Crossmark New Zealand appointed by Cadbury

CROSSMARK was appointed following a competitive pitch to manage Cadbury's weekend display builds and merchandising activities, as well as some of Cadbury’s in-week merchandising for a range of grocery retail outlets across New Zealand.

The appointment by Cadbury further strengthens CROSSMARK's established portfolio of clients in the FMCG sector.

CROSSMARK Managing Director New Zealand, Grant Leach said: "We are delighted to be appointed to manage part of national in-store merchandising business for Cadbury and to continue supporting the brand to further increase its productivity and presence in major retail outlets across New Zealand."

Cadbury National Operations Manager Cam Hooper said: "CROSSMARK is a key strategic partner with Cadbury NZ and I am delighted to have their increased involvement in our commercial business. CROSSMARK managing our variable merchandising requirements will enable Cadbury NZ to best resource and deliver on the requirements and growth in New Zealand supermarkets."


About CROSSMARK

CROSSMARK is Australasia’s largest retail marketing services company, with multi-channel expertise across supermarket, mass, convenience, pharmacy, and specialty retail, and serving over 200 manufacturers and brands.
CROSSMARK works with retailers and manufacturers to market products and brands to consumers in the last six feet of a sale. This includes merchandising and point of sale, product sales training, consumer and staff incentive programs and product sales.
crossmark.com.au