Drakes Supermarkets teams up with Mattel®'s Hot Wheels® to give shoppers a thrill

Drakes Supermarkets have teamed up with Mattel® to bring 15 exclusive, never before sold Hot Wheels® cars to Australia as well as giving their customers the chance to win major Hot Wheels® prizes including your height in Hot Wheels® cars this October.

These exclusive and limited-edition Hot Wheels® cars and have never been sold before in Australia and will be available for Free with every $60 shop at any Drakes Supermarkets store across South Australia and Queensland.

Each fortnight, there will be 5 released, with 15 in total to collect over the promotion which runs from 4th October - 15th November.

"Mattel® and Hot Wheels® are global icons, so for them to give our Aussie family business this huge Australian exclusive is an absolute honour." John-Paul Drake, Director of Drakes Supermarkets said.

"It's the first time that Hot Wheels® has done a promotion like this with an Australian supermarket, and it really comes down to the strong relationship we've built with Mattel® as a supplier partner over the years. I'm hoping it comes with a full range of Super Treasure Hunt Hot Wheels for life!"

Hot Wheels® is the number 1 selling toy in the world and is not just for the young but young at heart and avid collectors worldwide. John-Paul is a passionate Hot Wheels® collector with over a thousand in his collection.

Drakes customers be able to pick up the 15 exclusive Hot Wheels® cars with each in-store purchase (over $60), they will also have the opportunity to win Hot Wheels® Prize Packs!

Over the promotional period, there will be one Major and three Minor prize packs to be won.

To be eligible to enter, customers must purchase any two specially marked products in one transaction.

Major Prize Pack is valued at $4,000 RRP.
Includes - 
•    $1,000 Hot Wheels® Mega Pack
•    $2,000 Hot Wheels® Gift Card
•    Your height in Hot Wheels® cars
•    Signed Matt Mingay merchandise.
•    Hot Wheels® Ultimate Playset 
•    Hot Wheels® Limited Edition Collector Car

Minor Prize Packs are valued at $2,000 RRP each.
Includes - 
•    $1,000 Hot Wheels® Gift card
•    $250 Hot Wheels® pack
•    Signed Matt Mingay Merchandise
•    Hot Wheels® Limited Edition Collector Car

Full terms and conditions to these promotions are available on the Drakes website at commencement of promotional campaign. Hot Wheels® cars are recommended for ages 3+.

Drakes Supermarkets is a family owned and operated grocery retailer of over 65 stores across South Australia and Queensland. Drakes Supermarkets is Australia's largest independent grocery group employing over 6,000 people with a turnover of more than $1Billion annually. Drakes Supermarkets remain committed to supporting local suppliers, farmers, and the local community.

Your local Drakes Supermarket is at Winston Glades Shopping Centre, 259 Ash Street, Flinders View.