Announcement posted by Roy Morgan Research 19 Jul 2011
Roy Morgan Research & AdNews are pleased to invite you to a one-hour interactive presentation of the suite of
new Reactor ad testing tools, following drinks and canaps.
HIGHLIGHTS INCLUDE
• Demonstration of the Online Reactor that delivers respondents’ intuitive second-by-second responses to your ads with a detailed, interactive report in hours.
• Learn how the Reactor can add another level of insights to your focus groups.
• The world first launch of the Mobile Reactor - delivering instant, realtime, second-by-second reactions of respondents to anything, anywhere.
FREE AD TEST
We’ll be conducting an Online Reactor test of TVCs the night before the launch and invite you to submit any ads you’d like considered for the reel.
You’ll also be invited to give your reactions, along with 200+ consumers.
We’ll be sending you an invitation with a link to try Reacting from about 4.00 pm on Sunday, July 31st.
The results will be presented (with an ‘Ad Professionals’ graph to compare with ‘Consumers’ at the launch events on Monday and Wednesday).
If you’d like to nominate or provide a television commercial please call Katie on 03 9223 2466 or email Reactor@roymorgan.com
TIME 5pm for 5.30pm - 6.30pm
VENUE Melbourne
401 Collins Street
TIME 5pm for 5.30pm - 6.30pm
VENUE Sydney
232Sussex StreetRSVP
To attend please email your confirmation
to james.moriarty@roymorgan.com
or call 03 9224 5315 by July 29th