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Optimizer International Group, Inc. Appoints New CMO

Announcement posted by Optimizer HQ 13 Dec 2011

First key appointment since going public on the Frankfurt Stock Exchange (3OP.F)

Today Optimizer HQ (3OP.F) announced the appointment of well known entrepreneur and online marketing expert Cornelis Boertjens as the new Chief Marketing Officer.

Optimizer HQ as a company is on the verge of becoming a global software giant, creating cloud based business solutions. Part of our growth strategy is the expansion of our core team which begins with this first key appointment”, says CEO, Manas Kumar

Boertjens says,” The leadership and story of Optimizer was truly inspirational when I first heard it and I wanted to be part of this history making company. As CMO my number one priority is to make Optimizer HQ a globally recognized brand and a force to be reckoned with. My aim is to make it one of New Zealand’s prime examples of how we as a nation are able to build very successful companies listed on global stock exchanges, ultimately strengthening our economy and attracting global attention when it comes to innovation and entrepreneurship.”

Before joining Optimizer HQ as its Chief Marketing Officer, Boertjens Co-Founded several other successful businesses, includingThe Village Square, which is one of the world’s first dedicated Word Of Mouth Marketing agencies andOrangePeel Systems, the global market leader in “next generation” visualisation systems. Boertjens is also a sought after Marketing speaker on the TEC (The Executive Connection) circuit.

CEO Manas Kumar says “We are extremely excited about having someone of Cornelis’ calibre and vision on board and with his experience and knowledge we can be assured that our growth into an internationally recognized leader in cloud based business software will be rapid and well executed.”

The company indicated that there are further key appointments coming up in the following months.

About Cornelis Boertjens

Cornelis is a leading Internet Marketing Strategist with over 10 years of experience building online companies and optimizing their websites (he is also a Google Analytics Qualified Individual). His diverse business skills focus on building brands and products, growing ambitious (start-up) businesses and managing international expansion. He specialises in creating online business concepts and digital marketing strategies. Key to the success of this is implementing effective website conversion strategies.

About Optimizer HQ

Optimizer HQ is a company with a clear mission to help other businesses find, win, keep & grow high value customers online through the efficient, intelligent and actionable use of internet based software applications and associated services.

Optimizer HQ is a Frankfurt Stock Exchange listed company and has a global customer database which includes both developed and emerging markets.

Optimizer HQ Brands:

Maxmail, Email Marketing Software - www.maxmailhq.com

Dimension CRM, Customer Relationship Management - www.dimensioncrm.com

Comet SEO, Search Engine Optimisation – www.cometseo.com

Landingpageshq, Landing page creation tool - www.landingpageshq.com