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Honey Birdette has done it again with their racy new campaign

Announcement posted by Honey Birdette 04 Apr 2024

Gear up and get ready for another provocative installment from Honey Birdette

Known for their powerful imagery and cutting-edge designs, the global lingerie label has just launched their 'Full Throttle' campaign inspired by 2000's spy flick, Charlie's Angels.  

Though who needs angels when they have honeys? 

 

The clip features Instagram it-girls Erin Michelle Cummins (@erinmichellexo) and Leidy Amelia Labrador (@leidy.amelia) driving super-charged getaway vehicles like the Lamborghini Huracan, a Ducati 959 and even a rotary helicopter for their ultimate escape. 

 

Rocking windswept hair, spy-style aviators, and their signature red lip, Honey Birdette shows off some of their best collections to-date with a mix of lace, leather, and some chains for good measure. 

 

From confidence-boosting bras to high-impact outerwear, the lingerie retailer shows their strength in designs like Keely, Kendra and Jael Emerald Green.  

 

While following the successful formula of their action-based campaigns, Honey Birdette have been known to flip the gender-bias with iconic hits such as #ToTheMax and Danger Zone, inspired by the likes of Mad Max and Top Gun.  

 

As this campaign stands on its own right, there's a feeling of ferocity that can't be ignored. 

 

Honey Birdette's Full Throttle campaign is visually bold and totally badass, while repping girl power on another level.