Aktiv Brands drives faster, smarter in-store communications with Fusion Signage
Announcement posted by Fusion Signage 25 Aug 2026
Aktiv Brands, the Australian retail food brand developer and manager behind Bucking Bull Roast & Grill and Skewerz Kebabz, has implemented the Fusion Signage digital signage software solution across its quick service restaurant operations, delivering a more agile, consistent and visually engaging in-store experience.
With multiple locations operating across two distinct brands, Aktiv Brands required a platform that could centralise control of digital menu boards and promotional content while supporting faster updates, stronger brand consistency and more efficient day-to-day operations. Fusion Signage was selected as the solution that could meet those needs today while also supporting the group's long-term growth plans.
For Aktiv Brands, the move to Fusion Signage was driven by the increasing complexity of managing menus and promotions across a growing network. As promotional activity became more dynamic and the need for speed and consistency increased, traditional printed signage was no longer able to provide the same level of responsiveness.
Georgina Japor from Aktiv Brands said, "Fusion Signage now gives our business a central platform for managing digital menu boards, special offers, brand messaging and campaign content across both Bucking Bull and Skewerz Kebabz. Updates can be deployed quickly across selected stores or the full network, campaigns can be scheduled in advance, and multiple promotions can be rotated on the same screen, giving the brands greater flexibility in how they market products and respond to changing business requirements."
The practical value created by the platform is significant. Aktiv Brands can now launch national promotions, update pricing, refresh menu items and manage store-specific content quickly and efficiently, without the delays and administrative burden associated with print-based signage. The ability to make a single change and see it reflected across an entire network almost immediately gives the business a meaningful operational edge in the fast-moving QSR sector. It also frees up marketing and operations teams to focus more on customer experience and campaign execution rather than manual update processes. Just as importantly, the digital format helps create a more modern and engaging customer environment while ensuring accurate and consistent presentation across both brands.
Japor added, "Fusion Signage's appeal lies in the balance it strikes between powerful functionality and ease of use. The platform is designed to be simple, intuitive and flexible, making it suitable for businesses managing anything from a single screen to large multi-site networks."
Features such as cloud-based access, advanced scheduling, offline playback and hardware-agnostic deployment make it especially relevant for hospitality and retail operators that need resilient, scalable signage systems without unnecessary complexity. For Aktiv Brands, that has meant a solution that can be managed confidently by internal marketing and operations teams, reducing reliance on external support while improving responsiveness and control.
The project was delivered with the support of Amped Digital, whose role further highlights the importance of specialist expertise in successful digital signage rollouts. Amped Digital is one of Australia's leading digital signage experts, with dedicated focus on large-format retail displays and digital menu board systems, including drive-thru environments.
The company provides end-to-end services from planning and design through to deployment, and its experience with businesses ranging from 10 to more than 1,000 sites has made it a strong partner for brands seeking scalable signage outcomes. Its decision to recommend Fusion Signage as its premier software platform reflects confidence in the solution's reliability, usability and ability to deliver measurable business value in real-world environments.
Georgina Japor concluded, "Together, the partnership between Aktiv Brands, Amped Digital and Fusion Signage demonstrates what modern digital signage can achieve when software capability, implementation expertise and operational need are closely aligned."
The Aktiv Brands project is a strong example of how QSR operators can use digital signage not simply as a display tool, but as a business system that improves agility, strengthens brand consistency, supports promotional effectiveness and enhances the in-store customer experience. It also reinforces Fusion Signage's position as a leader in unique digital signage software solutions that deliver real and tangible value for businesses looking to modernise and scale.
Picture credits
Fusion Signage in use at Aktiv Brands' Bucking Bull and Skewerz Kebabz locations
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About Fusion Signage
Fusion Signage is Australia's friendliest digital signage software. Easy to use, powerful behind the scenes, and backed by real Australian support. Update your screens in minutes and scale across locations - all without the usual complexity or cost.
Fusion Signage software is 100% Australian, running over 20,000 digital signage screens across Australia and New Zealand, has a 99.99% server uptime for the entire lifespan of Fusion Signage to date and a consistent average support response time of less than three minutes.
Used by 5,000+ brilliant Aussie businesses, from a single screen to multi-location rollouts, Fusion Signage gives you a simple, reliable way to manage your digital signage content.