AUSTRALIA’S WASTE SET TO INCREASE BY 50% DURING FESTIVE SEASON*
Announcement posted by Mango 08 Dec 2022
* Australia produces 76 million tonnes of waste every year*
* 20 million tonnes of Australia’s waste goes directly to landfill every year**
* 1800 Tequila and Clean Up Australia have created ‘The Recycled Bar by 1800 - The bar saved from landfill’ in the form of a three-tonne truck positioned on the Sydney Harbour foreshore
* Nearly 18,000 of these trucks deliver waste straight to landfill every day in Australia
* The bespoke bar celebrates the creative potential of the vast amount of waste Australia is putting in the ground
‘* The Recycled Bar by 1800’ showcases the incredible breadth of products made from waste by over 20 Australian brands, artists and designers
1800 Tequila has collaborated with Sydney-based renowned artist and sculptor, James Dive, to create ‘The Recycled Bar by 1800’. The installation is designed to help increase awareness and demand for the circular waste industry, whilst providing over 20 sustainable artists and fabricators a space to exhibit, showcase, and celebrate their work.
Locally-sourced and designed items including tables, chairs, coasters, glassware and more, through to the entire bar itself, have been redirected away from landfill.
1800 Tequila has also partnered with leading environmental charity, Clean Up Australia to bring the bar to life. Clean Up Australia champions a circular economy and educates and inspires Australians to do their part and make a difference to improve the environment.
Pip Kiernan, Chair of Clean Up Australia, comments: “The importance of reducing waste is right up there in the eyes of Australians. We’re seeing a groundswell of circular advocacy as waste and consumption climb the public agenda. It is particularly encouraging to see 1800 Tequila showcase what’s possible with The Recycled Bar, and celebrate solutions which move us towards a circular economy – where everything is a resource, and there is no such thing as waste.“
James Dive, Artist, comments: “I'm thrilled to be working closely with 1800 Tequila to deliver such an impactful installation to celebrate beautiful products made from everyday waste. It’s incredible to see how consumer waste – including bread ties and plastic milk bottles – can be turned into entirely new usable products.
The visual impact of the installation is confronting - but when you take a closer look, you see the incredible solutions that are available today to help reuse waste. It’s been inspiring to work alongside 1800 Tequila and Aussie artists who share the same passion for finding creative solutions to tackle Australia’s waste issue. I’m proud to be on board," says Dive.
Hayley Dixon, 18000 Tequila, comments: “We wanted to create a space that showcases the very best of the circular waste economy in a way that delivers a real message in the lead-up the festive season this year.
The Recycled Bar by 1800 is the perfect example of how creativity can be part of the solution to the problem. Following the success of our Agave Project, which saw upcycled agave fibres used to create products like surfboards, we wanted to encourage Aussies to think about their waste in a different way – from furniture to household items to the cocktails we drink”.
Open for two days (Friday 9th - Saturday 10th December) Sydneysiders can book their own cocktail and dining experience at The Recycled Bar by 1800 – The Bar Saved from Landfill - a unique cocktail experience with circular waste décor, low-waste cocktails and zero-waste canapés, with ticket sales being donated to Clean Up Australia.
Public Event details:
Date: Friday 9th & Saturday 10th December 2022
Time: Cocktail sessions are one (1) hour long, with time slots available between 2pm-9.15pm
Location: Tarpeian Precinct Lawn, Royal Botanical Gardens, Sydney
Ticket information:
- Tickets on sale from 2pm, Thursday 8th December via Eventbrite here.
- $20 per ticket (plus booking fee), with all proceeds donated to Clean Up Australia
- Tickets include four low-waste 1800 Tequila cocktail tastings and paired canapés
-ENDS-
NOTES TO EDITORS:
* ABC (2019). Reducing waste over Christmas, and whether it’s a bad thing to be an eco-grinch. [online] Available at: https://www.abc.net.au/news/2019-12-22/reducing-waste-over-christmas-is-it-bad-to-be-an-eco-grinch/11818548
** Australian Bureau of Statistics (2020). Waste Account, Australia, Experimental Estimates, 2018-19 | Australian Bureau of Statistics. [online] www.abs.gov.au. Available at: https://www.abs.gov.au/statistics/environment/environmental-management/waste-account-australia-experimental-estimates/latest-release
1800 Tequila has Clean Industry Certification from the Mexican Federal Environmental Protection Agency (PROFEPA) at three plants, with all methane alcohol generated in the treatment factory being used to generate steam and re-used in the production process.
For more information, please contact Mango Communications:
Ellee Lines | ellee.lines@thisismango.com.au | 0434 264 858
Michael Rossiter | Michael.rossiter@thisismango.com.au | 0412 560 359
About 1800 Tequila (PROXIMO)
PROXIMO is a global innovator of quality spirits that create excitement with every sip. Its unique portfolio of brands includes the world’s largest selling tequila, Jose Cuervo®, 1800 Tequila ®, Bushmills® Irish whiskey, The Kraken® Black Spiced Rum, TINCUP® American Whiskey and Boodles® British Gin.
1800 Tequila is the World's most awarded tequila and comes from 11 generations of tequila making expertise.
©2022 PROXIMO. Please drink responsibly.
About Clean Up Australia
Over the last three decades Clean Up Australia Day has grown into the nation's largest community-based environmental event, with over 20 million Aussies joining in the charity’s activities over the years. Now one of the country’s most recognised and trusted environmental organisations, Clean Up Australia focuses as much on preventing rubbish entering our environment as it does on removing what has already accumulated and advocates for solutions that move us towards a circular economy.
About James Dive
James Dive is a Sydney-based, internationally celebrated installation artist, director, and designer. His interdisciplinary practice is known for a strong conceptual bent, fused with a healthy disregard for established creative boundaries.
Dive was quoted as the ‘highlight of Miami Basel’ by The Guardian and was recently appointed as the creative director of Christmas by the City of Sydney. He is a sought after keynote speaker and was chosen for the cover of ‘Wild Art’, a Phaidon publication celebrating artists who challenge the art establishment.