JURA Launches the C8 - Introducing Premium Economy for Accessible Luxury Coffee at Home

JURA Australia is proud to announce the launch of the new JURA C8, a fully automatic household coffee machine that redefines the premium economy coffee experience. Compact in size yet designed with premium style and maximum performance, the C8 delivers barista-quality coffee with effortless simplicity, perfect for coffee enthusiasts who value both convenience and sophistication. 

Priced at an RRP of $1999, this affordable yet premium machine ensures more Australians can experience the renowned quality and innovation of JURA in their own homes.

A Minimalist Approach to Maximum Flavour

The JURA C8 is designed for those who appreciate the classics. Whether they're craving a smooth coffee, a rich espresso, a creamy cappuccino, or an indulgent latte macchiato, the C8 masters them all with uncompromising quality. Thanks to the Professional Aroma Grinder (P.A.G.), the C8 guarantees maximum flavour in every cup, extracting the full range of coffee aromas.

With its Pulse Extraction Process (P.E.P.®), the C8 ensures every espresso is brewed to barista-standard perfection. Personalisation is at the heart of the experience, with adjustable coffee and milk amounts, intensity, and grind consistency to suit individuals taste.

Simple, Intuitive Operation

The C8's minimalist Easy Control Panel and intuitive buttons make it effortless to navigate and customise every coffee. For added convenience, the machine is equipped with Wi-Fi Connect, allowing users to operate it via the J.O.E.® app on their smartphone or tablet. From adjusting settings to preparing the perfect cup remotely, the C8 offers a next-level user experience.

Big on Performance, Compact in Size

Despite its compact design, the C8 is built for top-class coffee making. Its full-size brewing unit with a variable brewing chamber (holding 5 to 16 g of coffee) captures the full essence of coffee in every cup. The machine also features a two-cup function, making it easy to prepare two espressos or coffees simultaneously.

For milk-based specialties, the C8's Fine Foam Technology ensures airy milk foam with a lightweight texture, ideal for cappuccinos and latte macchiatos. Frothing milk twice in separate chambers, the system delivers uncompromising quality with every cup.

Sophisticated, Timeless Design

The design of the C8 reflects its premium DNA with convex-concave lines and chrome accents, creating a look that's as timeless as it is modern. Compact yet stylish, the machine's wave-inspired design extends across the water tank and chrome cup grille, seamlessly integrating performance and aesthetics.

Key Features of the JURA C8

• Number of Specialties: 6 (Espresso, 2× Espresso, Coffee, 2× Coffee, Cappuccino, Latte Macchiato).
• Professional Aroma Grinder (P.A.G.): For consistent and optimal coffee grinding.
• Pulse Extraction Process (P.E.P.®): Ensures perfect espresso extraction.
• Fine Foam Technology: Creates luxurious milk foam for specialty drinks.
• Wi-Fi Connect & J.O.E.® App Compatibility: Remote operation via smartphone or tablet.
• Compact Design: Premium performance in a space-saving format.
• Two-Cup Function: Brew two cups of coffee or espresso simultaneously.

The JURA C8 is available now at an RRP of $1999 online at jura.com, as well as through selected electrical retailers including Harvey Norman and The Good Guys, department stores, independent and specialty outlets. For more information, visit JURA Australia.

For more information, hi-res imagery or to review a machine from JURA Australia, please contact 360 PR: 

Lisa Solomons | M: 0416 175 518 | E: lisa@360pr.com.au