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Team GWS, Western Sydney’s AFL team, has appointed Principals as their branding Agency.
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There’s nothing more exciting than a holiday.    That’s why Holiday Specialists, part of the House of Travel group, decided it was time for a brand shake up.  Principals was called in to create a new name, new visual identity, and fresh communicati
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Principals – the branding and design brains behind new AFL team – Greater Western Sydney Giants
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Branding agency Principals has won a Best of Awards at the 2014 REBRAND Awards, for their work with the Institute for Creative Health - continuing its position as the most awarded REBRAND agency in Asia Pacific.
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Sydney based brand consultancy Principals has unveiled a new brand identity for top tier Singapore law firm, WongPartnership.Principals won the project (in September 2011) in a competitive pitch and has completed the project in 4 months in time for WongPa
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Leading independent branding agency Principals has announced three new appointments to its Sydney team, marking a period of sustained expansion for the company.Vanessa Elliott joins the award-winning agency after 18 years managing blue chip brands and int
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