail: greg.ferrett@exceptionalsales.com.auAuthor's site: http://www.exceptionalsales.com.auSelling to the Seven Emotional Buying Styles is available for purchase online through the author's website, from the publisher, Amazon.com, BN.com and other online retailers. Bookstores should contact Ingram for wholesale orders.Monday Motivational Minute - just one minute can change your week2012-11-13T05:42:25Zmonday-motivational-minuteHow do
you maintain a positive attitude with business conditions at their lowest in
three years (National Australia Bank business survey October 2012)? Australian
author and business coach documents his journey to re-invigorating his business
and life through a popular weekly BLOG
Melbourne,
Victoria – According to Greg Ferrett the key to helping people break out of a financial or
emotional slump is to help them firstly see it might be possible and provide them with a simple tool to
use each time they feel the same emotion coming on. This will allow them to maintain the new higher level of energy.
Greg was finding it difficult to
get going each day after a series of life and business challenges confronted him.
In the process of re-engineering his life he decided it was important he share the many ideas he
came across and used on his journey rebuilding his business and life.
Monday Motivational Minute (www.mondaymotivationalminute.blogspot.com) is a BLOG focused
on breaking through life’s barriers and providing a message of hope and inspiration
and provides simple tools to embed this message of hope into everyone’s life and
build a ‘can-do’ attitude.
Topics include things like;
×
Are you valuable? (http://mondaymotivationalminute.blogspot.com.au/2012/09/are-you-valuable.html)
×
Can you or can’t you? (http://mondaymotivationalminute.blogspot.com.au/2012/10/can-you-or-cant-you-evidence-is-in-and.html)
×
Can you measure the results of a positive attitude? (http://mondaymotivationalminute.blogspot.com.au/2012/09/can-you-measure-results-of-positive.html), and
×
Can taking the road less travelled make a
difference? (http://mondaymotivationalminute.blogspot.com.au/2012/10/can-taking-road-less-travelled-make.html)
Each topic is explored in one
minute and simple ideas suggested to help you discover ways to start your week
in a positive way.
Greg Ferrett says “In order to extend the message of hope and
inspiration each article is available for syndication free of charge. With
these articles I hope to help bring about a change of attitude”
About
the Author
Greg
Ferrett was born in Kitchener, Ontario in 1954 and grew up in Seoul, South
Korea, where his parents worked as Christian missionaries working mainly with
North Korean refugees. Greg graduated from the University of Newcastle in 1986
and is a lifelong student of the sciences unlocking the complexities of human
behaviour. He works with people and businesses where influencing others'
decisions and their behaviour is critical to their success. He is CEO of
Exceptional Sales Performance based in Melbourne, Australia and works
throughout the Asia Pacific region. Greg Ferrett is married, has three children
and two grandchildren, and lives in Melbourne, Australia.
For more
information about Monday Motivational Minute, please visit www.exceptionalsales.com.au or
contact Greg Ferrett directly on +613 9515 3322.
###"Selling to the Seven Emotional Buying Styles - make every sales call pay by selling to emotional needs" BOOK RELEASE2012-10-25T06:28:28Zselling-to-the-seven-emotional-buying-styles-make-every-sales-call-pay-by-selling-to-emotional-needs-book-release26 October 2012
-
FOR IMMEDIATE RELEASE -
Editors: For
review copies or interview request, contact Greg Ferrett direct
Tel: +613
9515 3322
Fax: +613
9038 4492
Email: greg.ferrett@gmail.com
(When
requesting a review copy, please provide email address for Kindle version or
street address for hard copy)
High
resolution book image available on request
Selling to the Seven Emotional Buying Styles
Make Every Sales Call Pay by Selling to Emotional Needs
Watching the soulless face of a sales prospect twitch into action,
and then make a decision, triggered a research project by Greg Ferrett into
emotional intelligence and how emotions impact on decision making. This book
outlines the seven emotional genes in terms everyone can understand and
provides a simple straight forward tool allowing you to apply the author’s
learning in your everyday life to influence decisions.
Melbourne, Victoria - When a decision is being made emotion
runs high, even when a thorough and logical evaluation has been done. After years of research Greg Ferrett
discovered a simple way to map emotional genes and use this knowledge to
influence decisions significantly. By using the simple tools in this book to
push a person’s green button and avoid their red button everyone can do the same.
Recent breakthrough
scientific studies have revealed the powerful role emotion plays in decision
making. While the science of decision making was initially established by Aaron
Rosanoff and developed further by Humm-Wadsworth in the early 1900’s, it is
only today we know why – and it the chemistry of the Limbic brain, when set in
motion by pushing a person green and red buttons, which creates the environment
for decision making.
In Selling to the Seven Emotional
Buying Styles (published by Exceptional Sales Performance)
you will discover how and why emotion is such an important part in decision
making. The author reveals a much simpler
way to influence a decision or close a sale. You will learn how to drive
emotion in a way buyers will not be aware of. Emotion, as it is a chemical
reaction in the brain, once triggered cannot be turned off which is why buyers
will sometimes wonder why they made a decision when they know the logical choice
was something else.
You will meet and
identify the seven emotional buying styles.
×
The Hustler ×
The Artist
×
The Normal
×
The Engineer
×
The Politician
×
The Double Checker
×
The Mover
“Selling is about emotion … linking your
offering to your client’s heart. If you are in selling you need to know what
your client is thinking and this will let you know” says Ferrett. “I have
turned around clients in seconds using these techniques just by recognizing and
addressing emotional needs”.
This is one book every
person wanting to influence the outcome of a decision will refer to time and
again.
Selling to the Seven
Emotional Buying Styles is available through Lightning Source, Ingram Publishing,
from the publisher as well as directly from Amazon.com in paperback and Kindle
version
About the Author
Greg Ferrett was born in Kitchener, Ontario in 1954 and grew up in
Seoul, South Korea, where his parents worked as Christian missionaries working
mainly with North Korean refugees. Greg graduated from the University of
Newcastle in 1986 and is a lifelong student of the sciences unlocking the
complexities of human behaviour. He works with people and businesses where
influencing others' decisions and their behaviour is critical to their success.
He is CEO of Exceptional Sales Performance based in Melbourne, Australia and
works throughout the Asia Pacific region. Greg Ferrett is married, has three
children and two grandchildren, and lives in Melbourne, Australia.
For more information about Selling to the Seven Emotional Buying Styles,
please visit www.exceptionalsales.com.au
or contact Greg Ferrett directly on +613 9515 3322.
###