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19 Percent of Australians Use Mobile Games At Least Once Per Month



Worldwide Mobile Gaming Revenue to Surpass US$4.5 Billion in 2008, According to Gartner

Worldwide mobile gaming revenue is on pace to total $4.5 billion in 2008, a 16.1 percent increase from 2007 revenue of $3.9 billion, according to Gartner, Inc. While mobile gaming revenue will continue to lag behind other value-added entertainment services — such as music and adult content — the market still has much potential.

 

The Asia Pacific region (including Japan) represents by far the largest market for mobile gaming, with end-user spending forecast to total US$2.3 billion in 2008 and reach US$3.4 billion by 2011. The mobile-game market has outshone the PC and console game market in the emerging territories of Asia largely because of the low penetration of PCs compared with that of mobile devices.  India is expected to lead among Asian countries in terms of total mobile gaming revenue generated, with the 2007 figure at approx