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SMS provider OpenMarket chooses Sydney to house its sixth global data centre

One of the world’s largest mobile transaction companies, OpenMarket, will use Sydney as the base for its next global data centre to offer Australian businesses added data security and the option of local processing.

OpenMarket Australia’s spokesperson Jonathan Morgan said that the company was going through a considerable growth period in Australia and many of its customers wanted to utilise a local data centre.

“OpenMarket has five other data centres around the world – two in the US, two in Europe and one in Singapore. Using Sydney as our sixth location is testament from our global management that Australia is a major target market for us,” Mr Morgan said.

OpenMarket is a global mobile transaction hub, providing payments, messaging and connectivity to companies using mobile as a marketing channel. It is a pioneer in mobile payment technology and is already the number one mobile payment provider in the UK and the US.

Mr Morgan said a major selling point for companies to use OpenMarket is its reputation.

“We have a track record of over 10 years successfully serving some of the world’s most demanding enterprises and a reputation for technical excellence and high availability; all of our systems are designed, built and supported in-house so you can be confident that the delivery of your mission-critical SMS is in the hands of experts.

“A lot of companies use SMS services and assume that when they are sending a text to their customers, it’s like sending a text on their phone to a friend. Enterprise SMS uses different phone routes to personal messaging though, and you need to know you are working with a company that has trusted routes like OpenMarket to ensure all your messages reach their intended destination securely and on-time,” Mr Morgan said.

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