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Worst Father’s Day Gifts Revealed

Announcement posted by RedBalloon 15 Aug 2012

89% of people think dads are hard to buy for – RedBalloon busts the myth
Wednesday August 15, 2012: “The worst father’s day gift I ever received was an assortment of cheeses and a laundry basket,” was the response from one poor dad.

A new survey by RedBalloon.com.au reveals Aussie dads want memorable experiences and hugs for Father’s Day; not socks, jocks or power tools.

Worst Father’s Day gifts ever received
• Wheelbarrow
• A mother of pearl fish barometer
• Bucket and sponge for the car
• Having to go to the in-law’s for lunch
• Soap on a rope

“Kiss the socks goodbye and show dad he means the world to you with a day fishing, a spin in a V8 or a helicopter flight over the ocean,” said RedBalloon acting CEO Kristie Buchanan.

“We need to shape up when it comes to buying more meaningful Father’s Day gifts for the most important men in our lives. And the good news is, it’s not rocket science - we just asked them what they want.”

More than two thirds (39 per cent) of dads want a memorable experience for Father’s Day, of which;
• 34% want to race a V8 or rally car
• 30% want a flying lesson, a helicopter flight or hot air ballooning
• 21% want to go sailing, fishing or jet boating
• And for some lucky women out there, 15% of dads want a cooking class or fancy dinner out.

Only 15 per cent of dads want a power tool, aftershave or a tie. And while almost half (49 per cent) of dads have more socks than they know what to do with, 36 per cent have never bought a pair themselves.

Finally, a piece of advice for the littlies – almost all dads love a hug (98 per cent), and 33 per cent would be happy to receive nothing else this Father’s Day.

Favourite dad jokes
68 per cent of dads think their humour gets better every year, but 67 per cent of people think it gets worse. Here’s why…
• Why did the toilet paper roll down the hill? To get to the bottom.
• Why did the vegetables want to hang out with the mushroom? Because he's a fun guy.
• Why is the ocean wet? Because the sea weed.
• Driving past the cemetery - "that's the dead centre of town - people are dying to get in".

Survey conducted by RedBalloon.com.au - completed by more than 2500 respondents in July 2012.

- Ends -

For more information or high res images, please contact:
Lauren Ashton, RedBalloon Communications Specialist - lauren@redballoon.com.au / 02 8755 0034 / 0404 136 765