World-first crowd-sourcing start-up to help SMEs/SMBs all over the world with Pricing

PRESS RELEASE

FROM:www.pricingprophets.com

Contact: Jon Manning, Managing Director, +61 (0)405 629 141, +44 (0)7857 655-828jon@pricingprophets.com.

Date: 12th July 2011

FOR IMMEDIATE RELEASE

PricingProphets.Com Launches New Website to Help Business Owners Get Expert Pricing Advice!

PricingProphets.com, an online service that specialises in harnessing the power of the Internet to help clients answer this one question: “What price do I charge for my product or service?” is pleased to announce the launch of their new website, www.pricingprophets.com.

“Using crowd-sourcing, this is possibly the most affordable expert pricing advice in the world” said Jon Manning, Managing Director of PricingProphets.com. “Our website lets a panel of seasoned pricing professionals provide their expert pricing recommendations without the large price tag”.

“The price you charge for your product is one of the most important decisions you and your business will make,” said Jon, “It affects your profit and loss statement, your balance sheet and your positioning in the market place. Yet many companies still fall into the trap of using bon voyage, cost-plus pricing… they work out their costs, add on a desired profit margin, and hope for the best.”

In such a case what are you supposed to do? “Send an aspiring product manager or finance whiz to a pricing conference that will set you back maybe $3,000. Given the potpourri of speakers and topics, that can be a bit hit-and-miss,” he said.

Even though some companies are recruiting dedicated Pricing Analysts and establishing Pricing Departments, salaries are spiralling due to the global shortage of season pricing professionals. Expect to pay a salary upwards of $100,000, and searches are taking six months or longer to complete.

Alternatively, Jon said “you could engage a Market Research organization to assist with a bit of conjoint or discrete choice analysis,” but he cautioned that you shouldn’t “expect much change from $100,000, depending on the size of the project.”

And so, this is where PricingProphets.com comes in with an alternative to setting prices, which offers the following benefits:

• Accessibility: Anyone with access to the web can assess PricingProphets.Com. We're open for business 24x7x365.

• Affordability: A expert service at a fraction of the price

• Timely: Projects are typically turned around within 7 days

• Egalitarianism: Finally, price setting resources are available to companies of all sizes

“We offer what is possibly the most affordable expert pricing advice in the world”, said Jon, who believes there is no service like theirs available anywhere else – online or offline. “In fact, currently there is no website that offers crowd sourced pricing strategies in the world besides us.”

For an affordable price, you get expert advice from a panel of pricing experts that make recommendations as to how much you should charge for your product/service using value-based pricing (not cost-plus pricing), which means you can rest assured and rely on your pricing strategy.

“After speaking at many conferences and networking events, the question that I was always getting asked was, “What price should I charge for my product/service?” As a result, we have set out to provide this answer in an affordable way using highly experienced pricing professionals,” concluded Jon.

For further information, please contact: Jon Manning, Managing Director, +61 (0)405 629 141, +44 (0)7857 655-828, jon@pricingprophets.com or visit www.PricingProphets.com.

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