Lovatts Puzzles have the ‘Magic Touch’
Announcement posted by Lovatts Media Group 14 Jun 2012
New Wordsearch iBook races up the Australian Apple iBookstore charts.
The debut iBook from leading puzzle publishers Lovatts Media Group has found a ready audience in iPad users. Launched in May 2012, ‘Magic Touch’ Wordsearch Puzzles immediately made an impact on the Apple iBookstore charts, and is currently listed in the top 50 iBooks across all categories - including the No. 1 spot in Lifestyle and Hobbies.
The iBook was created using in-house developed 'Magic Touch' technology combined with Apple’s own iBooks Author, which replicates the natural feel of a printed book. Free from the constraints of a mouse or stylus, the organic interface allows the reader to work instinctively within the puzzle, solving each clue with the swipe of a finger. The iBook will save game progress and different marker colours can be selected from a custom palette. Each puzzle can be cleared and replayed at the touch of a button, and the tablet format is highly portable, perfect for travellers, commuters or families on the go.
Online Producer Matthew Lenton attributes the early success of the Lovatts iBook to the intuitive ‘Magic Touch’ technology, explaining “that the level of interactivity in this product is far beyond any other offering on the iBook store right now. Every page has an interactive feature”.
The Lovatts ‘Magic Touch’ Wordsearch Puzzles iBook is available on the Apple iBookstore (Australia, US, UK, Canada and Ireland).
The next two titles in the ‘Magic Touch’ series is scheduled for release in late July.