EcoTools - New Look, Same Tools

EcoTools, the leader in eco-conscious beauty tools, is proud to unveil its latest packaging innovation and Winter beauty must haves. Designed to take clean beauty and sustainability to the next level, the sleek, new design features 88% less plastic, reinforcing the brand's commitment to reducing waste and promoting a cleaner planet. While the look may have evolved, the same high-performance brushes and tools remain, delivering the flawless application EcoTools is known for.

Introducing the Latest EcoTools Must-Haves

Precision Concealer Makeup Brush - RRP $12.99 (Available at Priceline)

Designed for targeted application, this brush's densely packed bristles provide buildable coverage in hard-to-reach areas like under the eyes and around the nose. Perfect for liquid, cream, and stick concealers.

Eyebrow Brush Duo - RRP $11.99 (Available at Priceline)

This dual-ended tool includes an angled brush to define and fill brows, while the spoolie side blends and grooms them into place. Ideal for use with creams, gels, and powders.

Blending Face Makeup Brush - RRP $22.99 (Available at Priceline)

Featuring densely packed synthetic bristles, this foundation brush delivers a streak-free, airbrushed base with liquid, cream, and stick formulations. Also doubles as a blending tool for blush, bronzer, and contour.

Blend + Blur Makeup Brush & Sponge Duo - RRP $32.99  (Available at Amazon)

This 2-step complexion duo includes a Full Complexion Brush to build coverage and a Blurring Blender sponge for a seamlessly blended finish. The memory foam sponge absorbs less product for a natural look.

Blurring Blender Makeup Sponge - RRP $14.99 (Available at Big W)

Crafted with ultra-soft, cloud coverage memory foam, this sponge minimizes product absorption and provides a smooth, buildable finish when dampened.

Sustainability at the Core of EcoTools

EcoTools has been at the forefront of sustainable beauty, ensuring that every product is made with the planet in mind. The brand proudly offers:

🌱 100% Vegan & Cruelty-Free - All products are made with synthetic bristles and are never tested on animals.

♻️ Recycled Materials - Handles are made from recycled aluminium, and packaging features FSC certified compostable paper packaging. 

🌎 Less Waste, More Beauty - With its new packaging containing 88% less plastic, EcoTools is making it easier than ever to embrace sustainable beauty without compromising on quality.

EcoTools continues to redefine conscious beauty, combining high performance with eco-conscious innovation—because looking good should feel good too. The new look EcoTools range will be available in Priceline instore and online, and on Amazon from July 2025.

For further information, images or product request, please contact:

Lisa Solomons | 360PR | M: 0416 175 518 | E: lisa@360pr.com.au