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From stand-up to power-up: Dave Hughes partners with Aussie Solar Batteries

Announcement posted by Invigorate PR 03 Dec 2025

Australia's leading and fastest-growing home solar battery company, Aussie Solar Batteries Group, has announced a major national partnership with one of the country's most loved comedians, Dave Hughes, in a bold new campaign designed to demystify solar batteries, lift the national mood and show households just how simple, safe and affordable energy independence has become.
 

In a world where energy bills are rising and uncertainty around the grid continues, Aussie Solar Batteries is flipping the narrative, proving that home batteries are not only the future of energy, they're fun, empowering and giving everyday Australians control over their power like never before.
 

CEO of Aussie Solar Batteries Group, Steven Yu, said the ambassador partnership is about cutting through confusion with humour and clarity.
 

"Dave has a way of making complicated things simple and let's be honest, energy in Australia can feel confusing and overwhelming," Yu said.
 

"We want people to know that solar batteries are safe, they save you money and they're the most positive shift you can make for your home. This campaign brings the facts, the fun and the freedom back into the conversation."
 

Solar batteries: safe, affordable and giving power back to Aussies
 

With millions of households now relying on solar, Yu said the next evolution is clear, storing your own energy so you can use it when you need it, not when the grid dictates.
 

"Aussies are charging phones, scooters, laptops, tools, even dog collars, but most homes still don't charge the biggest power source they own: their house," Yu said.
 

"Home batteries change that. They let you store your sunshine during the day and use it at night, giving you control, stability and long-term savings."
 

Yu said the idea is simple: solar batteries give power back to Australians, financially, environmentally and emotionally.
 

"No more feeling powerless when the bill arrives. No more paying premium prices for energy your own roof created. No more being at the mercy of big energy companies," he said.
 

"This is about freedom, safety and positivity. It's about putting households in the driver's seat."

 

A fresh approach: humour, heart and everyday Aussie logic
 

The new campaign features Dave Hughes across a series of relatable, laugh-out-loud scenarios that highlight the everyday absurdity of not having a home battery, from 'Flat Battery Syndrome' to the ridiculousness of selling solar for cents and buying it back for 35 cents.
 

"Hughesy shows what we've all been thinking, it makes no sense not to store your own power," Yu said.
 

"We want Australians to feel good about their energy future. This is uplifting, empowering and genuinely exciting technology."
 

Hughesy agrees.
 

"I'm excited to be part of a wonderful Aussie brand that is helping Aussies to give big dirty energy companies the flick. Aussies should be able to manage, use and store their own power and this is exactly what solar home batteries do," he said.
 

"Let's get the message out and have a bit fun while we are doing it."
 

Celebrating the bright side of Australia's clean-energy future
 

Yu said it was time for a shift in tone across the energy sector, away from fear and confusion, toward optimism and celebration.
 

"Australia leads the world in home solar," he said.
 

"Now we're leading the world in home batteries. This is good news, great news. Batteries are safe, they're smart and thanks to the government rebate and dropping prices, they're more affordable than ever."
 

He said the mood around energy needs a reset.
 

"People are tired of doom and gloom. They want solutions and they want empowerment. They want something to feel good about. Home batteries deliver that and Hughesy brings it to life in the most Aussie way possible," Yu added.
 

About Aussie Solar Batteries Group
 

Aussie Solar Batteries Group is an Australian-owned and operated business committed to helping households and businesses achieve energy independence. Based in Rose Hill, Sydney, the company partners with world-leading manufacturers to deliver high-performance, Australian Standards-compliant LiFePO₄ solar battery systems. With expert local sales support, in-house installation teams and smart monitoring tools, Aussie Solar Batteries makes solar battery technology accessible, affordable and reliable.
 

Website: www.aussiesolarbatteries.com.au