Epson launches EH LS970B real 4K ultra-short throw projector powered by advanced AI image processing

Epson has launched its new flagship ultra-short throw (UST) EH‑LS970B projector which brings 8.3 million‑pixel real 4K1, 3LCD, 3-chip technology with up to 3x brighter colours and reliable performance2, Bose3 audio and AI‑powered image optimisation to premium home cinema.

Engineered for film lovers and design‑conscious users alike, the EH‑LS970B combines next‑generation picture performance with an elegant UST form factor that sits just 28 cm from the wall while delivering up to a 150‑inch image.

The new EH‑LS970B enables users to make their home centre stage for all the action with advanced pixel-shifting technology that works in parallel with three individual high-definition LCD chips to produce an exceptionally sharp 4K1 (8.3 million pixels) picture while maintaining outstanding brightness.  

Powered by Epson's laser optical engine, the EH-LS970B produces white light and colour light output of 4,000 lumens, delivering bright images perfect for everyday entertainment and beyond. Full 10-bit HDR colour processing accepts 100% of the HDR source.

With an exceptional 5,000,000:1 dynamic contrast ratio, the EH-LS970B delivers stunning depth and clarity across every scene. Dark areas look richer and more detailed, while bright highlights stay vivid, creating a cinematic, lifelike image.

Scene Adaptive Gamma enhances depth and tonal balance, revealing shadow detail while preserving natural highlights. Dynamic Tone Mapping intelligently optimises HDR performance by analysing each scene in real time to precisely adjust brightness, contrast and colour for a consistently refined viewing experience.

Powered by advanced AI image processing, the EH-LS970B takes picture quality to the next level. Its AI super resolution technology intelligently sharpens fine details for crystal-clear images, while the AI perceptual quantiser optimises brightness and contrast to deliver natural, lifelike tones. Additionally, de-contour smooths out banding and artifacts, ensuring every scene appears seamless and true to life.

Setting up the EH-LS970B is easy with the Epson Setting Assistant4 app, which uses your mobile device's camera to automatically correct projection distortion for an optimal image fit. With its refined design and user-friendly setup, the EH-LS970B brings premium cinema performance into any home with style and simplicity.

Available for both iOS and Android™ devices, the Epson Setting Assistant app4 makes it easy to set up the projector and adjust display size in seconds.

The EH-LS970B also comes with built-in Google Assistant, allowing you to control your projector effortlessly using just your voice. It also delivers powerful and room-filling sound enhanced by Bose3. The custom designed stereo system creates audio users can feel, delivering rich, balanced sound with deep bass.

Additionally, gamers can now take full advantage of the latest generation of gaming on a 150" 4K1 display with HDR with 60 Hz refresh rate and the EH-LS970B also comes equipped with a dedicated HDMI port for 1080p/120Hz. 

With input lag times below 20 ms5, it ensures a responsive gaming experience, while the vibrant colours and sharp details bring games to life in a way that's both exhilarating and visually stunning.

EH-LS970B KEY FEATURES
· Stunning picture quality - 4K1 display technology with HDR10 produces a full 8.3 million pixels on-screen for an exceptionally clear 4K1 UHD experience
· 3LCD, 3-chip technology - up to 3x brighter colours and reliable performance2
· Amazing colour brightness - up to 4,000 lumens colour brightness and 4,000 lumens white brightness
· Laser light source - provides up to 20,000 hours of virtually maintenance-free operation, with the added benefits of higher image contrast and instant ON/OFF
· Large screen size - get closer to the action with an image size of 150" from just centimetres away
· Dedicated HDR processor - full 10-bit HDR colour processing uses 100% of the HDR source information
· Streaming media player - built-in Google TV with entertainment apps such as Netflix, YouTube, Prime Video, Disney+ and many more
· Sound by Bose3 - rich, room-filling audio powered by Bose3, featuring a built-in 20 W 2.1ch speaker with integrated Bluetooth for a truly immersive experience
· AI-powered image enhancement - powered by AI, the EH-LS970B delivers exceptional sharpness and realism. Its super resolution and perceptual quantiser technology automatically refine every scene for brilliant, true-to-life images
· Hassle-free setup - the Epson Setting Assistant app4 reduces time to set up to mere seconds
• 3-year projector warranty - for peace of mind 

Availability and price

The EH‑LS970B is now available in Australia and New Zealand, priced at AU$6,399 and NZ$7,499 respectively.

Notes
14K Resolution Enhancement Technology shifts each pixel to produce an image on screen, up to the stated specification.
2Colour brightness (colour light output) in brightest mode, measured by a third-party lab in accordance with IDMS 15.4. Colour brightness will vary depending on usage conditions.
3Sound by Bose is a trademark of Bose Corporation used under license by Epson.
4Compatible device and internet connection required for download
5There is no official standard for Input Lag measurement and this measurement is made based on the method set by Epson. Please note, each manufacturer measures Input Lag independently according to their own methods and therefore it is recommended to use as reference. Projector input lag varies in consequence of a difference of input signa and setting conditions.
 

Ends

About Epson, Epson Australia and Epson New Zealand

Epson is a global technology leader whose philosophy of efficient, compact and precise innovation enriches lives and helps create a better world. The company is focused on solving societal issues through innovations in home and office printing, commercial and industrial printing, manufacturing, visual and lifestyle. Epson's goal is to become carbon negative and eliminate use of exhaustible underground resources such as oil and metal by 2050.
Led by the Japan-based Seiko Epson Corporation, the worldwide Epson Group generates annual sales of more than JPY 1 trillion.
https://corporate.epson/en/ 

Epson Australia offers an extensive array of award-winning image capture and image output products for the commercial, industrial, consumer, business, photography and graphic arts markets, and is also a leading supplier of value-added point-of-sale (POS) solutions for the retail market. Epson is the market leader in Australia and worldwide in sales of projectors for the home, office and education. Established in 1983, Epson Australia is headquartered in North Sydney and is a subsidiary of the Epson Group headquartered in Japan.

www.epson.com.au 

Epson New Zealand offers an extensive array of award-winning image capture and image output products for the commercial, industrial, consumer, business, photography and graphic arts markets, and is also a leading supplier of value-added point-of-sale (POS) solutions for the retail market. Epson is a market leader in New Zealand, Australia and worldwide in sales of projectors for the home, office and education. Epson New Zealand is headquartered in Auckland and is a branch of Epson Australia Pty Ltd, a subsidiary of the Epson Group headquartered in Japan.
www.epson.co.nz