MEDIA RELEASE
23 August 2011

LivingSocial leads the daily deals market: Nielsen Netview

For the second consecutive month, LivingSocial leads the daily deals market in unique browsers, widening the gap from its nearest competitor by 70%: from a lead of 153,000 unique visitors in June to 217,000 in July (source: Nielsen Netview July 2011).

LivingSocial Australia, with its two websites LivingSocial.com.au and JumpOnIt.com, attracted a total of 1,263,000 unique visitors in July – well ahead of Catch of the Day at 1,049,000 unique browsers. LivingSocial.com alone attracted 1,063,000 unique browsers – making it the number one daily deals site in the country.

“Since launching, LivingSocial has been quick to respond to market demand, launching two new products, LivingSocial Families and LivingSocial Escapes and teaming with Fairfax Digital, eBay and top Australian and international brands. In July, LivingSocial and Jump On It sold a record breaking, 78,070 pairs of Havianas in one deal,” says CEO of LivingSocial Australia and New Zealand, Colin Fabig.

“Our rapid growth is a result of hard work matching consumers with the best localised deals on offer. Merchants come to us because we offer a low cost and low risk option for attracting a new customer, looking to fall in love with their business,” says Colin.

LivingSocial offers the best in daily deals at the local, citywide and national level in capital cities across Australia. In addition to LivingSocial Escapes it has also launched LivingSocial Families both offering deals for a week to give family and friends time to organise their next holiday or day out with the family.

FOR INTERVIEWS/ IMAGES & MORE INFO:

Corinne Roberts |The Ideas Suite| m 0447 611 764 | t (02) 9279 3330 | e croberts@theideassuite.com.au

About LivingSocial & Jump On It
LivingSocial is the leading group buying company in Australia. It operates two daily deal sites – LivingSocial.com and JumpOnIt.com. Together they have over 1.5m+ email members and a 630,000+ strong Facebook community and receive over 1 million web visitors per week. Our daily deal sites provide members up to 90 percent off the best, handpicked experiences in their local community. Additionally, LivingSocial Escapes provides unforgettable travel experiences at unbeatable value. In both cases LivingSocial provides Australian businesses with thousands of guaranteed new customers at no risk or upfront cost.