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Microsoft announces Ingram Micro as Asia Pacific Distributor Partner of the Year

Announcement posted by Ingram Micro Australia 23 Jul 2013

Microsoft presents Ingram Micro Australia with Asia Pacific Distributor of the Year at Microsoft APAC Partner Awards

Sydney, Australia, 09 July, 2013. Ingram Micro, Australia’s largest wholesale technology distributor and a global leader in IT supply-chain, mobile device lifecycle services and logistics solutions, was awarded Microsoft APAC Distributor Partner of the Year at Microsoft’s APAC Partner Awards dinner held in Houston, USA on the 4th of July last week.

Matt Sanderson, VP and Managing Director of Ingram Micro Australia, says Ingram Micro is thrilled to receive the award, and puts the company’s success down to working closely with the Microsoft team and Ingram Micro’s resellers to deliver a number of very innovative programs to resellers.

“The team worked really hard to understand what our reseller partners needed in order to help them grow their Microsoft business and what we needed to deliver to help them achieve that,” Sanderson says.

“We developed and ran a several highly successful education and sales enablement programs – such as our Microsoft Academy license training, Microsoft Customer Immersion Experience (CIE) programs and Cloud Advance program. These have all been extremely well attended by our reseller partners, and have proven instrumental in helping them to grow their Microsoft business,” Sanderson says.

Ingram Micro is building on this success in developing additional training, education and sales enablement programs and is continuing to offer the Microsoft Academy, Microsoft CIE and Cloud Advance programs it has already developed. Ingram Micro has also rolled out its own internal Microsoft training using the same training programs it offers to resellers – with Ingram Micro staff completing more than 230 individual Microsoft product and licensing assessments over the last few months.

Microsoft Australia SMB sales and distribution lead, Carolyn Darke, said Ingram Micro’s innovative and focused approach has delivered a great outcome.

“We’ve thoroughly enjoyed working with the Ingram Micro team and helping to deliver significant results for our resellers through the innovative programs Ingram Micro has put in place," she said.

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