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OMG Decadent Donuts Raising Funds and Awareness for Gotcha4Life

Announcement posted by OMG! Decadent Donuts 07 Jun 2024

OMG! Decadent Donuts has partnered with Australia’s mental fitness charity, Gotcha4Life, to raise funds and awareness about the importance of building mental fitness and suicide prevention programs and initiatives throughout Australia.

They'll be raising some 'dough' throughout their network of independent businesses around Australia from donut sales from World Donut Day on 7 June until Sunday 9 June and are dubbing it GotchADonut Day.

 

In the spirit of community and friendship, to raise funds and to bring awareness to the importance of mental fitness and suicide prevention, OMG! Decadent Donuts will be donating $5 for every box of 12 donuts sold. 

Founder of OMG! Decadent Donuts, David Moore said "The origins of World Donut Days is all about giving and helping others, but like so many things it has been commercialized.  We're wanting to bring back that sense of kindness and giving and with more than seventy independent OMG! Donut business owners throughout Australia, we are really hoping everyone gets behind this so we can make a difference to Gotcha4Life". 

With nine Australian lives lost every day to suicide, and 3.3 million Australians having serious thoughts about taking their own life at some point, Gotcha4Life's mission of inspiring people to take action to build their mental fitness has never been more important.

Funds raised through GotchADonut Days will support Gotcha4Life programs which help build emotional muscles, strengthen social connectedness, and encourage help-seeking behaviour in individuals, families and communities to create a future free of suicide. 

Gus Worland, Founder of Gotcha4Life said "We champion the idea of mental fitness, building the social and emotional muscle, and the resilience required to deal better with the challenges that life throws at us.

Zero suicide, that's our vision. Simple as that. I want a society in which everyone has a Gotcha4Life mate. That go-to person who you can open up to and rely on and talk to about anything. A world where we seek help when life gets challenging. Where we can build open and honest relationships and feel comfortable expressing ourselves, no matter what. 

OMG! Decadent Donuts is an Australian business which makes delicious donuts dubbed 'the goodies with no baddies'.  An inclusive treat, they're free from gluten, egg, dairy, nuts, wheat, yeast and sulphites and are vegan.  With no artificial nasties, these donuts offer a new level of delicious decadence for many people who otherwise can't enjoy such a treat due to coeliac disease, allergies or intolerances and are enjoyed by everyone who loves a bit of scrumptiousness.  They're also Vegan Australia, Kosher Australia and Halal Australia accredited making them a truly inclusive product

Who would have thought a humble donut could be a conversation starter on something as important as mental fitness?

Ends

Media inquiries:

OMG Decadent Donuts Diane O'Reilly 0417 601 473| diane@omgdecadent.com

 

Sources:

Australian Institute of Health and Welfare

Australian Bureau of Statistics

Better Health Channel

Mental Health Australia

National Study of Mental Health and Wellbeing (ABS 2022)  


 

 

About Gotcha4Life

Gotcha4Life was established as a not-for-profit foundation by media personality Gus Worland in 2017, and since then, has been on a mission to inspire and enable all Australians to take action to build their mental fitness.  The foundation develops and delivers evidence-based preventative campaigns, programs and initiatives which give individuals, families and communities the skills to build emotional muscles, strengthen social connection, and encourage help-seeking behaviour so they are better equipped to get through life's ups and downs. 

Their ultimate vision? A suicide-free world where no one worries alone. 

Find out more: www.gotcha4life.org

 

About OMG Decadent Donuts

OMG! Decadent Donuts is an Australian business which originated in Brisbane in 2018.  It makes delicious donuts that are free from most allergens and are vegan. With no artificial nasties, these donuts offer a new level of delicious decadence for anyone who loves a bit of scrumptiousness and are especially wonderful for the many people who otherwise can't enjoy such a treat due to allergies or intolerances. An inclusive product their aim is to provide a treat that anyone can enjoy despite dietary requirements due to health, preferences or beliefs.  To that end they are also Halal and Kosher accredited. The utterly delicious light and fluffy donuts are dusted in sugars made from whole fruit, vegetable and spice infused sugars. 

Find out more: https://omgdecadentdonuts.com/

 

About World Donut Day

World Donut Day first started way back in 1938 to help raise funds for returned soldiers from WW1, many of whom suffered ongoing PTSD and mental distress.  So, it's the perfect day for OMG Decadent Donuts to launch GotchADonut Day for national suicide-prevention charity Gotcha4Life. 

Find out more: https://omgdecadentdonuts.com/2024/04/honouring-the-sweet-origins-of-world-donut-day/