
SEAN SZEPS & SOPHIE CACHIA GET INTO BED TOGETHER – POOP PAJAMAS ARE HERE AND PARENTING WILL NEVER BE THE SAME
Announcement posted by Righteous PR 07 Aug 2025
What do you get when a bold fashion entrepreneur and a viral internet clown team up for the very first time? Absolute (bedtime) chaos—and a surprisingly brilliant business idea.
Introducing the Poop Pajamas: the first sleepwear drop from Sophie Cachia and Sean Szeps, two of Australia's most unfiltered voices on parenting, pop culture and the mess in between.
And yes, it all started with a dream. "I dreamt about poop-themed pajamas," says Sean. "I woke up, DM'ed Sophie, and said: this is either genius… or disgusting. She replied, 'It's both. Let's do it.'"
The result? A hilarious, unisex PJ collection for the whole family. The focus of this collection is simple: Disrupt the pyjama market with a comedic range designed with kids (and their adults) in mind. It's a cheeky collection intended to make the whole family giggle together. Because if they won't stop making poop jokes, you might as well join in.
"This collab is for the parents who are deep in the trenches," says Sean. "We wanted to make something that says: 'Yes, you've changed 500 nappies this year. And sure, everything smells like poop right now. But you're doing amazing, sweetie.'"
For Sophie, who built her sleepwear brand from blog to booming business, the idea hit all the right notes.
"I knew immediately it was a good business idea," she says. "It was hilarious, relatable, and so aligned with everything I've built—fashion that doesn't take itself too seriously, but still shows up for women."
And for Sean, this marks his first fashion collab—adding to a growing list of titles that includes bestselling author, award-winning podcast host and one of Australia's favourite fatherhood commentators (as recently profiled in The Guardian). Known for turning everyday parenting chaos into comedy gold, this felt like the next logical step: wearing the joke, too.
The Poop Pajamas are available exclusively at: www.cachia.com.shop
This is the first of many collections Sean and Cachia are working on together so keep your eye peeled for more hilarity to come.
ENDS
For interviews, images, or samples, contact:
Julia Ferracane | Righteous PR | julia@righteouspr.com.au | | 0424 180 420