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4 Reasons for a Business Website Redesign

Announcement posted by ClickWebDesign 04 Jan 2012

Any business owner knows that constantly updating your website keeps customers coming back and attracts new customers. There comes a time when a few updates are just not enough and a website needs a complete redesign. Here are four reasons to bite the bullet and have a completebusiness website redesignto get the most from your most powerful marketing tool.

Can website visitors find the information they need quickly and easily?

If your site design or navigation does not make it easy for website visitors to buy, download, and send enquiries they will quickly leave for a competitors website. Redesign your website to improve customer conversion rates and usability.

How long ago was your business website designed?

If your website was built in 2006-9 and hasn't been redesigned since online shoppers can tell, which can reduce the trust they have to make a purchase. Old websites often suffer from this and one or two of the points mentioned above which means they have the most to gain from a business website redesign.

Is your website based on flash?

If your website is entirely built in flash, no matter what you do your website will struggle to appear in search engine results. Google can't read flash, so your website looks like not much more than a few blank pages. You need a website redesign to ever have any real traffic from Google.

Is your website built on a modern content management system or CMS?

A CMS makes updating a website code free, with word like editors. If your site isn't built on a content management system you are wasting time and money updating it, if you can update it at all. Get a website redesignto save hours or days of your limited time.

Are your online sales being held back by any of these website redesign signs?

If you're serious about your business a redesign of your business website will not only pay for it's self quickly but continually grow your customer base and marketing reach.


Chris Finnegan from ClickWebDesign is the author of this article on website redesign. ClickWebDesign offer a website redesign as one of their website packages.